When
@vsensei approached me to creative direct a
@papermagazine #NYFW party incollaboration with
@popmart_us at
@publichotels I envisioned a wonderland of unexpected gags and delights around every corner.
We created bespoke display installations for the new #SkullPanda plushies, giving them a bold gallery-like presence. The wig wall that was designed to be playful, irreverent, and unmistakably Paper, was robbed bare by the end of the night. Throughout the venue, mirrors and walls were layered with custom decals and Paper posters, amplifying the editorial energy, turning every surface into a moment.
Thankful for everyone at
@papermagazine and
@popmart_us for your trust and my dedicated team that worked around the clock to make the magic happen.
Photography:
@anneliesehorowitz
Executive Producer:
@ayasloan
Executive Assistant:
@mecolydong_
Fabrication:
@shahindaelsayed_
Production Team:
@cartycaruso @yourleo.s @vivvli 
