Blake Rodich

@blakerodich

Art Director Los Angeles
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Weeks posts
Double Negative Chairs for @turpentine_projects In 2020 I made an 11 hour journey out to the Nevada desert to see Michael Heizer’s 1969 Land Artwork Double Negative, a 1,500 ft score in the earth. I’ve spent a lot of time considering Double Negative over the past few years. There’s an implication of positive space between the two voids that exists on a scale few other artists have matched, and the experience of walking into such a monumental work is striking. The chairs transpose the concepts Heizer engaged with to a personal scale: a suggestion of conversation, and mirrored, asymmetrically cut front faces alluding to the forms of the cuts on the Nevada mesa. I started this project with a napkin sketch 8 months ago. If you ever get the chance to visit the artwork, it won’t disappoint.
216 25
2 years ago
Sense of Place Print Series Edition of 20 DM to purchase 18 x 13.25 inches 150gsm paper 17 prints, 12 pages Featuring works from 1968—1994 by: — Christo & Jeanne Claude — Michael Heizer — James Turrell — Nancy Holt — Walter De Maria — Alice Aycock — Richard Long — Agnes Denes — Sadamasa Motonaga — Andy Goldsworthy Each image is a high resolution scan of color positive slide film, collected from the retired stores of academic institutions, digitally restored, and printed on an Indigo press.
122 7
3 years ago
@lululemon Spring 2026 Outerwear shot by @danielpshea Creative Direction: @jasongabriel Art Direction: @blakerodich Styling: @sue_choi @courtney_cho @emilyraerose HMU: @kessea Talent: @jade.cholette @wangxiangguo2000 Production: @open_range_crew @jacklevis98
81 8
3 months ago
Creative Direction for @freaksofnature___ Sweat Smells Good campaign Stills & Motion @lucaschemotti Talent @petermolinaa @ashy_clown Artwork @savvyd2000 Thank you @isadoruh @lderksen1 @carlnard
65 8
5 months ago
Berlin Marathon training with @eugen.fink and @kraftrunners for @lululemon Fall 2025 Photo: @mattmoranphoto @kengpereira Creative Direction: @jasongabriel Senior AD: @lauratabet AD: @blakerodich Runners: @eugen.fink @micheltnentwig @hilked @leonarieck Casting: @emmasdurand @adriennemeara Production: @open_range_crew Creative Ops: @_michelleksw Producer: @xeniaalexandra_ Styling: @neelonoory @emilyraerose
77 4
6 months ago
Hand drawn type treatment for @freaksofnature___ Stick To It campaign Director: @jakeforsythe Brand/creative: @isadoruh DPs: @brodyjonescinema @drewboxold AC: @el_spatula Editor/SFX: @thombourget Score/Mix: Konstantin/Glenn Astro Color: @camthecolorist Film Processing: @preservefilm Additional Footage: @tyurlich Talent: @brynnjohnston7 @warrenkniss
53 5
1 year ago
Packaging design for @turpentine_projects Every time I’ve purchased an artwork or print I’m always interested in the packaging — Fine Art requires a specific selection of packing materials and care in transportation to not damage the work. The packaging for Turpentine carries these references over — blending the relationship between reference and product. Tyvek Garment Bag Glassine Envelope Certificate of Authenticity Thank You Card
61 3
2 years ago
Right place right time
98 3
3 years ago
GT Series Road America
59 3
3 years ago
OVO® SS2022 La Ville Tracksuit — Porte de la Chapelle. Paris, France.
237 9
3 years ago
Land Art has been a fascination of mine for the last few years. In the 1960s, artists primarily working in New York City looked to the open expanses of the American Southwest to create artwork at staggering scales, using natural materials as both a medium and a focus of their work. Connecting all these works is a reverence for our relation to the natural world, physical space, and each other. Sense of Place is a print series featuring some of the most influential works associated with the land art movement from American and International artists between 1968—1994.
173 20
3 years ago