Here's what you missed at The Future of Rental: Trends, Challenges and Opportunities hosted by the Women of UDI
The market has shifted, and the data tells the story.
New lease-up vacancy is now 10.7%, while stabilized stock remains under 2%. That gap reflects a market adjusting in real time.
Technology is changing the leasing environment as well. Prospects are arriving informed, and digital leasing is no longer optional.
For the first time in decades, renters have real choice. And that's forcing a reset.
The old ways of “build it and they will come” no longer works. Today, the best product absorbs first. That means better unit layouts, livability, and amenities that are designed to perform, not just exist.
It also means bringing the right people into the conversation earlier. Construction, operations and asset management can no longer happen in silos. If the operator isn’t in the room during design, the project pays for it later.
At the same time, the biggest risk has shifted. It’s no longer construction cost uncertainty driving pro formas. It’s revenue. Net effective rents, concessions, and slower lease-up are now what investors are watching most closely.
And increasingly, projects are moving forward through partnerships. Across non-profits, pension funds, Indigenous landowners, and government, collaboration is becoming essential.
There is also a window right now. While many projects are on hold, this is the time to rethink, build stronger partnerships, and be ready for what comes next.
Thank you to our panelists for a thoughtful discussion: • Andrew Charney,
@nchkay • Vera Liu, KingSett Capital • Monica Morgan,
@cltrust • Barrett Sprowson,
@petersonrealestate
Moderated by Nicole Jerick
@njerick
And thank you to our sponsors:
Lead Sponsor:
@bluecityconstructionca
Silver Sponsors:
@vanmar_constructors_bc and
@dys_architecture