“It’s hard to find spaces if you’re a creative person because all spaces are expensive. Not all creative people can afford to rent… and it can be very scary,” says designer @twistedfork of @plus63designco . He applauds @comuna.ph for carving out a space for creatives and for giving them a chance to express themselves and share their art. Tenants such as architect and concept designer @jj.acuna of @jjabespoke , @risespaceartgallery , @manilamiddleground have found a home in Comuna. Watch the latest episode on #Youtube (link in bio) to find how design is integral in bringing the community together. #design #designwillsavetheworld #makati #makatibased #comuna
Artwalk by Ayala Land
When Ayala Land approached the studio before the holiday break, the brief was to develop the identity, wayfinding, and overall experience for the Artwalk component of Art Fair Philippines. Artwalk is a curated walking route through Makati that highlights public installations, murals, and exhibits mounted for 10 Days of Art. Designed to be experienced by the public in public spaces, it transforms parts of the CBD into an open‑air gallery, inviting people to encounter art on foot.
The intent was to give Artwalk its own identity, distinct from Art Fair Philippines, allowing the brand to stand independently with its own personality and future programming. The identity needed to feel slightly whimsical without tipping into overt playfulness. A custom typeface became central to achieving this balance.
The Artwalk wordmark is a bespoke typeface designed by Aaron Amar. It takes a subtle approach to the act of walking, with letterforms that reference movement in a clever way. One of the “A”s was designed as a “walking A,” which became a key visual device across the identity system. The glyphs themselves reveal small “joints,” reinforcing the idea of motion and articulation. Together, these details give the typeface enough personality, resulting in a mark that is bold, approachable while reinforcing the spirit of exploration at the heart of Artwalk.
Beyond the core identity, the studio developed a flexible wayfinding system designed for installation across various Ayala Land properties. The system adapts easily to different spatial contexts while maintaining cohesion throughout the various stops. A custom map was also created to guide visitors along the Artwalk. A graphic design system was developed for social media and other promotional materials, extending the identity and reflecting the personality of the new brand across different formats.
Production: Primex Printers / S+D and American Creative
Ayala Land Team: Paloma, Jeremy, Sharon, Alex
Photos: Roccio of Primex / S+D
Type Design: Aaron Amar
Plus63: Dan, Anton, Selina
Maya Black CC
After Plus63 worked on the Maya rebrand from PayMaya – developing the identity system with their in-house team and the Tuka typeface with Jo Malinis – we collaborated on a series of card products. It began with the (1) Maya Classic debit card, followed by the (2) Landers x Maya Cashback Credit Card, and eventually led to the (3) Maya Black Card, which stood out for its restrained, confident design.
After rounds of exploration and prototyping, the Black Card stood out for feeling premium without being flashy, designed as an object people can be proud to carry every day. Strong creative and marketing campaigns from the Maya team helped amplify the product.
@mayaiseverything
Gaea is an all-day lounge located at 191A Mabini Street in San Juan.
The studio worked on the visual identity and wayfinding for the brand.
The name “Gaea” references the Greek goddess of the earth, establishing a connection to natural elements and grounding from the start. The logo features stacked river stones arranged to form the letter G, with each individual stone representing one of the business partners. The smooth, organic form of the stones references San Juan’s geographic features.
The brand mark appears throughout various surfaces within the space. The wayfinding was executed with focus on tactile materiality. Bathroom signage and icons were fabricated as stone-like objects, which reinforces the foundational brand story. The rest of the design applications mimic the textures of stone and the visual language of rock formations.
@gaea.philippines
C is for Greg
Craig, also known as Greg because the universe refuses to pronounce his name correctly, is finally off. He was with the studio for around nine years. Yes, people really do stay that long here, even when we encourage them to graduate earlier. Hehe.
He started as our intern, part of a batch of incredible interns who are now doing wild, impressive things. He joined Dan on the creative team for the discontinued Darna film, then eventually became part of Plus63. He made a ton of great illustrations and design work along the way.
After nine years, the Marikina to Makati drive finally broke him. (J/K.) We even created a whole new work setup experiment to convince him (and other studio mates) to actually come in. It worked... for a while (but we’ll continue doing it anyway). This country really needs to solve our public transport system, among other things. But this isn’t the post for that.
Now Craig is starting his own creative journey on his own terms. And we’re excited to see what he builds next.
See you, Mr. Craig.
