Julien Dô Lê Pham

Episode 278: Asian food should be MORE expensive!! Feat @phamilyfirst (📍PARIS) 2nd episode from our Paris MetroTakes series. 🚋🚋🚋🚋🚋  Hosted by @kareem   Created by @kareem and Andrew Kuo  Shot by @anthonydimieri @ramyshafi Edited by @tylerbat   Associate producer @ramy_shafi   #podcast #subway #hottakes #subwaytakes #interview #paris #opinions #asianfood #chefs #restaurants

PHAMILY FIRST Stronger together. I am proud to have had gathered what I consider the excellence in hospitality, arts and production on all my projects throughout the last months. The best chefs, artists, producers, sommeliers, musicians, runners, graphic designers, dishwashers, technicians, craftsmen at the service of our projects and events. Talents spreading our common values of love, passion and living together. Talents that help us tell the stories we want to hear more. Big thanks to our big family. A huge thank you also to my hardworking Phamily First team: @anetkahelekalova , @flosxmd & @virginiacj and all the members that jumped in our beautiful productions. And shout out to the people in decision making positions at brands, thanks for your trust. More to come! If you share the same values and you need ethical, inclusive, smart brains and good hearts, let’s work! 1/ Concept & chefs curation for the Coca-Cola Food Festival during the Paris Olympics 2024 2/ Concept, artistic direction & pop-up production for Mory Sacko & Badoit 3/ Concept & chefs program for my restaurant Chop Chop 4/ Pop-up installations and chefs curation for Nike during the past PFW 5/ After-show concept and catering for Louis Vuitton and Pharrell Williams 6/ Consulting and events production for GiftShop 7/ Chefs program and artistic direction for Le Bistrot Paul Bert 8/ Concept and operation of a coffee shop for Bright Moments 9/ Concept, operation of a coffee shop & products development for Sarah Andelman, Jean Jullien at Le Bon Marché 10/ Concept & production of a pop-up for Chop Chop in Sài Gòn, Vietnam Cover picture by @mickaelbandassak

PHAMILY FIRST FOR LOUIS VUITTON THE WORLD IS YOURS • 18.06.24 ‘World Food’ by Phamily First for Pharrell Williams and Louis Vuitton. Concept & production : Phamily First Food Caterer: Bonne Femme Bar & Staff: Ripailles Chefs: Tatiana & Katia Levha, Sertaç Dirik, Francis Ogé, Moulaye Fanny, Nami Nori, Sonny’s Pizza, JJ Hings Phamily First team: Aneta, Virginia, Laetitia, Flo, Simay, Antoine Phamily First was picked to curate the culinary experience for the after show of the Men’s SS25 show by Pharrell Williams for Louis Vuitton. The theme? The World Is Yours. Our take? The world is yours. The world is also ours. Us, teens with dreams, convincing ourselves that we belong. Us, kids of immigrants, rich of the cultures of our parents and the country we grew up in. Us, legit ambassadors of ‘fusion food’. Us, symbols that we need to see more, in a country where they want to see us less. Us, the A-Team that we gathered. You, me, us. The World is yours, the World is ours. Thank you Pharrell & LV team for the trust and allowing us to tell our narrative. Huge thanks to Bonne Femme & Ripailles, talented and trustworthy independent companies built on the same values as us. Big thanks to the 80 people of our staff, back and front of house and production. Mega huge thanks to my team: Aneta, Virginia, Laetitia & Flo. Supported on the D day by the love and talent of Simay, Antoine, Francis, Lou and Lea. And to complete this A-team of talents, thanks @race_imboden for the beautiful behind the scenes shots.

