The Legend of Bones continues 🦴🐕✨
This HUF x Nike Air Max 1 campaign pays tribute to late great @keithhufnagel & his beloved pet chihuahua. Scroll ⏩
The @hufworldwide team came to us with this crazy concept. We had to imagine a world through the eyes of Bones while keeping true to the brand and its authenticity. Challenge accepted ✅
The devils in the details w the subtle nodds & its mischevous feel. IYKYK. Even Bones decided to pull off a gnarly kick-flip and get in on the action🛹😭. Such an incredible collaboration with all parties involved. We really sunk our teeth in this one. A true labor of love.
Hope we made you proud @keithhufnagel ✨🪽
Client @hufworldwide@nike
Agency: @gameseven
Creative Director: @bslax 🤝
Senior Creative Producer: @ram_bam8
Creative Strategist: @frnkhnrqz
Associate Director of Production: Irina Dvalidze 🫡
Production Company: @offsite.works 🚀
Director: @mandibleclaw 🎬
Director of Photography @andrewlprice 🐕
1st AC: @billyonairee
Executive Producer: @mossaprojects 💚
Senior Producer: @siyabahal 🐝
Line Producer: @justintrevino
Production Designer @andrewcaso
Campaign Photographer: @shotbycones 📸
Retoucher: @lilmoffet 🎨
Color: @josephbicknell@company_3
Sound Design + Mix @_mikebloom_ at @c.a.v.e
Music: @p_lo ft @larryjunetfm
And sooooo many more….💚💚
From countless miles on the road to late nights & early mornings, this year was a whirlwind of hard work, laughter, and unforgettable moments w the best crew.
We spend more time away than at home, but it’s all worth it when the magic comes together ✨ Here’s to working hard, playing harder, and enjoying every second of the ride in 2024 🎬📸
Pops, you have given me the best things in life: Your time, your care, your guidance & support. I’m truly grateful to have you. Thank you for paving the way & leading w love. #happyfathersday
