Today on Journey Map, we’re joined by Gene Villeneuve, CRO of MASV. In this episode, we talk about Gene’s journey from childhood chaos to becoming a seasoned leader in tech and sales, how cycling and endurance sports shaped his leadership style, and his strategic moves across the tech industry.
Full episode- link in bio
In collaboration with @focuslabllc , Craft&Crew partnered with Knit to evolve their brand and digital experience to meet enterprise expectations, and unlock scalable growth.
Through deep discovery, competitive analysis, and stakeholder alignment, we identified a clear opportunity: reposition Knit around its research-driven AI platform and build a digital foundation that supports performance across the funnel.
This is what happens when brand, product, and growth strategy come together, not just to launch, but to perform.
More than a redesign, this is an embedded partnership focused on continuous improvement.
Check out the full case study ~ link in bio
Big news: this account is evolving.
What started as the Craft&Crew Instagram is becoming the home for the entire RDEL group. Same great content, bigger crew.
RDEL is the group behind five specialized agencies, each built to deliver in their lane:
Craft&Crew - Strategy, UX/UI, and enterprise web design for organizations whose missions matter.
FSI - Drupal, WordPress, and advanced technical delivery for complex, high-stakes builds.
RDEL - Consulting, AI advisory, and cross-functional transformation strategy.
Media Propulsion Laboratory - Paid media, campaign management, and performance marketing.
Simple Story Video - Video production and storytelling that connects with audiences.
Five brands. One group. Follow along to see all of it.
#RDEL #CraftandCrew #FSI #MediaPropulsionLab #SimpleStoryVideo
Partnering with the @webflow family as a Premium Partner at the Enterprise level has been an incredible journey, allowing us to expand our tool stack and expertise. With the newly launched Webflow Certified Partner Program we’re excited to learn more, join forces and deliver more value to our clients and partners
👏 Congratulations to Webflow on this outstanding achievement!
Read all about the new Certified Partner Program ~ Link in bio
☀️ The forecast is looking bright for @sensibleweather with their newly launched Craft&Crew produced site, SensibleWeather.com! 🌟
As the leading weather protection provider for the travel and hospitality space, Sensible Weather approached Craft&Crew to create a website that connects with their distinct audiences in a user-friendly CMS environment (shout out to @craftcms !). Sensible Weather is now armed with a website built to generate interest and inquiries from their user groups, without needing as much direct sales intervention.
“ You’ve done a strong job helping us understand what to expect throughout the project”
Kathryn Quinn, Sensible Weather
Link in bio to check out the site!
"Great project management and communication. Deliverables have been really strong to date. Appreciate the video walkthrough for key items.”- Mid-project feedback, Nova Biro, Marketing Director at Prometric
🌟 At Craft&Crew, client satisfaction is central to our mission. We prioritize communication and outstanding service throughout the project lifecycle. By implementing multiple CSS touchpoints, we ensure our team remains aligned, enhancing client satisfaction at every stage.
Your success is our priority, and we are dedicated to delivering excellence through every phase of your project. 🚀
Connect with us today to chat all things web production! (Link in bio)
🌱 Exciting News! 🌱 We're thrilled to announce the launch of our latest case study showcasing our collaboration with Circular, a trailblazer in sustainability and innovation! ♻️
With a mission to redefine waste management practices globally, Circular approached Craft&Crew to revamp their website and amplify their message of sustainability. Built on @webflow , Circular now has the means to continue to evolve their website and adapt to a new and constantly changing landscape in which they operate.
Check out the full case study now! 👉
Link in bio!
With 38 locations in Ontario and Quebec, @gabrielpizzadelivery wanted to shake up their web and mobile ordering for their bigger, better pizzas. And we delivered! 🍕
We redesigned Gabriel Pizza to catch the eye of a new demographic and made the ordering process smooth—fewer screens, quicker checkout!
Our talented creative, design, and content teams, along with our media and analytics pros, rolled out a fully-integrated campaign across digital, social, search, out-of-home, and traditional media in Eastern Ontario and Western Quebec.
👉Link in bio to take a deep dive into the project.
🌟 Excited to share our latest project! 🌟
We've partnered with Novisto, a leading ESG software company committed to advancing sustainability. Our team at Craft&Crew crafted a sleek user experience with interactive designs and animations, setting Novisto apart in the complex ESG market.
Through a strategic content approach focused on speed and accessibility, and by utilizing SEO best practices throughout the site, we were able to boost Novisto's online presence. The result? A powerful new site that's now a valuable hub for ESG practitioners worldwide.
👏A huge congratulations to the entire team team at Novisto !
➡️Check out the transformation at Novisto.com (Link in bio!)
Don’t miss your chance to be part of ‘Ottawa Untold’! The submission deadline is fast approaching on June 26th. Thank you to all the nonprofits who have already submitted, your stories are truly inspiring!
📣Any local nonprofits—or anyone who knows a nonprofit making a difference—head on over to ‘Ottawa Untold’ (link in bio) to share your stories and enter for a chance to receive a $20,000 video production package from @simplestoryvideos .
This initiative highlights the incredible work being done in our community, from health and education to the environment and the arts. The community will vote on their favourite stories, so make sure your voice is heard!
Get your submissions in before it’s too late! (Link in bio!)
It was a week filled with in-person connections and festivities at C&C Group!
We kicked off the week by celebrating a significant company milestone: being recognized as one of Ottawa's fastest-growing companies by the @ottawabusinessjournal !
We ended the week on a high note with our MPL team meeting IRL in Toronto, enjoying a day of collaboration, connection, and plenty of pizza.
👏 A huge thank you to our entire team for the energy and dedication you bring every day!
Media Propulsion Laboratory | @simplestoryvideos | Fenix Solutions Inc. (FSI)
🎉Shout out to our sister agency, @simplestoryvideos , on the launch of ‘Ottawa Untold’! This initiative shines a spotlight on the countless nonprofits dedicated to addressing community needs, ranging from health and education to the environment and the arts.
Simple Story is inviting all local (Ottawa) nonprofits—or anyone who knows a nonprofit making a difference—to submit their stories for a chance to win a $20,000 video production package. The community will get to vote on their favorite stories!
We are thrilled have lended a hand to this cause that is close to our hearts. Our team at C&C created the ‘Ottawa Untold’ landing page, providing a digital home for this impactful project.
Submissions close on June 26th.
Link in bio!
