Koos Breen

@koosbreen

šŸ‡³šŸ‡±šŸ”šŸ‡©šŸ‡Ŗ Scenography for šŸ‡³šŸ‡± Pav. @labiennale 25 icw @jeannetteslutter šŸ‘ØšŸ»ā€šŸ« Prof. Communication & Product Design SS26 @hfg_karlsruhe_kd @hfg_karlsruhe_pd
Followers
7,647
Following
7,566
Account Insight
Score
33.53%
Index
Health Rate
%
Users Ratio
1:1
Weeks posts
We’re thrilled to finally share images of ā€˜SIDELINED: A Space to Rethink Togetherness’ – the Dutch contribution to the 19th Architecture Biennale in Venice, curated by @amandapinatih . We were asked to design a queered sports bar that moves beyond binaries – not us vs. them, ally vs. opponent – but a space for cooperation and playful subversionšŸ„Ž Inspired by @gabriel_fontana__ ’s inclusive games, which propose new ways of relating, the scenography supports his work and the videos and soundscape by @missalicewong and @luca.soudant_adie , while also standing as an installation in its own rightšŸ„Ž Gerrit Rietveld’s square pavilion is reshaped into a space where sport’s strength lies in softer values. A hexagonal structure, drawn from one of Fontana’s games (inspired by Asger Jorn’s three-sided football), symbolizes harmony, equality, and connection. The metal structure echoes football field sideboards – where parents lean to cheer – but the hardboards are replaced with soft furnishings – with so-called cafe curtainsšŸ„Ž At the center stands a column with six screens showing Fontana’s games and nine soft reflective trophies for champions like the joyful disruptor and alliest allyšŸ„Ž Bringing a wave of colour to the Biennale, the palette draws from the non-binary pride flag: black and white infused with fresh yellow, and purple. The slogan ā€˜you’ll never play alone’ reclaims football’s famous chant – originally from a Rodgers & Hammerstein musicalšŸ„Ž A bent, soft foosball table can be played from one side only: no teams, no fixed direction, just plenty of balls and joyful chaos. SIDELINED welcomes all bodies: barstools and counters vary in height and size. The foosball table is wheelchair-accessible, with safe, telescopic rods and diverse, non-gendered figurines. Jerseys from Anonymous Allyship – filmed at Venice’s Stadio Pier Luigi Penzo – hang on the sidesšŸ„Ž The graphic design, using @jacob.j.wise ’s Skrappa Wide, softens traditional sports typography while projecting poweršŸ„Ž ā€ØšŸŸ£Text: @meindertpeters | Photos: @temet.studio | Photos of jerseys & facade: Cristiano Corte 
#SIDELINED #DutchPavilion #BiennaleArchitettura2025 #NieuweInstituut #Intelligens
574 79
11 months ago
The word is out! I had the honor of designing a commemorative euro coin celebrating 25 years of marriage equality in the Netherlands. 🌈 The coin is commissioned by @denederlandschebank and produced by @royaldutchmint . While I’ve designed coins before, this is the first time my design has been selected for production! On the 16th of April, we celebrated the occasion at the Beurs van Berlage in Amsterdam with a festive first strike ceremony and beautiful speeches by Boris Diettrich, Job Cohen, representatives of the Ministry of Finance of the Netherlands and mint master Bert van Ravenswaaij. @rik_van_de_westelaken was given the honor of striking the very first coin. The design is based on a quote by Job Cohen when he announced the new law in 2001: ā€œWe have… come to the realization that an important bond like marriage must be open to everyone.ā€ The word ā€œiedereenā€ (everyone) therefore takes center stage in the coin design. It is placed in a rainbow and encircled by the classic symbol of 2 intertwined rings to further emphasize it. The same circular elements appear on the obverse, which features a portrait of King Willem-Alexander. The coins are now available via the Royal Dutch Mint website (I can DM you a link!), with several versions to choose from, including a special color edition (which I will show soon!) UNC Quality €5 coin (750 pieces) BU Quility €5 coin (10.000 pieces) Silver Prooflike (with color!) €5 coin (3500 pieces) Gold Proof €10 coin (40.000 pieces) Many thanks to Rutherford Craze (@mass.driver ) who allowed me to use his beautiful MD Nichrome Typeface and to @seb_agresti who worked with me on the portret of King Willem-Alexander!