for this month's ept NODE, we're inviting julien pham (@phamilyfirst ) to lead us through his Paris. our journey began within the walls of jean jullien’s (@jean_jullien ) studio. julien, a long-time friend and collaborator, introduced us to their shared creative world, where we captured the quiet, candid synergy between the two. "in reality, my circle of friends is first and foremost made up of people i met through work. they’re people who stand by what i do, just as i stand by them. we like to lift each other up. that’s how i like to live in Paris." just a few hundred meters from the studio, we discovered a new neighborhood anchor: tactile (@tactilecafe ). through phamily first (@phamilyfirst ), julien supported the opening of this space, one that intentionally resists the standard tropes of "specialty coffee" in favor of something more tactile and personal. read the full interview via the link in bio. words by raphaël malkin (@raphael_malkin ) photographs by cam lindfors (@camlindfors ) #eptnode #eptseoulparis

BASTARD x PARIS 🇫🇷 NEW CHINESE Specials one night only! @phamilyfirst is bringing two chefs Hanz Gueco from @chevaldorparis & Ash Lee from @chungkingnoodles @offmenu_eats to cook up few dishes on Tues. Nothing too formal—just few limited dishes from them, BASTARD classics, and some good wines! Seats and dishes are limited, DM us!

ALWAYS FRIENDS X @phamilyfirst PRESENT @bao_la The next chapter of ALWAYS FRIENDS – a series where our friends from all around the world come to take over the ALWAYS JOY kitchen. ONE NIGHT ONLY. SATURDAY MAY 9. Preset menu options and beverage pairings will be offered. Reservations required. Link in bio.

LE BISTROT PAUL BERT IN TOKYO ! ビストロ ポール・ベール 東京 We are proud to announce our very first pop-up in Tokyo, inside La Maison ICI C’EST PARIS TOKYO by @icicestparis @psg , under the curation of @phamilyfirst . From May 1st to 5th: Signature dishes of Le Bistrot Paul Bert and collab dinners with our friends of @meli_melo_la_table_et_la_cave and @pignontokyo . Thanks to our friend @jean_jullien for the illustration of our chef Thierry Laurent and owner Bertrand Auboyneau. Bookings via link in bio. Ici C’est Tokyo! この度、@icicestparis @psg が運営する La Maison ICI C’EST PARIS TOKYO 内に、@phamilyfirst のキュレーションによる初の東京ポップアップストアをオープンすることになりました！ 5月1日から5日まで、Le Bistrot Paul Bert のシグネチャーディッシュに加え、Meli Melo と @pignontokyo とのコラボレーションディナーもお楽しみいただけます。 ご予約はプロフィール欄のリンクからどうぞ。 東京でお会いしましょう！ シェフのティエリー・ローランとオーナーのベルトラン・オーボワノーのイラストを描いてくれた友人@jean_jullien に感謝します。

PHAMILY DINNER WORLD TOUR - EPISODE 1 with Westholme Nature-Led Australian Wagyu At Stoke, Berlin with chefs Jeff Claudio & Tobias Beck Three years since our last beer. Pints of Veltins, together in Berlin. Now these two are just ballin. Above the rim. Not walking, they are running. Their own business. Woodfire, ballroom and success. I feel very proud of them. I hope they feel the same. Less talking, let’s meet for lunch. Eat meat for brunch. Full menu. With nature-led Australian Wagyu. And friends of the F&B. Full bellies, fridges empty. Danke Jeff & Tobi. We left nothing. Berlin potluck. We’re out of Stoke. Hosted by @phamilyfirst With @westholme at @stoke.berlin Menu by @jeffeclaudio & @tobiasbeck__ Wines by @tyalotyalo Phamily Dinner logo by @tyrsa Drawings by @elliot_beaumont Souvenirs by @giftshopclub Video & photos by @mickaelbandassak Big thanks to @marcie_williams & @westholme

