🌼✨🧺Spring look by @sam.i.did 😍😍 This is the look 3/4. We hope you’re loving this styling series as much as we do. It’s been refreshing for us to see how Sami styles our Cholo top in so many fun & versatile ways 🥰 Filmed at @spacee.london ✨ - #springstyling #slowfashion #hempnath #springoutfit #sustainablefashion

Casual smart look by @sam.i.did with our Cholo top & Bazaar tote ✨ - #slowfashion #hempnath #springstyle #springlook #smartcasuallook

Styling our Cholo Top with @sam.i.did EP 01/ 4 ✨ one of our favourite pieces of clothing we proudly made and own and wish every one of you owned too because it’s not only made with natural, breathable fabric but also is so simple and effortlessly chic ( & cute!) yes, that was quite a long sentence 😅 - #shopsmall #naturalclothing #hempnath #slowfashion #sustainablefashion

POSITIONS Berlin Art Fair [Co:beliefs] was awarded Winner of the 4th CIFRA Award 2025 in the Future Recipes category. A couple of months on from our trip to Berlin, we’re still reflecting on seeing Co:beliefs presented alongside other winning works in CIFRA’s Digital Art Zone at POSITIONS Berlin Art Fair, as part of Berlin Art Week 🎨 It was thrilling to see our work showcased on UPframes, upcycled digital displays by @somuchtrash.studio , and to meet the team behind the @cifraworld Digital Art Zone!! @positions.artfair @berlinartweek

🌱Common Threads By @av_misc in collaboration with @lyndalorraine Hosted at @damsel.collective In August, we took part in an insightful panel series, Common Threads: Bridging Cultures through Creative Practice. This community-focused event brought together creatives from diverse backgrounds, allowing panellists and attendees to explore how culture and identity shape and influence creative practice. The conversations were thoughtful and inspiring, highlighting the power of creativity to foster connection and cultural understanding. A truly memorable experience we’ll look back on fondly ✨ 📷 : @ryannotvictor @clt__tung @mteo.makes

Creative Workshop: In My Past Life, I Was a Toaster 🍞 Event: ATAAC Art Festival 2025 @underadar_events Collaborators: @sam.i.did & @k.doodle_ In the workshop, we explored our imagined past lives through the creation of handmade stamps and postcards. Here’s a little montage of everyone’s creation 🐸 Thank you to the @underadar_official team and everyone who participated!! #handmade #postcard #workshop #community

Creative Workshop: 🗯 In My Past Life, I Was a Toaster Event: ATAAC Art Festival 2025 @underadar_events Collaborators: @sam.i.did & @k.doodle_ This workshop invited participants to explore imagined past lives using accessible materials, including cardboard, ink pads, and pens, to create handmade stamps and illustrated postcards. The focus was on joyful invention, creative exploration, and finding stories in ordinary things. Drawing on our diverse artistic backgrounds, we brought together narrative-building and tactile image-making to create a workshop shaped by our shared interest in playful storytelling ⭐ #workshop #storytelling #postcard #art

This Saturday, join @k.doodle_ and @sam.i.did on a creative workshop at ATAAC Art Festival! ✨🎨📖 You'll get the chance to explore your imagined past lives and bring them to life through handmade stamps and illustrated postcards! 😍 🗓️ 11th October (Saturday) ⏰ 11am – 8pm 🎫 Free Entry 📍Union Yard, Aldershot Just 4 more days to go! Are you ready to ATAAC? 💥🔫 #ataac #artfestival #localartists #localbands #underadar

Shifting (2025) by mmii (@mmii.work ) is an immersive two-part experience exploring climate change, human impact, and our coexistence with nature. Created by digital artist duo Sami Malla (@sam.i.did ) and Junghyun Kim (@i_am_jung_hyun ) as part of MA Digital Direction (RCA, Graduated 2024), in collaboration with Hoo Kim (MA Design Product, Graduated 2024) for Part 1. Part 1 presents a sensor-driven wooden panel installation arranged like tree rings. Once touched, a digital olive tree comes alive, symbolising how human touch connects to ecological fragility. Part 2 guides participants through a virtual environment shaped by ultrasonic plant sounds, where they explore abstract olive tree sculptures, uncover hidden elements, and move beyond set paths. Together, both parts invite reflection on the ecological shift of olive trees (Olea europaea), a species historically tied to humanity but increasingly unable to survive in traditional regions due to climate change — a metaphor for the broader transformation of our relationship with nature. This was made using TouchDesigner, Arduino, Unreal Engine, Blender, and Max 9. “Shifting (2025) – Part 2” was presented through video projection at Common Threads (Aug 2025), a panel series highlighting emerging London-based creatives reflecting on culture, identity, and creative practice — founded by @av_misc in collaboration with @lyndalorraine #rca #digitaldirection #productdesign #mmii #immersiveinstallation #digitalart #unrealengine #touchdesigner #arduinoart #climatechangeart #interactiveinstallation #newmediaart #blender #max9

Introducing mmii, the digital artist duo Sami Malla and Junghyun 'Zoey' Kim — two featured artists for Common Threads, an evening of inspiring dialogue, cultural exchange, and creative connection. @mmii.work are a London-based duo working at the intersection of the digital and physical, exploring how technology shapes the way we communicate, remember, and connect. Blending tools like game engines, real-time interaction, and immersive storytelling, their practice brings together digital media and physical presence to craft emotionally resonant, immersive experiences. Junghyun 'Zoey' Kim is a Korean media artist whose work invites audiences to reimagine the world through technology, fostering new forms of social empathy and shared understanding. Sami Malla, a Nepalese-British digital artist, uses VR and interactive design to elevate everyday objects and rituals into spaces of reflection and connection. Together, mmii exhibited their work at @outernetglobal London, BBC Television Centre, Peckham Digital 2024, and the @londonbreezefilmfestival . Experience their work and hear from mmii and other brilliant voices at Common Threads, happening Saturday, August 2 at Damsel Collective, London. Organised and curated by @av_misc and @lyndalorraine . 🎟 Tickets are now available. Catch the £8 early bird tickets while you can — link in bio.

Co:beliefs Peckham Digital Festival 2024, London (July 18 - 21, 2024) | VR Artist

Co:beliefs (2024) Sami Malla @sam.i.did and Junghyun Kim @i_am_zoey_kim Commonality of Beliefs [Co:beliefs], is a VR experience and a 360 film that delves into the intriguing world of superstitions through immersive real-world experiences; exploring their role in fostering cultural cohesion; and examining the persistence and relevance of superstitious thinking in modern society. Our journey began with a simple question: “Why do people still believe in superstitions?” This question piqued our curiosity and led us to delve into the narratives of superstitious thinking that exist today. This digital immersion offers a fresh perspective on how superstitions are formed; expounding on the emotions people harbour in the digital realm, especially those related to uncertain futures. We utilised various opportunities that the XR + Game Development team offered, for example the performance was recorded using the Motion Capture facilities in both Battersea and White City lab. We were able to capture detailed movements and seamlessly incorporate them into our environments. The clothes, armature, and animation were combined and configured using Blender then imported into UE5, through this process we received ample amounts of support from Rian and Conner. There are online resources and QR codes to guide students in using the program or equipment so it was easy to get started. It was important to us that we created an immersive experience with meaningful interactions for each realm, therefore we used Unreal Engine 5. As both of us were new to VR and beginners at UE5, there were a lot of worries. However, with the support we received from all the technicians, especially Rian @rian.stephens , we were able to build a VR experience and 360 film that we were proud of. The VR experience is still in process but has been adapted into cinematics for the Digital Direction Outernet show on 24th - 28th July.