[2/2] A smidge late, but seriously meant happy birthday to
@misfits.space who clocked their first year spinning and serving this past March.
In late 2023,
@amberngahuia took us through the vision for a new project in Footscray - a hybrid bar, music venue and community space for Melbourne’s inner-west.
We’re talking a locals-led drinks list, diverse programming, local and international acts plus more within an inviting space where good times were the norm. Partners and long-time mates
@operativejp and
@jacob_tim were to head up programming and the bar respectively.
The brief? Craft a bright and inclusive visual identity for a considered space full of character. Playful, but refined. A touch of quirk, done with finesse. Ownable, recognisable and distinct. What followed was an expressive logo and type approach, a tight but bold palette lifted from the colour-diverse interior and exterior, all capped by a signature brand character mark.
Having grown up in the west and been raised on Olympic Donuts (IYKYK), this was a good one, so big thanks to the team for bringing us on 🫶
Type:
Pickle Standard by
@benoitbodhuin
MD Nichrome by
@mass.driver
Mabry by
@colophonfoundry
Credits:
📸
@duncographic remains undefeated at photography
🎨
@burncitygraphics needs to be your first dial for exterior signage
#brandidentity #barbranding #hospitalitybranding #hospitality #designstudio #thedesignfix #itsnicethat #tdkpeepshow #designfeed
#designspiration #eyeondesign
![Motion experimentation and development with @studiothinktank on the brand development of Cardboard Stage [Agency of] Human Movement.@cardboard.stage is a niche booking agency representing dancing talent predominantly associated with the New York Ballet.Parallel to the brand’s visual identity development, we ran an organic experimentation process that traced the movement of New York’s dance talent, helping inform the final brand mark and wider shape and motion system.Creative direction and identity by Scott Mellor via @studiothinktank #motion #motiondesign #brandsinmotion #motiondesigner](https://sp1.picnob.com/p/pt_6729225510124763403735_0_58318a510d956921589c6c8347d30106.jpg?o=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&h=e288e6565f1525b49e10eaf35e82adee)
![[2/2] A smidge late, but seriously meant happy birthday to @misfits.space who clocked their first year spinning and serving this past March.In late 2023, @amberngahuia took us through the vision for a new project in Footscray - a hybrid bar, music venue and community space for Melbourne’s inner-west.We’re talking a locals-led drinks list, diverse programming, local and international acts plus more within an inviting space where good times were the norm. Partners and long-time mates @operativejp and @jacob_tim were to head up programming and the bar respectively.The brief? Craft a bright and inclusive visual identity for a considered space full of character. Playful, but refined. A touch of quirk, done with finesse. Ownable, recognisable and distinct. What followed was an expressive logo and type approach, a tight but bold palette lifted from the colour-diverse interior and exterior, all capped by a signature brand character mark.Having grown up in the west and been raised on Olympic Donuts (IYKYK), this was a good one, so big thanks to the team for bringing us on Type:Pickle Standard by @benoitbodhuinMD Nichrome by @mass.driverMabry by @colophonfoundryCredits: @duncographic remains undefeated at photography @burncitygraphics needs to be your first dial for exterior signage#brandidentity #barbranding #hospitalitybranding #hospitality #designstudio #thedesignfix #itsnicethat #tdkpeepshow #designfeed#designspiration #eyeondesign](https://sp1.picnob.com/p/pt_6733724854384858156634_0_ba927ab01cfc07c689c1cfed8964124f.jpg?o=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&h=d5f5e8c4d952a46df447848ff18e1052)