VIETNAMESE PHAMILY! Last week, we celebrated the launch of our book “Vietnamese Objects” at @unionjeunesseinternationale surrounded by friends, family, and community. Julien @phamilyfirst Priscilla @tramtramtramtramtram & Anthony @_antho_ng crafted a delicious bò kho, cà ri, and pandan feuilleté. A huge thanks to @ecal_ch and @triestverlag for supporting this research, to @unionjeunesseinternationale for generously hosting us, to @lareguliere for bringing books that are dear to us, to @sinhalex for his countless supports, to @sea2sea.co and @nottooooooday for the tunes, and to @aurore.bonami for the beautiful pictures! Co-authors @chuthoaimai @laystary With contributions from Huy Linh Dao, Caroline Bich-Lien Herbelin, Thi Hai Nguyen, Trong Dat Nguyen, Éric Panthou, Kiersten Thamm, Quang Anh Trần, Vincent Yuen Ruiz, Thái Hà Vu @beansoupe  Philippe Truong Photography @cynthia.ammann  @mat.bet  @unowhatswrong Graphic design Office for Typography @chillllllllll Research team @luuchuvietnam @foto_muses  Ostin Fam @thanhle___thanhle   @grandmadeadxh Published by @ecal_ch  & @triestverlag 📸 @aurore.bonami

LANCEMENT DU LIVRE | BOOK LAUNCH Nous avons le plaisir de vous inviter à nous rejoindre pour célébrer le lancement de notre livre, le vendredi 13 mars, à @unionjeunesseinternationale , à Barbès. We are delighted to invite you to join us and celebrate the launch of our book on Friday, March 13, @unionjeunesseinternationale in Barbès. 5PM—11PM Nourriture/Food @phamilyfirst w/ Priscilla Trâm @tramtramtramtramtram & Anthony Nguyen @_antho_ng Vin/Wine Tyalo Tyalo @tyalotyalo Musique/Music Cyn @sea2sea.co / Not Today @nottooooooday Avec des contributions de / With contributions from Huy Linh Dao, Caroline Bich-Lien Herbelin, Thi Hai Nguyen, Trong Dat Nguyen, Éric Panthou, Kiersten Thamm, Quang Anh Trần, Vincent Yuen Ruiz, Thái Hà Vu @beansoupe , Philippe Truong Photographie / Photography Cynthia Mai Ammann @cynthia.ammann , Mắt Bét @mat.bet , Kai Nguyen @unowhatswrong Design graphique / Graphic design Office for Typography @chillllllllll Équipe de recherche / Research team Lưu Chữ @luuchuvietnam , Tien Dat Vu @foto_muses , Ostin Fam, Nhat Thanh Le @thanhle___thanhle , Xuan-Ha Nguyen Vu @grandmadeadxh Publié par/Published by ECAL @ecal_ch & Triest Verlag @triestverlag

ICI C’EST PARIS.. IN LONDON 💙❤️ FOOD CURATION BY PHAMILY FIRST The best of Paris and London in a 6 days food program for @psg @icicestparis at La Maison London. Big thanks to the PSG team and @faballegre @_guillaumesalmon_ for their trust. Big thanks as well to the chefs and restaurants for their time and trust @tapisserie_patisserie @restaurant.dandelion @benoit_castel @magnolia.pigalle @noah__howell @sertacdirik @isabelggarciaa @dumboparis @thesocialfood @freddielookatme Thanks to team @host_hospitality , your name says it all. And merci to @marcuspatrickbrown for the cover pic.

PFW = PHAMILY FIRST WEEK Grateful for a Paris Fashion Week Jan 26 filled with great projects. Thank you to all our clients for your trust. And to our loyal partners — restaurants, chefs, FOH & BOH teams — thank you for your hard work and for sharing the same values. Special thank you to the very best team: Phamily First’s own Aneta, Virginia, Flo, Francis, and @samaimes . Special thanks to our friends Sonia from @la.table.verte and Yannick from @tin__tin__tin__ for their collaboration. Some of our projects during PFW: 1-7: Concept & Production of the Jordan x Levi’s collaboration launch dinner
8-16: Concept & Production of the Lunar New Year celebration dinner for Marshall and the artist FCCK
17-20: Concept, Production & Activation for the launch of the EPT collaboration with artist Coco Capitán
 To our future clients — let’s talk! All pics by @mickaelbandassak , except 11, 12, 15 by @chrome_boi Love, Phamily First