Studio at The Lab

@studioatlab

Inside @thelabsaigon . Open to collaborations in content strategy, art direction, and multimedia productions.
Followers
1,322
Following
38
Account Insight
Score
26.61%
Index
Health Rate
%
Users Ratio
35:1
Weeks posts
[Day of Lovers, Feb 2023] Young love, passion, and pain (au chocolate). For Bakes. Creative Director: Tuan Le Photographer: Chuong Pham Producer: Thuy Truc Stylist: Kim Graphic Design: Kim Chi Models: Julie and Playboicamao
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1 year ago
[“Weaving Wonders” Christmas Tree, December 2024] Commissioned by New World Hotel Saigon, conceptualized and designed by The Lab Saigon, in collaboration with Lam Weaving Spaces and Artist Tran Tuan Anh. Photographed by Studio at Lab. Documentation: @midoorebi , @rio.le_ , @n__trinh.set Designers: Gia Tu Tran, Hung Le Graphic Design: Thinh Tran Advisor/Writer: Tuan Le Strategic Partnerships: Anh Nguyen, Nhi Nguyen
38 0
1 year ago
[Biti’s 40th Anniversary, 2022] Street shoes by @thelabsaigon Creative Director: Tuan Le Photography: Loc Huynh, Chuong Pham Motion: Tuan Le Design: Hung Le, Tuan Ha, Tram Dang, Ven Bui Fabrication: Tin Do, Kai Le
25 0
1 year ago
[Bakes Mooncake, 2024] Big picture, tiny details. Shapes, silhouettes. The campaign was big (see stories) and includes our studio work across product, point of sale, and lifestyle photography. But these few shots captured the essence of the product design best: details that evoke vintage French confectionery and trapezoidal silhouettes that defy traditional mooncake packaging. Studio: @midoorebi , @eden_genuine , @n__trinh.set , @chi_poni Creative Director: @bluefintuna.le Designers: @reolatui , @cheatdayhat , @pimtruongg , @sachiiva , @squangdo , Cam Nhi
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1 year ago
[EVA Exhibition, 2023] “We are all being watched. We are all watchers.” Our photography and videography direction of this digital privacy exhibition adopts a voyeuristic point of view and invades our subjects’ virtual personal space. (Current collaborators tagged) Studio Team: @midoorebi , Loc Huynh, Chuong Pham, @n__trinh.set , with An Can Care Creative Directors: @gydient @bluefintuna.le Visual Identity & Motion System: gydient Researcher: gydient Writers: bluefintuna, Mien Pham Graphic Design (@thelabsaigon ): @marchsecondninetynine @hvn_is_hr @tranhoangphucthinh Documentation: Xuan Phan, Ven Bui Spatial Team (The Lab): @hungle.mango , @tessngoo Expo Producer: Kai Le (The Lab), ltlt Artist Management: Thao Ngoc Media Planner: Huong Uyen Music producer: _dawn.g Supporters: Nghi Tran, Huong Ngo
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1 year ago
[Oatside x Bakes, 2024] Weird oatmilk brand meets warm pastry brand. Just in time for Halloween. Producer: @midoorebi AD: @n__trinh.set Photographer/Videographer: @rio_le.01 Content Creator: @eden_genuine Creative Director: @bluefintuna.le Graphic Design: @cheatdayhat Special Thanks: @hungle.mango , @squangdo , @chi_poni , @sachiiva , Lai, Thang, An, Bakes MKT, Oatside MKT
1,171 6
1 year ago
[A Nutty Christmas, 2022] Mad world of a nutcracker for Bakes Saigon’s Christmas campaign. An experimental collection where we played with 3D and pastry. Shot by @phamdchuong @lochuynh.huynhloc @unowhatswrong @midoorebi @dau.naa
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1 year ago
[Shadow Spotlight, 2023] A short lived series we filmed in the studio with some friends, heroes, their work, and thoughts in various projects. Featuring @caohoanglong_ @duonggiahieu @haidoanhai @bandit9official @danestla @giang.it
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2 years ago
[Various Products, 2022] The curation philosophy is simple. Products from designers in Vietnam but not out of place anywhere else in the world. The photography, produced by our team, simply highlights this. 1. Duong Gia Hieu 2. Tram Dang 3. Tram Dang 4. Hung Le 5. Hung Le
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2 years ago
[Bitter Melon, “Khổ qua”, 2022] Our studio’s namesake fruit, shot by @unowhatswrong @lochuynh.huynhloc @phamdchuong @midoorebi . Heroic portraits of humble local ingredients.
45 1
2 years ago
[Bakes x Dau Hang, 2023] A capsule collab between vintage shop @dauhang.people and bakery @bakes.saigon . Modeled by crazy good looking friends. Initiated by @bluefintuna.le . Curated by @xxnow . Designed by @hvn_is_hr @nghi.nghi.nghi . Printed by @kai.imprint . Shot by @phamdchuong . Produced by @midoorebi
47 0
2 years ago
[Lost & Found Exhibition, 2023] Photographer @phamdchuong captures @duonggiahieu ’s interpretation of an idea by @thelabsaigon .
41 0
2 years ago