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Ripe Inc.

@ripeinc

Brand design + development • ABQ Rebranding established companies since 1998 Unleash your brand power 🍌 Vinyl records: @returntorecords
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Weeks posts
From me to you, via Robert Indiana. Keep it forever and apply liberally when needed.
18 1
8 days ago
Another piece of the Route 66 Centennial work… We created a series of custom, vintage-style illustrations based on some of the neon signs being restored along Central. Part of a wider City effort to bring these back ahead of the Centennial. We were asked to do six. We added a seventh, El Vado Motel, just for our own kicks (last slide). We’ve always loved that sign and the history of the motel, and how it sat neglected and rotting for years before its amazing renaissance. These signs are part of the fabric of Central. They’ve been through a lot, so seeing them lit up again has been fab. Each illustration was built in full color, with one-color versions for t-shirts and other uses. A fun one. Old friends, looking younger and sharper than ever. Just like you. ❤️ . #branddesign #route66 #route66centennial #downtownABQ #branding
151 26
12 days ago
Following on from the last post… A few more promotional pieces we developed as part of the Route 66 Centennial. Postcards for @VisitABQ , and a mix-and-match sticker set created with City of Albuquerque Arts & Culture Department @cabqculture … designed so people can build their own mid-century era signs. A bit of fun, a bit of neon, and a nod to the visual language of the Mother Road. The sticker sets are made up of individual elements. Letterforms, arrows, bursts, frames, fun messaging. Stack them, twist them around, build your own signs. All part of the same system. Lots more to show, just taking our time. This project is such a joy to work on, and we feel fortunate to be part of it. . #branding #route66centennial #downtownABQ #route66 #branddesign
37 4
19 days ago
A hundred years of Route 66. Eight states. Countless stories. We’ve spent the past year working with an incredible group of people on Albuquerque’s part in the Centennial… the longest continuous urban stretch of the Mother Road in the country. What made it special wasn’t just the work. It was the collaboration, led by @cabqculture . People showing up, sharing ideas, and pushing things forward together. A genuine effort to get it right. For us, this one hits close to home. This is where we started a business, got married, raised our kids, and still walk to work most days. Being able to contribute something back to the city that’s given us so much means a lot. Grateful to be part of it.❤️🙏 More to come. . #downtownabq #westdownabq #route66centennial #route66branding #branding
69 16
24 days ago
Attention walkers 🚶 bikers 🚴 runners 🏃 hikers 🥾 Celebrate Trails Day is coming up Saturday, April 25. Plan your own ride, walk, or run… your route, your pace. Just get out there and move. Then join the citywide wrap-up at the Rail Yards from 6–8 PM. A chance to connect, see what’s coming next, and check out the Predock Tumbleweed, which will eventually be installed on the underpass at Central and 1st. Sign-up link in bio. . #railtrailabq #abqrailtrail #celebratetrailsday #abqrailyards #downtownabq
18 0
1 month ago
Got a preview of what’s coming to Albuquerque this June with a reception for AFTACON 2026. The full conference happens June 2–5 at Hotel Albuquerque, bringing artists, organizers, and cultural leaders from across the country into our city for a few days of ideas, connection, and action. 🔗 Register now: aftacon.org Last night was just a taste, but a powerful one. Thanks to @cabqculture , @visitabq , @newmexicanculture , and Town & Ranch @lospoblanosspirits for hosting in a beautiful space that nails it in terms of design, history, and atmosphere. The room was filled with people who care deeply about where arts and culture are headed. And then New Mexico State Poet Laureate Manuel González (@xicanopoet75 ) stepped up and delivered three powerful poems. Total stillness in the room. Then eruptions after each one. His words reached everyone there, locals, transplants, and those new to New Mexico. It was deeper than a performance. More like “medicina”. I felt honored to be there. ❤️ #AFTACON Wonder why they don’t have an Insta page? . #aftacon2026 #albuquerque #newmexico #abqarts
69 5
1 month ago
Big day for the Rail Trail! The Electric Tumbleweed made its public debut at the Rail Yards on Valentine’s Day, and it was great to see so many people come out to celebrate this big, beautiful work of art. Look at this thing... it’s iconic and undeniably bold. Right now it’s sitting at the Rail Yards, and in time it will move to its permanent home above the underpass at Central and 1st (see pic), marking a powerful moment of connection along the 7-mile heart-shaped loop linking downtown, Old Town, neighborhoods, cultural gems, small businesses, and the bosque. Change is happening, people. Huge thanks to @cabqmetroredev for their steady commitment to bringing the Rail Trail to life, and to #PaceMetals in the South Valley for the incredible craftsmanship and skill that made this vision real. The talent here is never-ending. We truly are a #CityofHiddenTreasures. I’m also pleased to announce that the *Friends of the Rail Trail* board is now in place. We have five members, including me as Chair. We’re just getting started. Half a cigar and a dead mouse will be sent to the lucky person who can guess what song I was singing (last slide). 🎶 📸 Adolphe Pierre-Louis . #downtownabq #abqrailtrail #electrictumbleweed