472 108
11 days ago
KOHLSWAT: Live lecture with @koosbreen Tue, Apr 21, 17:30 Lichthof, 1st floor @hfg_ka Visuals by Lauren Nightingale
98 2
27 days ago
A serious portrait for a slightly grown-up life update. This one actually feels like a full circle. Next week I’ll start a (temporary) position as šŸ§‘šŸ»ā€šŸ«Professor at the Hochschule für Gestaltung Karlsruhe in Germany. I’ll be teaching across product design and communication design, a space in between that feels very natural to me. Before art school, I worked fulltime as an šŸ¤“ optician, also designing and buying glasses. Now I finally get to bring that knowledge into my teaching practice. I’ll be running two seminars: – MORF FROM FORM FROM MORF: an associative chain of making, where forms continuously morph into new ones – FRAMING FACES & GAZES: about glasses, identity, and how design shapes the way we see and are seen I am very excited to be back, and to finally bring all these worlds together! Portrait by the great @lonnekevanderpalen Glasses by @yellowsplus @hfg_ka @hfg_karlsruhe_kd @hfg_karlsruhe_pd
566 82
1 month ago
Some of my favorite (work related) moments of 2025! 1. (Jan) Co-curated @demo.festival again with @booksloveliza @tim_rodenbroeker @yonk.online @connor___campbell 2. (Feb) Our official press portret for the Dutch pavillion of the Venice Architecture Biennale @jeannetteslutter @amandapinatih @gabriel_fontana__ 3. (March) Video shoot of @gabriel_fontana__ ā€˜s work at the Venice stadium with my jersey designs 4. (April) Went to Salone del Mobile in Milan to see my dear friend @audreylrg and her incredible work 5. (May) Opening of our Venice Architecture Biennale Show with these cuties. 6. (June) Gave a workshop at @tmd.weissensee in Berlin (invited by my dear friend @nadinegoepfert ) 7. (July) Did the review of the Rietveld Academy graduation show together with @a.l.e.x.i.s.b.l.a.k.e 8. (Aug) Went to the island Koos! 9. (Sept) Gave a talk at @usbynightfest (!) 10. (Okt) Designed a coin to commemorate 100 years of TT Assen 11. (Nov) went to Ho Chi Minh City with my dear @agigraphic friends. 12. (Dec) Exhibition on my 1st year @designlab.rietveld students at the Rietveld Academy in Amsterdam 13. Bonus: Designed a chocolate wrapper for Vietnamese Chocolate Brand @marouchocolate Thank you all for the wonderful collaborations, the laughter, the hugs and the great care. @jeannetteslutter @booksloveliza @connor___campbell @yonk.online @tim_rodenbroeker @amandapinatih @gabriel_fontana__ @frankverkade @charlybloedel @aricchen @maureen.mooren @nadinegoepfert @rizon_parein @aaajns @iskra_vuk 🫶 I am looking forward to starting with new exciting projects in 2026!
313 24
4 months ago
Last week, I finally did the thing I’ve been avoiding since 2019.
I gave a talk at @usbynightfest in Antwerp. šŸ‘ØšŸ»ā€šŸ« @rizon_parein asked me each time since then, and each time I politely declined. I don’t like being on stage. I don’t like big crowds. Public speaking makes me feel like I might pass out. And honestly, I never really felt like I had anything that valuable to say, to a room full of other designers. But this year, I couldn’t come up with a good excuse fast enough — so I said yes.
I was nervous (like, very), but weirdly, the moment I walked on stage, the nerves just… left. And it actually went really well. I shared my story: the highs, the lows, and everything in between. From failing high school, to becoming an optician, to designing glasses, then moving into graphic design, objects, and eventually also spatial installations. 
I showed my entire glasses collection. It was a rollercoaster, we laughed, we maybe cried a little. I talked about mistakes, emotions, and some proud career moments too. After the talk, so many people came up to say they were inspired, entertained, moved, or all of the above. That meant the world to me. The line-up of the festival was incredible, and I feel really honoured to have been a part of it. I got to meet and hang with people I’ve admired for years (@hassanrahim ! @davidcurtisring ! @serbanserban !), and saw talks that genuinely blew me away (@braulioamado !). Massive thanks to @rizon_parein who kept inviting me back despite all my excuses and ā€œno thank yousā€. And a special shoutout to my friends who showed up, cheered the loudest (@studiodumbar crew, @merijnvanvelsen , @vmragona , @connor___campbell ), and hyped up the room like true legends (@leoportooo ). And lastly, thank you @booksloveliza for your feedback and advice and of course @meindertpeters šŸ‘¬šŸ»for keeping me sane. (Thanks @vmragona @nikitaiziev @merijnvanvelsen @jordanralphdesign for the photos!)
