Andy Liang

Creative direction and visual identity system for Race 312 for @nike with @some__days__     SOME DAYS   ECD: Steve Reinmuth @sreinmuth    Senior Designer: Andy Liang @andlia    Senior Designer: Alan Madic @alanmadic    Senior Designer: Pauline Le Pape @paulinelpape    Partner: Caitlin Reinmuth @mrsmuth2k1      NIKE  David Kauder @davidkauder   Eric Pagsanjan @ericpagsanjan   Kris Cantrell     Event design/production: @somethingspecialstudios

Visual identity, campaign creative direction, and production for the launch of the Nike After Dark Tour, a race series designed for women spanning 6 cities and 50,000 runners, done with @some__days__ . We created the After Dark Tour logo, race city logos, posters, layouts, and creative guidelines for the tour. For our launch campaign we brought together an amazing cast of runners from Sydney, Shanghai, Seoul, Mumbai, Los Angeles, and Mexico City.    SOME DAYS   Creative Direction & Design: SOME DAYS @some__days__     ECD: Steve Reinmuth @sreinmuth    Creative Director: Inva Cota   Senior Designer: Andy Liang @andlia    Senior Designer: Pauline Le Pape @paulinelpape       Photography: Yudo Kurita @yudo_kurita     Styling: Lana Jay Lackey @lanajaylackey     DP: Robbie Carrol @robbycorral     Hair: Sylvia Wheeler @sylvia_wheeler    Makeup: Laure Dansou @lauredansou    Set Design: Brian Porter    Movement: Marvin Garcia @wavyymarv    Production: Iris World @irisworldproductions     Nike Run Logo & System: Porto Rocha @porto_rocha         RUNNERS   Beatriz Hatz @bhatz_track    Lydia O’Donnel @lydiaodo    Bec Wilcock @becwilcock    Andrea Cantarell @andrea.cantarell    Yoonhee (Irene) Kim @uni_irene    Mariah Dyson @mariahdyson    Akshata Ananta Pai @akshii09    Sabrina Riley @sabrina_rileyy    Sophia Baltz @sophiabaltz    Evelyn Bennett @evyb_22    Ella Cruz @ellacruzyy    Sam Dirks @samantha_dirks    Asia Chang @lifexasia    Danielle Malingue-Essomo    Abitha Nunis @abithanew    Susan Nyirenda @susan_nyirenda    Shira Bekum @shira.berukhim    Maddie Doi @maddie.doi        NIKE   David Kauder @davidkauder     Keith Liban @keithliban     Erik Pagsanjan: @ericpagsanjan     Megan Sedey @megansedey    Kris Cantrel

Our Turn visual brand system for Jordan designed with @some__days__ . Featuring handmade logo treatments, airbrushed textures, typography, and layout system, this system launched earlier year and has been a visual thread through many of the brand’s most important moments including the 2024 Paris Olympics.     Thank you to all of the Jordan team members, agencies, photographers, and more that continue to bring this visual system to life.

NIKE C1TY identity with @some__days__ .

More from Renegade's brand identity and custom typeface with @some__days__ . @renegade_running SOME DAYS:       ECD: @sreinmuth        Creative Director: Inva Cota       Senior Designer: @andlia        Senior Designer: @paulinelpape        Type Design: @paulinelpape         Assorted Photography: @hey_miya   @mlauchert @pierredavid @indiasleem + more

New work with @some__days__ . Brand identity and custom typeface drawn in-house for Renegade. @renegade_running         SOME DAYS:      ECD: @sreinmuth       Creative Director: Inva Cota      Senior Designer: @andlia       Senior Designer: @paulinelpape       Type Design: @paulinelpape       Photography: @hey_miya

Identity and visual system with @some__days__ for Nike XC .       SOME DAYS:    ECD: @sreinmuth     Creative Director: Inva Cota    Senior Designer: @andlia     Senior Designer: @paulinelpape         NIKE: @davidkauder @carloluetto and many more

Brand, packaging, tone of voice, website, art direction, social, and campaign with @some__days__ for VUUM. Energy that’s not empty.      @drinkvuum    /      Executive Creative Director: @sreinmuth    Creative Director : Inva Cota   Senior Designer: @andlia    Senior Designer: @paulinelpape    3D: @james_kittel    Photography, Video, Music: @noahsahady    Web Design: @cath.uu    Web Development: @baggy__studio    Models: @rio_lakeshore @rocks.ca @bea.evans @karlilar   Production, Casting: @cheynacarr Typefaces: @abcdinamo

New work with @some__days__ for VUUM. Brand, packaging, tone of voice, website, art direction, social, and campaign for VUUM. Energy that’s not empty.      @drinkvuum    /      Executive Creative Director: @sreinmuth    Creative Director : Inva Cota   Senior Designer: @andlia    Senior Designer: @paulinelpape    3D: @james_kittel    Photography, Video, Music: @noahsahady    Web Design: @cath.uu    Web Development: @baggy__studio    Models: @rio_lakeshore @rocks.ca @bea.evans @karlilar   Production, Casting: @cheynacarr Typefaces: @abcdinamo

New work with @some__days__ for @nike . We developed the graphic language for the Nike Feel Your All Campaign and elements for the Nike Well Collective, introducing a typographic system and treatment featuring Brut Grotesque, tactile swoosh animations and treatments, and a collection of still and animating gradients created with a mixture of digital and watercolor techniques.      Executive Creative Director: @sreinmuth      Creative Director: Inva Cota      Senior Designer: @andlia      Senior Designer: @paulinelepape      Motion: @mikikeli

SHMOOD: PRID3 🌈. Third installation of an ongoing playlist project just in time for PRIDE 🧡. Link in bio. 🔗🔝 ⚠️ NOT ❌ SAFE 🚫 FOR 📁 WORK 🗄️ ⚠️ so do NOT be blasting this in the WeWork. 😳🤭 ft. musixxx from: @0800shygirl @iamcobrah @whereismuna @beyonce @imbabytate @quaydash @aluna @otha.lie @lynkslynkslynks @jaboukie @tinashenow @fkatwigs @janetjackson @dizzyfae @pascaleproject @castellemusic @denniscruzdj @babyweightmusic @jessefieldsforever @cakesdakilla @propervillains @waxwingsofficial @lsdxoxo @torrenfoot @azealiabanksforever @akataahliah @iamlucaeck @kolegajj @horsegiirl420 @arielzetina @angelo_ferreri @samruffillo @musumecirules @sglewis @robynkonichiwa @channeltres @serpentwithfeet @romyromyromy @iamkucka ♥️🧡💛💚💙💜🤎🖤

New work for @ourside.nyc with @some__days__ . Naming, brand strategy, visual identity, tone of voice, and packaging for an amazing new black-owned fragrance brand Ourside @ourside.nyc . It was a pleasure working with @keta.bw to bring her vision and this brand to life. The scents are amazing so naturally they are already selling out. You should check them out at @credobeauty and their site once they have a restock!       Team: @keta.bw @andlia Inva Cota @paulinelepape @sreinmuth @thatcher_jensen Photography: @tonibakalli   Styling: @tonibakalli   Featuring: @lovergirl3k @amanialexander