Last Thursday I was in one of the most powerful rooms I’ve been in in a long time — and I need you to hear what happened in there. 💯
At the
@hispanicmarketingcouncil Annual Summit in NYC — partnered with
@poderhispanohtx — the conversations were REAL.
@wearedraftedco on Latinas being commercially invisible in sports.
@dallascowboys on why we are NOT a monolith.
@ikea on why we are growth audiences, not add-ons.
@thinknowglobal on how immigration enforcement is reshaping Latino brand trust. And
@jennizzle on what lazy Hispanic marketing actually looks like.
The message? You cannot win today’s market without us. Period.
Tu historia. Tu voz. Bien contada. 🤎
Hispanic marketing, Latino consumers, Hispanic buying power, multicultural marketing, Latino economy, Hispanic community, Latina empowerment, Latino culture, US Hispanics, Hispanic representation
