[Directors Cut] ASICS: Ekiden
We spent two weeks in Japan making this film around Ekiden. One runner passing the Tasuki to the next.
You’re taking on the effort of the person before you and running for the people after you.
That idea of shared energy became the core of the project.
Ekiden is built on it, giving energy, receiving energy, moving as a team. And in a way, ASICS carries that forward too. The shoes are shaped by real runners, so every time someone puts them on, that same energy keeps moving.
What I loved most about this job was the people. The crew, the cast, our local team in Japan. Everyone brought something to it. Long days, early starts, figuring things out together and celebrating the wins along the way. Even when we got completely rained on… we embraced it and it became part of it.
It didn’t feel like we were just making an ad. It felt like we were capturing something real and trying to do it justice.
Give energy. Get energy.
That’s what this one is about. Thank you all 🤍
Production Company:
@chisel.tv
Project Manager/Lead:
@izseeto
Executive Producer:
@patjsidoti
Executive Producer:
@zakarij
Director:
@jarid.dean 👋🏼
Production Coordinator:
@n.idhii
Local Producer: Lisa Koski
Local PM:
@fernaaaande
Key PA:
@not_being
PA: Gaku Notomi,
@elenaiwata
1st AD:
@roymzn
2nd AD:
@rosiehubbard_
DOP:
@mattmaule_
1st AC:
@a.yutaka
2nd AC:
@notsocatman
3rd AC: Sun Terao
Grip: shinya_miyazaki__
Grip Assist: Daichi Kitayama
Gaffer:
@jun_gaffer
Best Boy: Makoto Kashiwakura
Stills:
@josh_geelen
Photo Assist:
@joshuahelius
Digitech:
@dhanicaro
HMU:
@feebz_
HMU Assist:
@pinkus_
Stylist:
@sayoko_dx
Stylist Assist:
@sky__laniiii
Locations: Fumika Kakizaki
Props: Masaki Dew
Medic: Liki Noda
Casting: Adriana Bosnjak
Talent:
@callme_orua ,
@kou1021_ ,
@l_aoba , Keita, Hikari, Kenji
Post Production:
Client Cut:
@lawnbowlez
Colour:
@marcus.friedlander
Voiceover:
@watarunrt
Client: Alex Kimura, Dewi Grootenboer, Ami Tsukagoshi