Jenny Bailly

One week since Best of Beauty Live 2025, truly the most fun way to spend a Saturday at work. Assisted (I held a pair of scissors at one point) in my first live on-stage haircut, thank you @mrchrismcmillan ; got my own hair styled by the amazing @mararoszak (with a sneak peek at the next launch from @rozhair ) 🤫); was awed by the forces that are @alexconsani and @anokyai ; made attendees of @anastasiasoare ’s master class listen to a dramatic reading of the 2006 “Beautiful People” column I wrote about her; and was totally inspired by a day in the company of 1,000+ people with serious passion for beauty—as consumers, pros, founders, and editors (the Allure team is the best team) 💄

“Longevity” has been the buzziest of beauty and wellness buzzwords lately but we certainly haven’t seen it play out with as much magic as it does at the new @esteelauder Skin Longevity Institute at @altagraciaauberge , a resort in Costa Rica’s Talamanca mountains. You won’t be assessed or optimized. There are no NAD drips or diagnostic tests. There is a cold plunge but it involves scrambling over rocks and it’s in the Calientillo River. (You exfoliate with fresh coffee grounds first and float in a fire-warmed pool after.) Workouts include climbing a ficus tree and hiking to a waterfall. The Skin Longevity Institute hosts beauty and wellness practitioners for residencies; on a recent trip, they were “mind coach” Manjit Devgun @manjit.devgun and aesthetician @crystalgreenestudio , because of course there are also amazing facials to be had. They include Estée Lauder’s ReNutriv products, sculpting massage, and LED therapy but also a guided meditation created by Devgun, who offers her own sessions in sound healing, hypnosis, and breathwork and will send you back to Real Life with a whole new body-calming tool kit. Also on the menu: food from the resort’s gardens and the best pour-overs you’ve ever had. 🎥 @jbailly 📍Estée Lauder Skin Longevity Institute, Hacienda AltaGracia, Costa Rica @altagraciaauberge @auberge @anisha_chaves @crystalgreenestudio @manjitapp

Allure’s executive beauty director @jbailly is dedicated to maintaining her healthy, radiant skin by sticking to her skincare routine featuring these irreplaceable essentials ✨ Shop her beauty edit at the link-in bio.

A few of my favorite moments from @allure Best of Beauty Live II on the grid for posterity 💄 This month I got to share a stage not only with my brilliant colleagues but also with the woman, the myth, the legend: @therealpatmcgrath ✨ Met so many passionate beauty lovers, from age 7 to 77 (“I want to come until I’m 80”). Can’t wait to do it again in 50ish weeks (and, this time, perhaps more fully consider the effect of stage lights when selecting a blouse? or… maybe not! 🖤) #allurebestofbeautylive

This enchanting evening with @esteelauder followed a day of fascinating conversation at the Stanford Center on Longevity. I learned many things but some of the most interesting and impactful were simply what longevity researchers—neurologists and internists and dermatologists and more—are doing to improve their own healthspans (a term most seem to prefer to “lifespan”). A few things came up again and again—and I’ve been doing my best to act on them since I returned to real life: *eat a plant-dominated diet *socialize (ideally with people who love you and challenge you) *BREATHE (deeply) *sleep not just enough but WELL (get black-out shades and don’t let your phone anywhere near your bedroom) *do regular strength-training (your brain will benefit as much as your biceps) *walk (outside and if you can at sunset, the red light is great for your mood and skin) *drink champagne (this was not stated explicitly but champagne was served so…) #longevity #renutriv

Get to know @jbailly Allure’s Executive Beauty Director who is quite literally the chicest member of our Allure team💄 From her new favorite hair essential to this 2024 #AllureBestofBeauty skin tint SPF, head to the link-in bio to add Jenny’s faves to your routine ✨

On this Best of Beauty launch week, the Our Beauty Edit series is turning to executive beauty director Jenny Bailly (@jbailly ), who prefers the word “classic” to “basic” in describing her aesthetic sensibilities. This is her 10th Best of Beauty and, over the last decade, she’s learned that great marketing has nothing to do with great formulation, that high-priced doesn’t necessarily mean high-quality, and that you should never ever volunteer to test retinol serums and at-home peels in the same year. Shop the products that she keeps coming back to (in some cases, for well over 10 years) at the link-in-bio ✨ Photographed by Sofía Alvarez @sofaalvarez Hair & Makeup: Monica Alvarez @monicaalvarezmakeup Location: Macon House @maconhousebk #AllureBestofBeauty #BestofBeauty

