Do Hard Things / Ep. 09
@colelearn ’s story isn’t just about training — it’s about transformation.
Years ago, he was lost in addiction, searching for something to give his life direction. Fitness became that anchor. What started as a way to fight his demons became the discipline that rebuilt his life, one rep, one step, one hard thing at a time.
Now, he’s not just surviving, he’s leading from the front. As a hybrid athlete and gym owner, Cole pours that same fire into his community, proving daily that no one is too far gone to turn it around. His journey from rock bottom to the top of the HYROX podium is a testament to what’s possible when pain becomes purpose.
After his breakout win at HYROX Boston, Cole stands on the edge of the sport’s highest stage — the Elite 15. But no matter what happens next, he’s already won something greater: the strength to keep going, and the courage to never look back.
Because for Cole, and for all who share his fight, the mission stays the same: Do Hard Things, every damn day.
#DoHardThings
Final run is in the books… all eyes are on Stockholm now and we are more confident than ever that we are on the right track.
Leave no doubt.
@wodify@builtbytash 📸
@fred.dube80
#hyrox
#elite15
#athlete
The boys came to make a statement, and that’s what we did. I couldn’t have asked for more from Fred @fred.dube80 last night, what a blast it was to run on home turf.
To the crowd who showed up and supported, thank you! This is truly what keeps me going when things get tough out there. The Hyrox community is unmatched, and they showed us last night just how awesome they are!
Thank you @roxfit.app for all the race data, we will be using this info to make a game plan for our next race!
@adidasrunning@adidas@hyroxca@prvnfitness
#hyrox
#doubles
#athlete
The conversation in your head matters just as much as the training itself.
The countdown to Stockholm is on and @colelearn is training with one thing in mind: becoming a champion.
LND
#teamprvn
#leavenodoubt
10 years sober.. and what a journey it has been.
Walking into that rehab centre 10 years ago, I could have never imagined my life what it is today.
To that scared, broken and lonely kid- you made it!!
Grateful 🙏
@adidastraining@adidas
#hyrox
#hyroxtraining
#athlete
#sober
.
The only way to find out what you’re capable of is to break down limits you’ve set for yourself - 5 more weeks to leave no doubt.
📸@maciekflacko
#hyrox#hyroxworld#hyroxamerica#hyroxpoland
Training as an elite athlete is no easy task. #ad
Making sure I stay on top of my fuelling when days get long has been a lot easier with @grenadeofficial protein bars.
These are my go-to option when days get busy and I need a snack on the go. I’ve noticed myself going through a lot more of these bars than normal with the training load increasing, so I’ve started picking them up in bulk at my local Costco!
Grab yours today at Costco!
#GetItDone #Grenade
PRVN HYROX – Project Worlds testing week is here 🔥
An invite-only HYROX pathway for athletes ready to sharpen weaknesses and train in an environment that demands growth. Selection is free, global, and decided entirely by your numbers.
Make the cut and train directly under @colelearn , @deneflude , and @jamesnewbury through a 12-week race-specific block. Real benchmarks. Purposeful volume. Full accountability.
Want in for testing this week, May 4th–10th? Drop “WORLDS” below, tag your training partner, and we’ll DM you the free intake form.
LND
#teamprvn
#leavenodoubt
