Tubi CEO Anjali Sud says, “Everyone's got imposter syndrome so bet on yourself” during an episode of CNBC Changemakers and Power Players with Julia Boorstin.
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Dreams do come true.
Today, @vimeo is a public company. It has been a 16-year labor of love: we’ve gone through lots of change, but what has never changed is our belief in the power of video.
We put creators first, and put the power of professional-quality video in the hands of millions. We built an innovative software platform, a wildly creative community, and a strong, resilient business. I don’t think I’ll ever feel more proud of a group of people as I do today.
To our users, supporters, and every member of the team past and present: thank you. There truly is no “I” in VMEO.
Now we keep building. Our labor of love continues 💙
#VMEO
Y’all know that behind every curated shot is chaos, missteps, insecurity, serendipity. And tons of hard work from a lot of people.
Today @tubi was named the #15 most innovative company in the world, and the #1 most innovative in video. As a result, I got to see my face on the cover of a print magazine.
Success is messy, and it’s a team sport. I am grateful for the messiness, to get to play the game, and for the support of so many teammates 🙈💜
While the biggest streaming services in the world battle for premium content and subscription dollars, Tubi has gone all in on free, with its on-demand streaming app and library of more than 300,000 movies and shows.
@tubi was the first streamer to add a TikTok FYP-style video scroll to its mobile interface to help users discover new shows by replicating the UX of the social media app that competes for their attention.
All of this aligns with the streamer’s strategy to target young people who have never had a cable subscription and prefer rabbit holes to broad buckets of content (an approach CEO Anjali Sud has called “niche as core”).
Tubi’s genre spanning library includes everything from blockbusters like “Jurassic World” and originals like the young adult sports romance “Sidelined: The QB and Me” to content from a growing roster of social media creators including Jubilee, Kinigra Deon, and Funny Mike.
It’s working. Tubi generated $1.1 billion in fiscal year 2025 revenue and closed its second consecutive profitable quarter at the end of last year.
Click the link in bio to read more about how the streaming platform is reimagining free, fan-focused television.
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What do you get when Thxgiving football, Hollywood & Wattpad have a baby?
My Detroit Lions may not have prevailed today, but it was a win for audiences with @tubi streaming the game + premiering our hottest football movie for free 🏈💜🔥
Premieres and live sports are cool, but nothing beats the last pic of team Tubi behind the scenes making the magic happen.
I am so thankful for them.