Kei London’s top picks from the Pivotal: Digitalism section at the British Art Fair is the innovative collaboration between Lewis Benfield (LBVVFX)
@lbvvfx and Yanis Georges (ETHIKDESIGN)
@ethikdesign . This exclusive partnership blends cutting-edge technology with visionary design, allowing audiences to move beyond traditional boundaries and actively interact with the artwork.
Lewis Benfield, a London-based Motion Graphics Designer and Unreal Engine Artist brings a futuristic, sleek aesthetic to his work. His creative journey began at the iconic Ministry of Sound, where his work on VJing and live performances sparked a passion for Show Production and Live Visuals. These experiences paved the way for his career in motion design and real-time graphics, as he realised how visuals could transform live events.
Over the years, Lewis has directed visual content for world tours of significant artists like Billie Eilish, Kygo, and Tinie Tempah, solidifying his reputation in the industry. His work has been featured at London’s Outernet Art District, a digital and immersive art hub, further establishing his footprint in the art world.
Currently a Senior 3D Artist at Pixel Artworks, Lewis is renowned for his high-end motion graphics and immersive 3D environments. His work pushes the boundaries of real-time graphics, constantly exploring new tools and techniques to remain at the cutting edge of the visual effects (VFX) field.
The collaboration between LBVVFX and ETHIKDESIGN, featured at Pivotal: Digitalism, invites viewers to engage with immersive and interactive visuals that merge technology with creativity in real time. This project sets a new standard for interactive digital art, making it one of the standout highlights of the fair.
Some 📷 by Claudia Cantarini ⭐️
@claudia.cantarini
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