I’ve been hearing fall’s officially here and today really feels like it, so before before they fade into my fuzzy memory, no-particular-order highlights (and one lowlight but also: Swedish safety engineering 4eva 🙏🏼) of a very memorable summer of water and sky and family and vineyards and roller coasters and work and play and ❤️

Our 2023 Best of Beauty cover is what happens when you align #BillieEilish, a really incredible team, and maybe the stars 💫 These images are breathtaking (no really I actually gasped as dispatches came through from the set) and @arabellesicardi profile is a beautiful look at a young woman who’s doing a pretty great job at figuring out what she’s made for. And she’s prepared to stand her ground: “I have settled many times with things and people and life. I’ve settled for less than I deserved, and I’m not going to do that anymore.” Photographer: Cho Gi-Seok @chogiseok Stylist: Anna Trevelyan @annatrevelyan Hair: Benjamin Mohapi @salonbenjamin Hair colorist: Jess Gonzalez @jesstheebesttcolor Makeup: Holly Silius @hollysilius Manicure: Erin Moffett @beautyundone Set design: Lauren Machen @machenmachen Production: Viewfinders @viewfindersnyla DP: Tyler Kohlhoff @tylerkohlhoff

It was a complete honor to be part of #UNGA last week and moderate a panel at the SDG Media Zone about how the fashion and beauty industries can reject greenwashing and rewrite narratives around aspiration and consumption. Make no mistake: These are industries that have done our planet few favors – and the fashion industry is not on track to meet its sustainability targets. But they’re also industries that are pretty damn brilliant at telling beautiful, compelling stories that inspire and influence. Thank you to storyteller and activist @aditimayer , Aileen Lerch of @allbirds , the UN Environmental Program’s Isabella Marras, and virtual guest @ambervalletta for joining this conversation. If you are in any way a part of the marketing or media machines that surround the fashion and beauty industries, I highly recommend getting familiar with UNEP’s Sustainable Fashion Communication Playbook, as well as @allure ’s own pledge on our sustainability reporting (aka Why We Will Never Parrot Marketingspeak on “Recylable” or “Refillable” or “Zero-Waste” Beauty.) As @minipetro of @goodenergystory said to me not long ago in a conversation about the climate crisis: If scary statistics were going to save us, we would’ve fixed this shit long ago. Statistics, no matter how bleak, don’t spark transformation. Stories do.

Happy Best of Beauty Day to all who celebrate! As I approach 10 years at @allure (not counting a little mid-aughts run), I marvel at the strength and longevity of this annual phenomenon (really the best word for it). Beauty awards may be multiplying like 🐰🐰🐰 today but when @lindawellsny decided to actually say “these are the best beauty products right now” back in 1996 it was a wild concept. (But… you can’t pick favorites! What will the advertisers say!) Best of Beauty now lives and breathes across so many platforms, most of which didn’t exist 27 years ago. (And, for the first time ever, there’s a consumer event coming next month!) It’s lifted up so many amazing new brands, connected so many founders to us and each other, and it’s helped so many shoppers make smart decisions about what’s going to really and truly work for them… which is the ultimate goal. And it’s produced by just the BEST team: Beauty editors who bring many decades of experience to the process of testing across what has become a massive landscape of beauty products. And creatives and producers who mastermind visual and digital experiences that give the winners the star treatment they deserve. 💫 #allurebestofbeauty Photographer: Heather Hazzan @heatherhazzan Fashion stylist: Christine Nicholson @christinenicholson__ Hair: Junya Nakashima @junyahair Makeup: Raisa Flowers @raisaflowers Manicure: Sonya Meesh @sonyameesh Production: Jean Jarvis/Area 1202 @area1202 Models: Tess McMillan @tess_mcmillan Angeer Amol @angeer.amol Beri Smither @beri_smither Location: NY Beach Club @newyorkbeachclub

summer ‘23 pt 3: une réunion de famille en Alsace after 10 days in northern Europe the sun finally came out and so did this @janessaleone hat (thank you @shanidarden ) / quintessential Alsatian charm / the musically talented side of the family / les cousins / les frères / baby-foot / pétanque / the family somm opening the week’s final bottle of wine