We designed a bag that sold out in 81 minutes.
Itâs gone now, but the full design story and breakdown are live on Pack Hacker if you want to see how it came to life.
@matadorequipment x @packhacker
More coming in Q1 2026.
Happy 50th, @shoglund2000 đ
I met Shawn, AKA âThe Hog,â back in 2011 when we were both at @space150 - it took us a bit to warm up to each other, but when he became my manager and creative director, I knew I had to find a way to get along with the guy! Once he gave me the nickname âThe Whale,â I knew I was officially part of his animal kingdom of creatives.
From moving to NYC together and sharing an apartment in DUMBO to late-night pitch sessions and cocktail adventures, weâve shared some amazing times. Iâve always admired Shawnâs endless curiosity and ability to dive deep on pretty much any subject. Alongside telling you how he really feels about a situationâsomeone so direct was rare in Minnesota and it worked really well in NYC. Heâs also influenced so much of my systems thinking when it comes to design and business in general.
A couple of weeks ago, we celebrated Shawnâs 50th with an unforgettable crew. We savored mezcal, soaked in the art and architecture at @casawabi , and kicked back at our gorgeous Puerto Escondido villa. But the real highlight? All 16 of us revealing t-shirts with Shawnâs face on the @prince self-titled album.
Hereâs to many more memories, Hog!
đ€ Now Thatâs What I Call Techno: Volume 1 đ€
Had a blast making this one and it features a couple of artists & tracks I discovered at @greatbeyondmn - link to SoundCloud in bio
Rave recap from the middle of a farm field: @greatbeyondmn with @jayqwellan
The intimate size of this psychedelic techno festival (~900 people) reminds me of @mindgames.labyrinth in Japan. Spanning three days with international DJs in a magical setting, itâs no surprise RA voted it one of the best festivals of 2024.
Favorite sets:Â @lycheefrut + @rodhad_wsnwg + @wataigarashi
Thanks, Centrific + @klasic_girl_ + @intellephunk + everyone involved, for putting this on!