Every May, Mother’s Day rightfully takes over the world and in partnership with @kurtgeiger we started the celebration early. The London brand called us to deliver a full production scope across five US flagship store locations over two weekends, May 1-3 and May 8-10.
Kurt Geiger Mother’s Day retail activation
📍 Miami, New York, Los Angeles, Orlando, San Diego
Produced by Beyond 8
The two weekends saw thousands of families and shoppers experience the Mother’s Day activation which included a custom fabricated floral display, locally sourced bouquets wrapped in custom tissue paper, brand ambassadors, and a French pastry paired with the appropriate glass of sparkling rosé.
When it’s your job to create worlds, you often get to hold space for some incredible human beings. In 2020 We partnered with H&M to celebrate Ruth E. Carter’s illustrious career. The concept was a Block Party hosted in Atlanta, where guests could tour Carter’s work from over the decades, and featured contributions from filmmaker Christian Nolan Jones, artists Brandon Sadler and Neka King, along with poet Ashlee Haze and on-air personality Tracy G.
Ruth, we wish you all the best tonight on securing your third Academy Award for Best Costume Design, and we congratulate you on a legacy that is second to none. Thank you for designing some of our most memorable moments in film. Bravo Queen!
🎥 @noemiemarguerite
To celebrate ten years of Beyond 8, we hosted a dinner on International Women’s Day at Kokomo NYC to honor the women who have not only shaped our work, but the community around us. The room felt like a love story to our founder, each guest a testament to the importance of relationships and what is possible in business when people are the priority.
Of course, it wouldn’t be a Beyond 8 production if we didn’t put on our experiential hat to present a cohesive story of style and substance. From the “seat of honor” dedicated to the women we carry with us in spirit, to the short handwritten notes and interactive phone recordings to cement the night in our memories for years to come.
A big warm thank you to our team, as well as the woman led brands we are proud to call clients and community for saying yes and supporting the night with your sponsorship: @sheamoisture , @sirdavis , @ibestwines and @thehoneypotco
And thank you to every phenomenal woman who reminds us that “Community is not a backdrop. It is the whole story.” We are grateful for you, tenfold.
🎥 @bycestlazee
I decided to travel with a 6 week old to Sydney, Australia for work!
Spoiler alert: it was one of the best decisions I’ve made
Parents often feel limited and confined by parenthood. I’m so grateful to @solangeknowles for trusting me for such an important performance during my pregnancy. I have been so honored to work with you and grateful for your trust over the years.
It was in fact possible to get a newborn passport within a month, receive a newborn visa in a day and produce a massive week long festival performance in my 3rd trimester.
In 2023 I didn’t tell people before we left in fear of judgement and scrutiny. Today I am so proud!
#VolumeFest was a career high for professional and personal reasons. It would not have been possible without the support of @officiallycy and @bemybest22 . Also thank you Jonathan and Clare. 🫶🏽 #beyond8
Second to Levi’s Stadium, the best place to be in the Bay during Superbowl LX was an exclusive path-to-ownership breakfast hosted by the NFL on the waterfront.
Next Play(er): Getting Into the Ownership Game
The NFL in partnership with @diverserepresentation , and @hannahgordon510 for Super Bowl LX
📍Arquet | San Francisco, California
Produced by Beyond 8
Designed by @jocelynn_williams
Thank you:
To our amazing partners Belynda and Amaury at the NFL for another successful event.
To all the thought leaders and attendees, including Former NFL GM Ran Carthon and @icecube for your guidance, remarks and expertise.
To Chef @alexohong and your amazing staff. Consider us super fans.
🎥 @refilmsllc
Winter is still going strong, so we’re going to keep Summer’s name in our mouth until the snow completely melts. Sometimes you have to navigate the elements as best you can and make it work. Last year, Philly was hit with a storm the night before Roots Picnic, and that morning was full of re-builds, reinforcements, extra measures and boots on the ground— just another day in the life of event production—But when the doors opened, the activations we produced for Jack Daniels and STARZ were ready to give the guests some much needed fun in the sun.
Let us know in the comments if you will be at Roots this summer? We heard that the lineup is dropping soon!
🎥 @the.odiwams
— “when my client told me that I was an embarrassment” —
Not every project feels like a win in the moment. Culture Con Atlanta, May 2022, nearly broke us.
But here’s what I know now — the most challenging circumstances are the ones that shape you. What looked like chaos from the inside was a resounding success from the outside.
And somewhere in between, we found our next level… the pressure of the event @beyond8_ blossomed a new field of flowers
Growth is the win. Always.
#CultureCon #cultureconatlanta #beyond8
The biggest show in America ( #Superbowl #BenitoBowl ) is now behind us. Next up: The world’s biggest season: #FestivalSeason is now loading. A lot of time and effort goes into these elaborate and massive events designed to bring fans, brands and stars together around the world.
Let us know in the comments what summer events you have circled on your calendar this year?
Here’s a recap from BETx Fan Fest 2025 at the Los Angeles Convention Center.
The Beyond 8 team was responsible for conceptualizing and executing seven activations, including full staffing and on-site management throughout the weekend.
BETx Fan Fest 2026 Loading…
🎥 @the.odiwams
— Part three —
8 memorable projects for 10 years! The very first Essence Fashion House in New Orleans which was extremely successful.
We programmed Gallier Hall for multiple days and several additional partners events. The team flexed, the creative was strong, the execution was *chef’s kiss.
#essencefest #essencefashionhouse #beyond8 #eventproduction
Who says Pride only belongs to June? 🏳️🌈✨
We teamed up with LaForce to work alongside Maybelline New York to produce this one-night-only experience at @HouseofYesNYC — the perfect backdrop for the night. From memorable performances and elements of play to boldness and beauty, guests were immersed in a fun world of makeup and entertainment.
Thank you to everyone involved for coming out and making sure Dinner was served!!!
Tags of vendors….
Venue (@HouseofYesNYC )
PR (@laforcenyc )
Agora (@experience_agora )
NYC / NJ Calligrapher & Engraver (@handwritteninhudson )
Brooklyn Blooms (@brooklynbloomsnyc )
Flemington Department Store (@flemingtondeptstore )
— Part two —
Pyer Moss Kings Theatre
The one show out of over a dozen @pyermoss shows, parties and events that stands out in 10 years of business… find out why!
#Pyermoss #beyond8
