LABRUM | London • Fashion • Community • Sports

@labrumlondon

Sidestepping trends to tell West African narratives. Queen Elizabeth ll Award for British Design 2023 Designed by @iamfods | #Designedbyanimmigrant
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Weeks posts
RUN WITHOUT BORDERS FREETOWN CHAPTER 🇸🇱 Bringing the adidas x LABRUM running movement home to Freetown meant everything. From the beach roads to the coastline, the community showed up in full force for our first ever 5K community run. Energy, spirit and togetherness from start to finish. Running has always been bigger than sport for us. It’s about connection, belonging and freedom through movement. Freetown, thank you for the love. This is only the beginning ❤️ Thank you to @adidasuk for the support. @adidasrunning Imagery: @_samakai #LabrumLondon #DesignedByAnImmigrant #5k #LabrumAthletic #adidasrunning
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5 days ago
RUN WITHOUT BORDERS FREETOWN CHAPTER 🇸🇱 Bringing the adidas x LABRUM running movement home to Freetown meant everything. From the beach roads to the coastline, the community showed up in full force for our first ever 5K community run. Energy, spirit and togetherness from start to finish. Running has always been bigger than sport for us. It’s about connection, belonging and freedom through movement. Freetown, thank you for the love. This is only the beginning ❤️ Thank you to @adidasuk for the support. @adidasrunning Imagery: @_samakai #LabrumLondon #DesignedByAnImmigrant #5k #LabrumAthletic #adidasrunning
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5 days ago
FREETOWN CHAPTER 
Join us for the LABRUM Pop Up & BBQ as we launch the new adidas x LABRUM collection alongside exclusive new pieces available for the first time in Sierra Leone. Come through. Bring energy. Bring family🙏🏿❤️ @adidasuk @adidasrunning Photography: @_samakai #LABRUMLondon #DesignedByAnImmigrant #Freetown #SierraLeone #PopUp
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7 days ago
Moments after the London Marathon. Our @labrumathletic runners reflect on the race they’ve just completed, the journey, and the purpose that carried them through. @londonmarathon Video & Edit: @doculture.film #LABRUMLondon #labrumathletic #londonmarathon2026
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15 days ago
65 years on, the journey continues.
Not defined by where we started, but by where we are going. Happy 65th Independence Day Sierra Leone.
Salone to di world 🇸🇱 Photography: @_samakai #LABRUMLondon #DesignedByAnImmigrant #sierraleoneindependence #salone
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19 days ago
Yesterday, London showed up. Proud of our @labrumathletic team - @iamfods @joshuajtai @alex_kosmi @petal.toes @_smxrtin @xandriazf @prolific25 - who ran and completed the @londonmarathon , and to our cheer squad that showed up in full force - @run.dem.crew @mafiamoves_ and everyone bringing that energy at mile 21… Seeing so many of you in the LABRUM x @adidasrunning SS26 kit along the route meant everything. Movement. Community. Connection. Always. Photography: @doculture.film @whatupitsjumo #LABRUMLondon #londonmarathon #LABRUMAthletic #rundemcrew #mafiamoves
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19 days ago
LABRUM SS26 ‘Osmosis’ for @10menmagazine Issue 63 ‘The Fab Four’ feature. Photographer @leonardo.veloce Fashion Editor @karen_binnszzzz Text @pltnr Models @emilio_dd19 and @maximelhanafi at @selectmodelparis Hair @sebastienbascle using @hairrituelbysisley Make-up @emmamakeupmiles at @carenagency using @weledaauk Photographer’s assistant @8brando Fashion assistant @sorayarizzuto Casting @conanlaurendot Production @sonyamazuryk Thank you @10magazine #LABRUMLondon #10menmagazine #DesignedByAnImmigtant
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22 days ago
Labrum London continues to carve out its own space by bringing storytelling to the forefront of menswear. Founded by Foday Dumbuya, the brand blends West African heritage with British tailoring, using clothing as a way to explore identity, migration, and modern life in Britain. Meet the designer and the BFC/GQ Designer Fashion Fund candidate, and read more at the link in bio. Video by @zoekezia
1,461 81
23 days ago
adidas Originals and LABRUM for END. is an exclusive capsule where three distinct voices operate as one. Tracksuits are reworked, cargo trousers become modular, and hooded outerwear is paired with iconic adidas BW and LA trainers, forming a language where sport meets structure and utility meets identity. The adidas three-stripes act as a storytelling device, tracing parallel journeys - the African immigrant and the British native - converging into a shared expression shaped by movement, exchange and intent. @adidasoriginals @adidasuk @endclothing Shop now at labrumlondon.com #LABRUMLondon #DesignedByAnImmigrant #END #adidas
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1 month ago
The @adidasuk and @labrumlondon for END. footwear collection is available now at endclothing.com, labrumlondon.com and in all END. stores. The BW Army and LA Trainer take cues from LABRUM’s SS26 OSMOSIS collection, reflecting cultural exchange and the movement of identity, knowledge and influence across generations. Shop now via link in bio.
519 20
1 month ago
@adidasUK and @labrumlondon for END. featuring @officialgiggs and @ml_raps . A 7-piece capsule inspired by LABRUM’s SS26 OSMOSIS collection - exploring cultural osmosis and the movement of identity across generations. Featuring the BW Army, LA Trainer and five apparel pieces shaped by freedom of movement and the collision of cultures. Launches Friday 10th April at endclothing.com, labrumlondon.com and in all END. stores.
1,105 57
1 month ago
@adidasuk and @labrumlondon for END. featuring @officialgiggs and @ml_raps . First revealed as part of LABRUM’s SS26 OSMOSIS presentation, the exclusive capsule explores freedom of movement, cultural exchange and the way identity is passed from one generation to the next. Reworking adidas Originals icons through LABRUM’s design language, the collection spans the BW Army, LA Trainer and five apparel pieces that merge sportswear heritage with tailoring influenced by West African culture. The adidas Originals and LABRUM for END. collection launches Friday 10th April at endclothing.com, labrumlondon.com and in all END. stores.
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1 month ago