53 2
2 months ago
So cool to witness today’s unveiling of this remarkable new Route 66 Centennial installation by @RobVanderslice and the team at Vanderslice Kustom Shop. Rob is known for his mastery of lowrider paint culture: lacework, layered candy finishes, hand striping, and color combinations that seem to hold light inside them. His shop carries a deep commitment to craftsmanship and to passing the art form forward. Seeing that tradition honored in a permanent public installation feels exactly right for the West Side at Central and Unser. Lowrider artistry has always been woven into New Mexico’s cultural fabric, and it's a real part of the Route 66 story. Grateful to Rob and his team for the care and talent behind this piece. And hats off to the City of Albuquerque Department of Arts & Culture @cabqculture and Councilor @KlarissajPena for supporting work that reflects the soul of our city. #cityofhiddentreasures #Route66Centennial #ABQArts #Lowrider #NewMexicoTrue
75 10
2 months ago
So grateful for the opportunity to help bring NM Spirit to life. As part of a nationwide effort marking the 250th anniversary of the Declaration of Independence, every state was invited to create its own commemoration. We were selected to develop New Mexico’s contribution, including the name, brand identity, and core story. The resulting system reflects the state’s history, culture, and enduring spirit. NM Spirit is our year-long commemoration throughout 2026. Created in collaboration with the @newmexicotourismdepartment / Marketing Center of Excellence and the Department of Cultural Affairs. Huge thanks to Francine Hopper @frannipants_ for her steady leadership and for keeping a complex project moving forward with clarity, positivity, and purpose. Thanks for the trust, and the thoughtful partnership throughout. . #nmspirit #newmexicospirit #branding #brandidentity
125 16
4 months ago
Homelessness from a distance is a social issue. Up close, it’s a human life crying out. I was wandering around Old Town in Albuquerque the other day and noticed an almost hidden coffee shop I hadn’t seen before, called @printboundpress . I started chatting with the young lass behind the counter and learned it’s more than a coffee stop. They print and distribute zines, resource guides, and other DIY publications, and offer affordable, full-color laser printing to local artists and community organizations, including high-contrast graphic work. Naturally, I wanted to learn more. On the counter was a street newspaper called @TheBurqueBeat . I left a small donation and picked one up. It’s a community-run paper that gives people who are unhoused or housing insecure a place to tell their own stories, share resources, and be heard. Inside was a first-person piece by a young man named Joseph, 23, from Albuquerque, who has been homeless on and off for several years. He writes about the cycle between the streets, police contact, jail, and release without support, and the fear that even seeking help can make things worse. He also reflects on how homelessness felt different in smaller New Mexico towns like Española and Santa Fe, where he experienced more support, compared to the harsher reality he’s faced in Albuquerque. Two months separated “doing okay” from having nothing. Reading it changed how I was thinking about the issue. From the comfort of warm beds and hot morning showers, it’s easy to speak in abstractions. Standing closer, you see the person, the fragility, and how thin the line really is between comfort and crisis. This is why walking our streets and communities matters. You don’t find stuff like this through an algorithm. It requires slowing down, staying curious, and allowing a place to show you what it’s holding in the margins. If you want to read Joseph’s full piece, I’m happy to share it. Just DM me.
85 13
4 months ago
Happy New Year, y’all. I’m a bit late getting this out, but lots of things been happening. I was really encouraged by the turnout at our @abqrailtrail gathering at @ponderosabrewing back in November. Lots of enthusiasm, strong conversations, thoughtful questions, and plenty of optimism about helping shape what comes next for the Rail Trail. If you want to get involved, whether that’s volunteering, serving on the Friends of the Rail Trail board, attending future events, or just staying in the loop, there’s a quick interest form. Link in bio. If you know someone who might enjoy being part of this, feel free to pass it along. More soon. 📸 by Adolphe Pierre-Louis
38 6
4 months ago
You are about to enter a holiday season unlike any other. Not of goodwill and cheer, but of unexplained banana fixations. Visitors from a potassium-powered planet have set their sights on Earth. The year is ending. The invasion has begun. Happy Holidays! ❤️🙏😘
37 5
4 months ago