Illustrated by Craig for Greg
@craigvsgreg
The Farm
The studio collaborated with Finn Partners (a communications agency we’ve partnered with on various branding and publication projects) on the new identity for The Farm at San Benito.
As the brand is in its initial rollout stage, we can only share the logo work for now. :) More updates soon.
Logo
The visual identity draws inspiration from The Farm’s incredible 300-year-old mango tree, a venerable presence that anchors the property with profound significance. The carefully crafted leaves and fruits suggest gentle movement, echoing the subtle energy that flows through this living monument. The organic forms embrace with an inherent grace, creating a sense of shelter and welcome.
The peacocks at The Farm inhabit this sacred grove, creating a connection between the visual identity and the living landscape where these elegant creatures find their home beneath the ancient canopy.
cc
@twistedfork@craigvsgreg@antonromero_@woobhang
Sinag
For detours, dead ends, and the discoveries you make.
I got to redesign @sinag.packs ‘ identity, and I was happy to work with Mac on this. I’ve actually owned a few Sinag Packs products for years because of @sofiapeanutsgang , and I’ve always rooted for local outdoor gear since then. When they were open to a rebrand, it was an easy yes. Hehe. Plus, it made total sense since I’m already working on a collab between Sinag and my other side project, D.E.D. 🌎(Coming soon… sana)
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Sinag operates right between purpose and terrain. We stripped the identity down to reveal what actually matters: movement, light, and the path forward.
The S-trail mark holds three ideas. It’s the first ray of sun over a ridge. It’s the curve of a mountain path. And it’s the choice to keep moving when it’s easier to stay put.
The geometry isn’t polished. It’s jagged on purpose, mimicking the texture of rocky, eroded trails. The roughness isn’t aesthetic filler. It references the Philippine landscape: sharp, uncompromising, and shaped by the elements.
“Built to move” isn’t just a tagline anymore. It’s the structural logic of the system. Every part of it pushes forward while acknowledging the ground you’re walking on.
This Sinag. Rise, Shine.
Space
To bring the identity into physical form, we worked with @onezerodesignco led by Arts Serrano. They translated the brand into spaces that feel modern, vibrant, and relatable. A key consideration was modularity. Most arcade and amusement spaces serve as containers for a variety of gaming machines, and the design needed to accommodate this while remaining flexible. Branded elements were created to be reusable across different shops, pop-ups, and future locations.
Each shop is designed as a fun-filled environment, offering new discoveries through games, characters, and details that carry the brand’s playful language.
We hope visitors enjoy these spaces as much as we enjoyed shaping the brand behind them.
Design and Renders:
One/Zero Design
Woffy and Friends
Alongside the identity, we reimagined WOF’s characters. Woffy was updated with a more contemporary look, and his world was expanded with new companions.
Set in a lively neighborhood, Woffy and his friends welcome audiences into their barangay, a familiar setting filled with surprise and delight. This world is fun-filled by design. Each character brings distinct energy, quirks, and a sense of play that mirrors the variety found inside every WOF shop.
Woffy is now joined by Mawwi and Boni, along with a diverse cast that includes Cotton, Manny, Moovit, Hoops, Ayee, Cel, and Pop. Some of these characters will appear as mascots in stores, while others extend into merchandise and storytelling. Together, they form a community that reflects the brand’s promise of shared fun and everyday wonder.
cc @craigvsgreg@antonromero_@woobhang
The studio was commissioned by World of Fun (WOF) to lead its rebrand. Once a humble arcade, WOF has grown into one of the Philippines’ premier entertainment brands, with branches nationwide. Known for its lively atmosphere and family-friendly experiences, WOF continues to promise moments of joy for all ages.
Design Intention
Our goal was to refresh WOF’s identity and characters while staying true to its audience. The new brand language is built around playfulness, energy, and inclusivity. It is designed to resonate across generations.
At the heart of the rebrand is the idea of being “fun-filled.” Each WOF shop is packed with games, surprises, and shared experiences. We wanted the identity to reflect that sense of fullness, with something joyful always waiting inside.
The logo and brand elements take cues from stuffed toys, balloons, and vinyl textures. These forms suggest softness, volume, and delight. Loops, strokes, and squiggly lines add movement and visual energy. These elements extend into the redesigned characters and other brand assets.
Lockup
The main logo is a custom wordmark contained within the WOF shape. Its lettering balances freshness with approachability. Recurring loops and rounded motifs reinforce the brand’s playful spirit and the idea of being filled with fun.
cc @craigvsgreg@antonromero_@woobhang
