Notice our new look? 🤩
Our new logo, an interlocking group of people, represents the importance of protecting family bonds. It can represent a family, but also shows our interdisciplinary team model, which includes an attorney, a social worker, and a parent advocate. The updated color system reflects both the heart and strength of CFR’s mission, along with warmth, energy, growth, and safety.
Another large part of our rebranding was updating our photography and videography to capture our new staff, new office locations, and client success stories. CFR staff and clients are fierce advocates for others and themselves, and we aimed to capture that spirit.
As CFR continues to grow, this new identity carries our mission forward while honoring the communities and families at the heart of our work. We hope that CFR is recognized as an organization that believes, at all times, that families belong together.
🌟 Check out our new website [cfrny.org]. Link also in bio.
Special thanks to
@heyconstructive for their partnership with CFR on this rebranding, to
@milkglassnyc for the fantastic videography, to
@artphotofilms for the beautiful photography, and to
@itscreativejuice for project management around our new video and photo content!