What’s the Point of a Private View?
The private view is one of the art world’s most beloved institutions, and also one of its most contradictory. It’s supposed to be about the work, but it’s also about free wine, the right eyes on the work, and enough social anxiety to warrant a Xanax on entry. Sam Moore speaks to the gallerists and artists navigating that tension, one glass of warm white wine at a time, to ask what – and who – the private view is really for.
Read the full opinion piece now. Link in bio.
Guest Writer: Sam Moore (
@sam.moore94 )
Contributors:
Laurie Barron (
@laurietgbarron ) / Herald St (
@herald_st )
Freddie Powell
@freddieppowell ) / Ginny on Frederick (
@ginnyonfrederick )
Henry Hussey (
@henryhusseystudio ) & Sophia Olver (
@sssssssssssssssophia ) / OHSH Projects (
@ohshprojects )
Augustine Paredes (
@augustineparedes )
Dan Guthrie (
@danglefree ) / Spike Island (
@spikeisland )
📷:
1. Saatchi Yates’s ‘Once Upon a Time in London’ private view, 2025. Photo courtesy of Saatchi Yates.
3. Nigel Van Wieck, The Silent Treatment, 1990.
5. Merlin Carpenter, The Opening: The Black Paintings: 8, 2007.
7. Nathanial Hone, The Pictorial Conjuror, 1775.