Feature Ikea Directed by Mackenzie Sheppard
Love seeing how much creativity went into making this happen.
The problem-solving behind every shot really shows.
Huge respect to everyone involved,the craft is next level.
1. Close up > Pass through + Camera roll + Seamless transition
2. Pass through + Slow camera roll
3. Super slowmotion + Dolly Out Top-Down > Zoom
4. Camera roll zoom > Pass through > Jump cut
5. Object POV (toycar) > Whip Pan + match cut
6. Low angle Bolt cam + Jump cut/ tilt up > Tilt tracking shot
7. Dolly + Camera roll > Match cut + Zoom out
agency: wieden kennedy tokyo
@wktokyo
creative lead art director: max pilwat
@maksmaks
creative lead copywriter: andrew miller
@oy |miller
art director: shohei kawada
copywriter: takeshi amata, marina danjo
lead producer: kosuke lawrence
@kosukelawrence
account:
@chelseamiwa , jordan cappadocia, isao okubo
communications planner: taiki satoh
executive creative director: scott dungate
@scotty_fingers managing
director: yosuke suzuki
head of production:
@kerliteo , michelle brough
agency editor: jacob kim translator: mako tomita, takuro kobayashi
production:
@nakamafilm @aoiglobal @ystokyopro nakama:
@kenykilla @ramanomis @annaguanabanana @annaliuannaliuanna
aoi pro: masa oyamada, yuto brian ota, akane miyazaki y’s: daisuke yoshizawa and taro iwato
ad:
@hideaki_jimbo @roymzn @nagisakodama
production designer:
@masamit0125 , sayaka isogai, hanako noda, kiyomi tokita
gaffer:
@arataijichi , yuji wada,
@seijinakane68
key grip:
@yudai_sugarlandexpress , aiko tsuneyuki, takuya watanabe
1ac:
@yasushimiyata @soccerbluespirit @bigmac_meal_to_go @asumidori @gucci.lunch
2ac:
@moeariizumi @makoto_mk26
dit:
@tonythedit , ichiro sato, kogami seiji
stylist:
@yoppy0123456789 , remitakenouchi hmu:
@feebz_
sfx: naomi hayashi
editors:
@ahato @mackshepp
colorist:
@mikolour nikola_colorist
@maxgolomidov_colorist_dp
online editor:
@soyoung_kim_compositor
music: audioforce and factory
sound design: factory