502 70
7 months ago
šŸŽļøšŸ 2025 marks 100 years of TT Assen: a century of motorsport history on ā€œde Baanā€. To celebrate this milestone, I was one of the designers invited to create a commemorative coin. šŸŽļøšŸ For my design, I drew inspiration from the (typo)graphic world of motorsport: the TT logo, tire lettering, sponsor signage, starting grids, and of course the iconic start/finish line, which has remained in the exact same spot for 99 years. šŸŽļøšŸ All typography is set in italics, reflecting the speed of the sport. The type choice is based on the bold, ā€˜squared’ fonts commonly seen in motorsport graphics, including the TT Circuit Assen logo. One single typeface (the beautiful Skrappa by @wise_type ) is used throughout, in different fonts. šŸŽļøšŸ Instead of typical tire info like logos, sizes, or dates, the tire in the coin shows the shape of the TT circuit, along with the founding year and centenary. All of it surrounds the word ā€œde Baanā€ (Dutch for ā€œthe Trackā€). During a presentation by the TT Assen team, it became clear just how much this place means to the people in and around Assen. Thousands of volunteers help make the event possible every year, and among these insiders, the circuit is lovingly referred to as ā€œde Baanā€. šŸŽļøšŸ My design wasn’t selected for production — the jury wasn’t quite ready for a speedy King..šŸ’ØšŸ¤“šŸ»ā€ØPortret of his majesty by @seb_agresti thanks again for the great collaboration! šŸŽļøšŸ Renders by the great @new.orb ✨ #TTAssen100 #theTrack #motorsportdesign #typography #graphicdesign #commemorativecoin #coincollecting #numismatica
233 16
7 months ago
The scenography and graphic design of SIDELINED: A Space to Rethink Togetherness is the combined effort of artist Jeannette Slütter and designer Koos Breen. For this year’s Biennale di Venezia, the duo collaborated with curator Amanda Pinatih and social designer Gabriel Fontana to turn the Dutch Pavilion into an alternative sports bar — a playful yet critical space that questions the rules and rituals of social interaction.⁠ In this sports bar, you can watch newly designed games by Fontana, as well as various sports attributies such as jerseys, a sports newspaper, football scarves, trophies and an unconventional foosball table. ⁠ Visit SIDELINED at La Biennale Architettura 2025 or head to sidelined2025.nl to read more. ⁠ šŸ“ø Images by @temet.studio and @elizarveerman Font design by @jacob.j.wise ⁠ #SIDELINED #DutchPavilion #BiennaleArchitettura2025 #Intelligens #NieuweInstituut @labiennale @amandapinatih @gabriel_fontana__ @olandiamo @koosbreen @jeannetteslutter @jacob.j.wise @alicewong @luca.soudant_adie @aricchen @jeannetteslutter @koosbreen
426 10
8 months ago
In yearly tradition, the puzzle of who/when/where is a huge task close to our hearts. Finding that perfect balance, making it feel *just* right. The final schedule, with the stages and times, will get released in a few weeks. Due popular demand, we’re already sharing which artists are locked in on which day!Ā  SO ME (@so_me_ma_sen ) Wade and Leta (@wadeandleta )Ā  Hassan Rahim (@hassanrahim ) Koos Breen (@koosbreen )Ā  Robert Wun (@robertwun ) Porto Rocha (@porto_rocha ) Kaave Pour (@kaavepour ) Monkey Type (@mnkytype )Ā  Victor Le Masne (@victor_le_masne ) Serban Ionescu (@serbanserban ) Tristan Bagot (@tristan.jpeg ) Lydia Roberts (@lydiarobertsphoto ) Colors And The Kids (@colorsandthekids ) Kelly Anna (@kellyannalondon ) Buck (@buck_design ) Mindy Seu (@mindyseu ) Laura Matikainen (@laurainka ) LĆ©a Ceheivi (@ceheivi ) Sylvia Perez (@sylvia_perezperez ) Temple CachĆ© (@templecache ) Tendril (@studiotendril ) Don’t forget, tickets are on sale! Last Call pricing starts Sep 1st.Ā  #usbynight #ubn #friday #artists #lockedin #getready #design #creativity #festival
460 15
8 months ago
