Part two of our 360° rebrand for Bitossi Ceramiche.
What started in the digital world moved into physical space: packaging, labels, quality cards, and every product touchpoint were redesigned to turn the new identity into something tangible.
For the launch of the new collections and colorways, we built a visual and narrative system to frame the work of designers including @martinogamper , @rooms_studio_ , @mullervanseveren , and the iconic Rimini Blu by Aldo Londi, reimagined in miniature form.
A visual system designed to move seamlessly across screens, shelves, and objects.
Thank You @gi.bo_____
Photography @piergiorgiosorgetti
Set Design @cameranesipompili
In this brand-new chapter, one thing remains unchanged: the pursuit of perfection. It is a relentless balancing act between craftsmanship and experimentation, tradition and transformation.
#BarovierToso
Art Direction: @nichettostudio
Creative Direction: @studioblanco.it
Video Direction: @bax.bunni
Director of Photography: @ale_ressia
Gaffer: @andreaminucc_na
Editing: @bax.bunni
Colorist: @herebobo
Music & Sound Design: @lorenzodanesin
Film Lab: Augustus Color
First sneak peek of the @baroviertoso 360 rebranding.
Such an incredible journey working with – and for – a 700-year-old company.
Murano feels like heaven, and their furnace and craftsmanship are truly a dream.
The new logo is inspired by the early 1900s original in Fondamenta Vetrai, while the identity mixes heritage references with contemporary takes from the lagoon. Can’t wait to share more from this project, their archive and new creations as well!
Thank you @lucanichetto and @signandrea for your trust.
Images 1, 2, 5, 6, 7, 9, 10, 12, 13 by @piergiorgiosorgetti
Images 4, 8, 11 by @mattiaparodi
Set design by @cameranesipompili
Press by @gc_agency
Ciao folks,
we’re back with a new curated listening selection.
For episode no. 56 of 10 SONGS THAT SAVED YOUR LIFE, we step into the musical universe of @formafantasma .
From the fragile beauty of Sycamore Trees to the weight of Leonard Cohen’s words, moving through Björk, Underworld, Philip Glass, and a few unexpected pop turns, this playlist traces fragments of the duo’s creative journey.
Tune in via our stories, or find the full playlist on Spotify and Soundcloud.
Yours truly,
Studio Blanco x
Marazzi Under the Skin is the anniversary book we curated and designed to celebrate the brand’s 90th anniversary.
Conceived with writer @cosimobizzarri , the volume offers a one-of-a-kind journey through Marazzi’s wonderful archive. Its title reflects our desire to go beyond the surface of tiles and into the stories, people, and ideas behind them. The book traces the evolution of Marazzis signature tile designs through contributions by fellow illustrator @andyrementer , and explores the notion of ideal living by weaving a visual narrative with designer @charlottetaylr . Additional contributions come from @valentinacameranesi , @aldocibic , @objects_of_common_interest , @studioutte , @_zaven_ , @marionmailaender and @olimpiazagnoli -who shared intimate details and personal memories of the homes they grew up in.
After launching during Design Week 2025, the book returned in September at Tile Week, captured by @paolo_abate , as an open-air installation, spotlighting Marazzi’s past, present, and future accompanied by printed materials and other on-site media developed in the same narrative direction.
Dive in!
Last weekend we went back to Fondazione Officine Saffi for the fall edition of La Cenetta, creating a culinary journey with @ngchm and @filo_marchi leading the way.
For the occasion, we made a series of one-of-a-kind spoons together with @officinesaffi.lab to celebrate the art of sharing and serving one another.
Gordon Baldwin’s artworks all around us made the lunch even more special.
Huge thank you to the whole team involved!
Images by @fredmungo
Hello amici,
the good tunes agenda is back.
Our latest 10 SONGS THAT SAVED YOUR LIFE episode N. 55 features photographer @mariannarothen .
Known for her dreamy, cinematic imagery, Rothen shares a playlist as personal and evocative as her art. From the shimmering pulse of Daft Punk to the depths of Burial, jazz, pop, and underground sounds blend into a soundtrack of nostalgia and survival.
Head to our stories to tune in now, or find the playlist on Spotify and Soundcloud.
Yours truly,
Studio Blanco x
What Jackie Kennedy once called “the most beautiful magazine in the world” is now a digital experience.
In 1982, Franco Maria Ricci created an eponymous magazine devoted to unveiling hidden art and beauty, with contributions from literary masters such as Italo Calvino and Jorge Luis Borges. Over the years, FMR became a well-kept secret among insiders, a cult object for those who seek beauty beyond trends, a publication to be treasured rather than consumed.
In the past year, we’ve worked with the FMR team to translate that iconic experience into a digital dimension. The new platform invites you to get lost in a world just out of reach: an archive you can carry with you, where centuries, themes, and artists converge.
Designed as an immersive journey, it reinterprets the publication in a fluid way, challenging the fixed order of print while preserving the depth, rhythm, and reflection that defined it.
During Haute Couture Week, we art-directed the Paris presentation of @retori_official ’s second chapter, curating a four-hands installation with @rooms_studio_ that explored identity as a layered, intimate and ever-shifting construct.
The ephemeral event lasted 24 hours and also featured artworks by @mikoveldkamp
Thank you Nata and Keti 🤍
Thank you Salma, Zaccheo, Andrea and Sara
Images by @ana__roque
