Grateful for the stories and moments that shape what we do.
A glimpse of our 2025 clients and the creative partnerships behind them.
At Purpose by AK, we work across music, lifestyle, and sustainability, delivering PR, paid marketing, product design, events, and collaborations that move culture.
Stay tuned for exciting announcements coming soon!
Nick Miller (@illenium ) turned his origin story into a graphic novel 💫
We teamed up with @billboard for an exclusive first look at ILLENIUM Presents: Starfall created in collaboration with @z2comics
#illenium #billboard #exclusive #music #PR
From the court to the bass stage, @shaq brings that Game 7 energy, and we are honored to be part of the journey. 🚀
Spearheading the PR for @djdiesel ’s debut album “GORILLA WARFARE”on @monstercat , and the epic @shaqsbassallstars was nothing short of monumental.
What we respect most? His dedication to supporting underground producers and giving them the spotlight they deserve. 🙌🔥
Huge thanks to the legend himself and the amazing @mediumrare team for making it all happen, and to @forbes , @djmagofficial , @revolttv , @edmtrain , @edm and many more for their support.
#GORILLAWARFARE #ShaqDiesel #BassAllStars #Monstercat #pr
The trap sensei @troyboi lands at @circus_tokyo for a rare, intimate set on May 7.
Special guest: @rexy_dexy_official
Support from @allenmockmusic , @who_is_nuushi and @djmichaelangel0 .
For the real ones.
Doors 10PM — TroyBoi at 12AM.
Limited tickets:
https://circus.zaiko.io/e/troyboi-tokyo-2026
⸻
TroyBoiが5月7日、東京に帰還。貴重なインティメイトセット。
スペシャルゲスト：REXY=DEXY
Allen Mock、NUU$HI、MichaelAngel0によるサポート。
リアルなファンのための一夜。
オープン22:00 — TroyBoiは24:00から出演。
チケットはこちら：
https://circus.zaiko.io/e/troyboi-tokyo-2026
A Golden Week finale for Tokyo.
@troyboi headlines @circus_tokyo ⚡️
Date: May 7, 2026
Time: 22:00 – 03:30
Special Guest: @rexy_dexy_official
Support: @who_is_nuushi , @djmichaelangel0 & more
Heavy bass, immersive visuals, and the unexpected.
Rooted in slow-tempo bass and trap, TroyBoi’s signature sound is unlike anything else. From Left Is Right to his V!BEZ series and global collaborations including Billie Eilish and Justin Bieber, his catalogue spans hundreds of millions of streams worldwide.
The final moment to close Golden Week in Tokyo.
Full lineup coming soon.
Limited tickets now available via link in bio. 🎟️
Artwork by @carmellovision
⸻
ゴールデンウィークのフィナーレを飾る東京の一夜。
TroyBoi が Circus Tokyo に登場。⚡️
日程：2026年5月7日
時間：22:00 – 03:30
スペシャルゲスト：REXY=DEXY
サポート：NUU$HI、Michael Angelo ほか
重低音、映像、そして予測不能な展開が交差する一夜。
スローテンポのベースとトラップを軸に、TroyBoiは唯一無二のサウンドを築き上げてきた。Billie EilishやJustin Bieberとのコラボレーションを含め、数億回再生を記録している。
ゴールデンウィークを締めくくる、東京最後の瞬間。
Full lineup coming soon.
チケットはプロフィールリンクより購入可能。🎟️
From paid media to press, we powered Insomnia Festival’s visibility with TikTok Ads and coverage across Vancouver Sun, Daily Hive, Curiocity, and Yahoo. ⭐️
@tita_lau makes her @forbes debut, opening up about rewriting the narrative for women in electronic music — from breaking through the scene to owning her sound and space. 🪩
@dirtmonkeymusic brings his genre-bending sound to Harbour Theatre @heccyvr on May 1 for a special 360 headline set.
Joining the lineup is special guest @fatherfunk ,whose high-energy sets fuse funk, hip-hop, disco, and bass music into a timeless party experience. Local support from @labwrkn and @astrochildmusic .
Expect the unexpected and a party you won’t forget.
PRE-SALE: Thursday, March 12 at 12PM PST
*Comment on this post to get the code sent to your DMs
GENERAL SALE: Friday, March 13 at 12PM PST
🚨 GIVEAWAY: Win 2 GA tickets!
1️⃣ Follow @purposebyak + @heccyvr
2️⃣ Like this post
3️⃣ Tag the friend you’re bringing (more tags = more entries!)
💥 Bonus entry: Share to your story and tag us!
Winners announced March 27 at 12PM PST.
Our recent campaign with @daijomusic landed features in @forbes , @mixmagasia and @gqsouthafrica , but more importantly, it gave space to the story behind the music.
Daijo’s journey is deeply personal. Shaped by his mother’s courage and resilience, his sound carries emotion, intention, and lived experience. Every record reflects who he is and where he comes from, blending melody with meaning in a way that feels honest and lasting.
Moments like this are why Purpose by AK exists, to highlight artists whose music carries real meaning.
UPDATE: Congrats to the giveaway winner, @djmichaelangel0 ❗️
GIVEAWAY TIME 🚨
We teamed up with GMO SONIC to give away a pair of GA passes to the festival, happening Jan. 17 & 18 at Makuhari Messe in Japan!
To enter:
1️⃣ Follow @edmtrain@gmosonic
2️⃣ Tag a friend in the comments
3️⃣ Bonus entry: Follow @purposebyak
One lucky winner for the passes will be announced on Jan. 16!
This Saturday, @mashbitmusic makes his Vancouver debut at the upgraded Harbour Theatre (@heccyvr ) for exclusive 360 sets 🚨
Get ready for melodic bass, house, and everything in between, brought to life by the tastemaker at 1:30AM – 3:00AM!
@mista_kharpestad kicks off the night, followed by @nxsty and @dirtyaudio , for a full evening of trap, heavy bass, and house energy.
🎟️ Final tickets are almost gone — grab yours now and join us on the dancefloor!
