Where architecture becomes media (1/3): At the heart of Technology Architecture & Design's (TAD) New York studio, the TAD Entry Portal redefines what a pivot door can be. Designed by TAD and Model Practice, the project transforms a traditional threshold into a programmable, immersive surface, manufactured by DetaiLED®.
Two large-scale pivot panels, clad in 42 high-resolution LED modules, shift from architectural calm to dynamic digital content. The doors function as both a partition and a communication medium, seamlessly merging space, technology, and experience.
Despite their combined weight of 360 kg and dimensions of 2450 mm in height by 3660 mm in width, the doors pivot effortlessly on FritsJurgens' System One. The fully concealed hinge system ensures perfect balance, smooth movement, and reliable performance, even within a complex assembly of aluminium extrusions, custom steel components, and integrated electronics.
The jury praised the project’s ambition and its integration of architecture, technology, and experience. As Tomasz Wozny (
@fosterandpartners ) stated: “A bold reinterpretation of the door as a medium. The technology becomes architecture rather than ornament.”
Discover the Jury Award winners, Public’s Choice Award winners, and the other finalists via the link in our bio, or the BPDC26 winners highlight.
Design:
@techarchdesign /
@model.practice
Manufactured by:
@detailedsolutions
Hardware:
@bridgeport_worldwide /
@betterbuildinghardware 
