For Mimi Chinese’s next chapter, the visual identity leans into what the restaurant has always been: bold, playful, and full of personality. Expressive typography, cinematic colour, and graphic layouts bring a renewed sense of energy to the table.
Drawing from nostalgic banquet hall cues and classic steakhouse touches, the system reinterprets these references through a graphic, contemporary lens.
The result feels celebratory, confident, and unmistakably Mimi 🌶️
Client @bighughospitality@dschwa92@bradenchong@brandonmarek
Photographer @daniel_neuhaus_
Visual identity for Linny’s Luncheonette—a nostalgic sandwich shop and fast-casual offshoot of Linny’s, celebrating the tradition of deli-style sandwiches and family legacy.
We built a visual world rooted in warmth and familiarity, drawing inspiration from the golden age of lunch counters and the character of neighbourhood delis.
Services
Visual Identity
Art Direction
Merch & Collateral Design
Custom lettering: @danielpatrick
Illustration: @spilledmalk
Photography: @daniel_neuhaus_
Client: @bighughospitality@brandonmarek@dschwa92@leetalhatuka@tony_negroni@ethanlrogers
Visual identity for Genevie Health—the next generation of reproductive healthcare, guided by genetic experts and expressed through a brand that feels elevated, warm, and quietly confident.
Services
Visual Identity
Web Design
Merch & Collateral
Web Development @orrymevorach
Photography @deathtostock
Built alongside the best @geneviehealth 🤍
Linny’s is a deli inspired steakhouse that combines the elegance of a mid-century steakhouse with the comfort of an old-world deli. The restaurant pays homage to David’s mother Linda, who you can see on the matchbox above, and whose recipe cards fill the restaurant walls.
Honored to have been part of such a special project alongside this talented team! Congrats to @dschwa92 + @leetalhatuka on this special venture 🤎
Services
Identity + design
Art direction
Web design
Architecture + interiors: @ipso.studio
Photography: @daniel_neuhaus_
PR: @comidacomms
Social: @wearewesanko
Client: BigHug Hospitality @tony_negroni@linnysrestaurant
@sunnyschinese is a Toronto restaurant serving up bold flavors and high-energy dining experiences. The bright and vibrant brand draws inspiration from the lively atmosphere of the neighbourhood and the playful nature of the cuisine 🌶️🌶️
Services
Visual Identity
Menu Design
Merch & Collateral Design + Production
Art Direction
Credits
Photography: @studiogabe
@sunnyschinese is a Toronto restaurant serving up bold flavors and high-energy dining experiences. The bright and vibrant brand draws inspiration from the lively atmosphere of the neighbourhood and the playful nature of the cuisine 🌶️🌶️
Services
Visual Identity
Menu Design
Merch & Collateral Design + Production
Art Direction
Credits
Photography: @studiogabe
@sunnyschinese is a Toronto restaurant serving up bold flavors and high-energy dining experiences. The bright and vibrant brand draws inspiration from the lively atmosphere of the neighbourhood and the playful nature of the cuisine 🌶️🌶️
Services
Visual Identity
Menu Design
Merch & Collateral Design + Production
Art Direction
Credits
Photography: @studiogabe
Giving fashion boutique ANI+WREN a fresh new look
Services
Visual Identity
Package Design
Campaign Art Direction
Photography: @photosbyweez@bandofothers_