How can we disrupt the etiquettes and behaviours sports and sports architecture facilitate? At @labiennale Architettura 2025, @gabriel_fontana__ presents Anonymous Allyship as part of SIDELINED: A Space to Rethink Togetherness, the official Dutch contribution curated by @amandapinatih . Set within an alternative sports bar, SIDELINED investigates how architecture can resists exclusionary norms.⁠ ⁠ In Fontana’s latest work, Anonymous Allyship, players step onto the field without knowing their teammates. With no clear alliances, they must navigate uncertainty, observe others, and slowly form new connections. By altering the rules of team play, Fontana influences how we interact and engage with each other. Through doing so, his work transforms competitive spaces into sites of social exploration.⁠ ⁠ šŸ“² Read more about SIDELINED, the Dutch Pavilion at the Biennale that opens in May, at sidelined2025.nl or through the link in our bio.⁠ ⁠ šŸ“ø Gabriel Fontana’s latest work, Anonymous Allyship, in practice at Stadio Pier Luigi Penzo in Venice. Photography by Giacomo Bianco.⁠ Jerseys designed by @koosbreen @jeannetteslutter ⁠ #SIDELINED #DutchPavilion #BiennaleArchitettura2025 #Intelligens #NieuweInstituut @gabriel_fontana__ @amandapinatih @nieuweinstituut @labiennale @g.i.a.c.o.m.o.b.i.a.n.c.o @santelenavenezia @koosbreen @jeannetteslutter
356 10
1 year ago
Announcing Koos Breen (@koosbreen )! Koos is an interdisciplinary designer, art director, curator, and artist based in The Hague (NL). Trained as a graphic designer at the Royal Academy of Arts in The Hague, his work now ranges from coins to carpets, from books to shoes, and from tables to spatial installations. He has been commissioned by the Royal House of the Netherlands; the Royal Dutch Mint; the Escher Museum (NL); Bloc Studios (IT); and the Nieuwe Instituut (NL).  He often collaborates with other artists, designers and studios; including Studio Hagel, Studio Dumbar, Gabriel Fontana, Nadine Goepfert and Audrey Large. He has co-organised various international exhibitions; is a member of the international collective Morph.Love, is co-curator of the worldwide Design in Motion (DEMO) Festival, has taught at the HfG Karlsruhe (DE); and has been a judge on several international (graphic) design awards. His work has been shown at various international exhibitions, including at the Design Museum Ghent (BE), Escher Museum The Hague (NL), K11 Art Foundation Guangzhou (CN), Etage Projects Copenhagen (DK) and, together with Jeannette Slütter, he recently designed the exhibition at the Dutch Pavilion in Venice for the Architecture Biennale. Koos is a member of the Alliance Graphique Internationale. Get your ticket, link in bio! #usbynight #ubn6 #KoosBreen #soogood #design #festival #antwerp
345 16
1 year ago
We are very proud to announce that we have been commissioned to do both the scenography and graphic design for the beautiful Dutch Pavillion at the Architecture Biennale in Venice, Italy. The exhibition is commissioned by @nieuweinstituut and curated by @amandapinatih and will showcase the work of @gabriel_fontana__ SIDELINED: A Space to Rethink Togetherness is developed in collaboration with social designer Gabriel Fontana and curator Amanda Pinatih, the presentation in the Rietveld Pavilion in the Biennale’s Giardini reimagines the sports bar to question how architecture shapes social dynamics. How can architecture resist exclusionary social norms to create spaces that nurture different ways of coexisting in everyday life? SIDELINED explores this question by presenting an alternative sports bar that continues designer Gabriel Fontana’s investigation of social dynamics through the lens of sport. By subverting traditional norms and suggesting deviations, the Dutch Pavilion strives to change the rules of the game. In the space, designed by us (Koos Breen and Jeannette Slütter), visitors are encouraged to participate by playing a game or watching others play, and to observe how their relationship to familiar spaces of architecture might shift. šŸ“ø @elizarveerman Location @cafe.costa.del.sol #architecturebiennale2025 #scenography #graphicdesign
743 102
1 year ago