Thank you @variety 🙏🏽 We’re proud to announce we’re expanding @5junctionrecords to 5 Junction Management, we’re scaling opportunities for music artists—creating ownership, global reach, and lasting impact with music as the foundation. A select group of talent focused on cross-border growth and building enduring businesses. A-Series Management continues to represents non-music talent, and A-Series Investments solid in its mission to back standout CPG and consumer tech companies, some past investments @classpass @bumble @vitalproteins @drinkolipop With our deep experience across venture capital, entrepreneurship, and both Hollywood and Silicon Valley, we help artists and founders translate cultural relevance into enduring, scalable businesses. “We manage talent like a five-lane freeway, with multiple lanes open at all times across industries and opportunities. It’s a high-velocity, highly coordinated approach—necessary for supporting today’s multi-hyphenate talent.” Anjula Acharia Grateful to @warnermusic @rkyncl and to my partner @jurgenx1 for building this with precision. And to @priyankachopra for your continued support #women4women Excited to welcome our first signing under 5 Junction Management, @rhearaj who is already taking the world by storm. Thanks @agame.pr for this placement @anitachatterbox

The amazing @rhearaj in NYC!

For years I had the privilege of working with legends like Lady Gaga, 50 Cent, Rihanna & Britney — helping their music resonate with South Asian audiences. Then I started flipping the script — collaborating South Asian artists like AR Rahman with The Pussycat Dolls (Jai Ho!) & Priyanka Chopra Jonas to the world. 🌏✨ My calling has always been to uplift global South Asians — and today, that dream becomes real. With my new label @5JunctionRecords , a JV with @warnerrecords , I’m living it. 💫 I’m so proud to share our first release with “What Do I Know (Just A Girl)” by @norafatehi feat. Shenseea — the debut single from our joint venture. 💥 written by the amazing @tranterjustin I’m so grateful to my partners @jurgenx1 , @karen_kwak @tom.corson , @bayschuck @bosssangeles @norafatehi , thank you for trusting me and leading with such heart. We’ll make some mistakes, but I know the wins will shine brighter. 🙏 From the moment we met, I knew your energy was magic — and this record captures it perfectly. 🔥 This one’s for every global South Asian dreamer. Please share it, stream it, and help us spread this movement. Let’s make some noise together. 🎶🌍💛 it takes a village and if you love me I will see you share it!! @blush , @mrfredriksson ,@mattiaslarsson , @robinfredriksson , @omarwalker , @alexanderwalker , @donnyflores , @bosssangeles , @keepcalmcerion , @lukeburland2 , @normanwonderly , @daliaganz , @samuelriddle , @willjmorrow , @hustler01_ , @lukearmitage , @andy_calderone , @rileyanned , and @msfitziebaby — none of this happens without you. ❤️

I’m beyond thrilled and honored to share my Billboard cover story! Thank you @hannahkarp , @jasonlipshutz , and the entire Billboard team! Hannah and I first met last year through @bingchen at our Diwali party (@allthatglitters ), and she immediately connected with my vision and mission. She’s been a true champion for our community ever since and I’m here for it! This is such a full-circle moment for me — “unfinished business” that began 15 years ago with my friend/mentor @jimmyiovine . who believed in creating space for South Asian artists within mainstream pop culture. Today, I’m grateful to @rkyncl CEO Warner Music for giving this another life, and Tom Corson, and @bayshuck for take on this mission and giving us a home at @warnerrecords . Why 5 Junction? My roots are in Punjab — land of five rivers. Since “Five Rivers” was taken! So I chose Junction — a place where different journeys meet. Just like me. This wouldn’t have happened without @rkyncl @aps981 , who got this vision from day one! Thx @cecikurtman — for having my back! And @jurgengrebner , honored to have you as my GM — @ranjbath WMG canada here we go again! Finally, huge love to my amazing cover stars @norafatehi and @ifeelking — longtime fan of your music and your hearts. The best is yet to come. Jai Ho! #5Junction #Billboard #NewBeginnings Photographer: Harsh Jani @harshjanii Styling: Kristina Askerova @krisyasker Wearing @Versace Hair: @akeemhair Glam: Shayli Nayak @shaylinayak Writer: Jason Lipshutz @jasonlipshutz

@billboard @jasonlipshutz were absolutely on point bringing this story in their cover, they get it!! South Asian music and culture will capture a big portion of our music taste in the XXI century… because content is King, social media demographics are Queen and for building that bridge from India to the word, you have some of the smartest people in Music @anjula_acharia the absolute champion for South Asian culture in the US and UK @jaymehtagram @bayschuck @tom.corson @kristen__burke and top gun artist to start @5junctionrecords such as @norafatehi and @ifeelking Stay tune you will hear great music soon …. /posts/pealfonso_5-junction-records-photos-from-the-billboard-activity-7320780123337605122-Wb4_?utm_medium=ios_app&rcm=ACoAAAClVjAB5zt6gcZ_L_H-XOdNO-Wj6HhuE0g&utm_source=social_share_send&utm_campaign=copy_link