We partnered with our friends at Apple, TBWA\Media Arts Lab (@tbwamal ) in Shanghai, and director Bai Xue to create the stop motion animation for “Glad I Met You”, their 2026 Chinese New Year film. Here’s a look at how it came together.
Puppet makers hand-crafted silicone skins, soft handmade fur, and tiny hand-knit wardrobes over bespoke armatures engineered to hold up through thousands of micro-movements. Animators worked shot by shot, moving puppets a fraction of a millimeter at a time, with over 20 unique mouth shapes per character 3D printed, hand-painted, and swapped frame by frame. Even the backgrounds were built by hand down to miniature air-conditioning units, street signage, and tiny bottles.
Shot on iPhone 17 Pro.
Watch the full film at link in bio.
Also, big kudos to our friends at @mackandsaund for the stop motion support.
A visual centerpiece for TurboTax’s new flagship NYC store.
BUCK joined forced with Gensler and the Spring team at Intuit TurboTax to develop digital content for the store’s 30-foot curved LED screen known as the Forum — designed to deliver a premium, tech-forward experience that feels welcoming and calming while encouraging curiosity in their new flagship.
Forced smiles? Not on our watch.
In our latest case study, we break down how BUCK worked with @googlepixel to bring Made You Look to life for Pixel 9 Pro Fold — designed to capture real reactions, no “cheese” required.
Check it out, link in bio!
With Windows 10 End of Support fast approaching, Microsoft and Intel partnered with us to launch a comprehensive, global marketing campaign.
We brought the BUCK-level craft, and our @thisisresidence partners at @partandsum and @madebywild along with our friends @ditroit_studio , helped amplify the work at this massive scale and speed.
Swipe to see more @ link in bio.
We collaborated with @samsungmobile to create a mixed media world that brings their tools and features to life in Season 4 of the “All About Galaxy” YouTube series.
And our @thisisresidence friends at @partandsum helped too! Swipe through to take a closer look.
We helped Suki, a healthcare AI company, evolve their brand to signal distinction and leadership in a category crowded with near-identical claims.
The work was grounded in brand strategy built from real clinical encounters and a sharp insight: burnout isn’t the root problem. It’s what happens when clinicians are consistently pulled away from the human connection that makes care meaningful. This led to Suki’s new vision — Building presence at the heart of care.
We then created a dynamic brand identity system that expresses Suki’s assistive role with clinicians — always in motion and seamlessly integrated. Crucially, we shifted the primary brand color from green to yellow, introducing warmth and optimism into a space defined by seriousness and fatigue.
And to bring the bold, new identity to life we called in our @thisisresidence pals, @madebywild , to develop their refreshed website.
Scroll to see the work and see more at 🔗 in bio.
YouTube content made fun with webtoon, claymation, and stop-motion aesthetics for Samsung’s “All About Galaxy” series, portraying a diverse range of characters with a good dose of Hallyu flavor.
And our friends at @PartandSum helped too!
We brought Oscar’s first health AI agent to life with hand-painted warmth and personable simplicity.
Swipe to see our case study ➡️
Read more at 🔗 in bio.
We helped @apple introduce the new MacBook Air with M5 chip by creating a launch film that swiftly filters through dozens of different apps to showcase the MacBook’s upgraded features.
Sul sul! We worked closely with The Sims team to bring The Sims design system to life through a vibrant motion system.
Leaning into The Sims’ tone of voice, we developed motion principles that result in a playful and wide-reaching motion toolkit that spans across logo animations, transitions, social assets, and much, much more.
Our work also includes the brand mnemonic, the intro animation that plays every time a Sims player loads the game, that will be seen by millions for years to come.
