Wow What Studio

@wowwhatstudio

Design consultants & collaborators Specialized in not specializing Medium agnostic Open for special projects Visit our Studio Gift Shop
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Weeks posts
Need to get your special someone something special? In stock and ready for special tootsies, our new black wool studio socks… with lovely pink accents! Available now in the What What Studio Giftshop. #socks #woolsocks #highfashion #wowwhatstudio #wowwhatstudiostudiosock
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3 months ago
🪩🪩🪩 COVERGIRL 🪩🪩🪩 I’ve been working professionally as an artist for nearly 20 years. That time has been filled with the many highs and lows of the creative process - endless challenges, skill building, hard lessons, relentless criticism, self doubt, imposter syndrome. But through it all, drive, resiliency, and the never ending desire to bring vision to reality. Basking in this trip through the world as an opportunity to visualize, experiment, learn, build, and create, because why not? The power of my mind and my hands is eternal and my responsibility to myself in this life is to indulge that as much as possible until the end of my time. I couldn’t be prouder that my first cover is something completely driven by joy, weird, fun, purely a challenge to myself and my skills. Seemingly impractical, side eye and why!? from many. But to myself, another why not? And slowly, but surely, removing my own barriers, one at a time. Truly a novel experience to be out in the wild and see your own work on a cover staring back at you, something I will be forever grateful for. Thank you to everyone who can see through the weird and the disco to the amount of time, effort, skill, vision, and grind it’s taken me to get this far. 💖 Thank you to fellow eccentric @schwinnatallcosts / @wowwhatstudio for always understanding the need for more sparkle. ✨ Thank you @tabias.croteau for building me yet another ridiculous set of 20” wheels without batting an eye 😂 Special thank you to: @made.bike / @souphorse / @bicyclingmag / @truebs / @t_seplavy /@thats_my_line / @trevorraab / @cmcsherry For your endless work to give platform to this little corner of the industry 💜
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1 year ago
Looking for a fabulous gift for yourself or others? Closure is shipping now. This beautiful 240 page hardcover book documenting the final days of the Waterford Bicycle factory before its closure in 2023 is perfect for fans of craft, handmade bicycles, and the bicycles made there over its more than four decades of production. Link in bio Words and Photos by Tucker Schwinn @tuckeverblasting Edited by Tara Seplavy @t_seplavy of Bicycling Magazine A @wowwhatstudio production #bikes #handmadebike
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5 months ago
The view of the machining department from the chemical dip tanks in the Waterford Bicycle factory. As a teenager, I watched the machinist roll out, measure and cut the main tubes for bicycle frames. As an adult, I learned the process of cutting tubes and used these machines. —————————————————— Closure: Final Days of the Waterford Bicycle Factory Available and shipping now (link in bio) Book Photos & Words by @tuckeverblasting Edited by @t_seplavy of Bicycling Magazine Produced & Published by @wowwhatstudio with @schwinnatallcosts #bicycles #bikes #photography #bikephotography #factory
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7 days ago
Window in the brazing department of the Waterford Bicycle factory, showing the seatmast of a chopped up frame used as a radio antenna. Closure: Final Days of the Waterford Bicycle Factory Available and shipping now (link in bio) Book Photos & Words by @tuckeverblasting Edited by @t_seplavy of Bicycling Magazine Produced & Published by @wowwhatstudio with @schwinnatallcosts
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8 days ago
Time to Crank It Up! 🔥🎟️🔥 MADE is coming in HOT for 2026. We can’t wait to see all the beautiful bikes and components start to pop up in the feed. 💕 Tickets are on sale for the world’s largest handmade bicycle show, join us and celebrate all things custom this August! We have some new tricks up sleeves…🔥🔥🔥 #madebikeshow #handmade
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19 days ago
The chemical tanks were central to production in yhe Waterford bicycle factory. Large hot tanks were used to clean oil and flux and while the smaller, cold tanks etched and sealed the steel’s surface before sending the raw bicycle frames to paint. As a teenager, working the dip tanks was my first job in production and where I would watch builders and machinists work between dipping batches of frames. ___ In Closure: the Final Days of the Waterford Bicycle Factory, I tell the story of growing up and working in a small workshop that built steel bicycle frames and document its unraveling. Closure: Final Days of the Waterford Bicycle Factory Available and shipping now (link in bio) Book Photos & Words by @tuckeverblasting Edited by @t_seplavy of Bicycling Magazine Produced & Published by @wowwhatstudio with @schwinnatallcosts #bicycles #bikes #photography #bikephotography factory
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1 month ago
The worn knob of the Lathe. This lathe used to machine the top of the fork crown was used to the point where the nickel plating on the hand wheel wore away and exposed the brass beneath. ——- Closure: Final Days of the Waterford Bicycle Factory pauses to focus on the intimate details while telling the story of a legendary space where bicycle frames were built by hand for 40 years. ___ Closure: Final Days of the Waterford Bicycle Factory Available and shipping now (link in bio) Book Photos & Words by @tuckeverblasting Edited by @t_seplavy of Bicycling Magazine Produced & Published by @wowwhatstudio with @schwinnatallcosts #bicycles #photography #bikephotography #factory
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1 month ago
The votes are in… 🎉🔥🎉 Proud to unveil the official poster for MADE 2026! Designed in collaboration with @wowwhatstudio , featuring 2025 People’s Choice winner @monebikes ! 🫶🏽 Join us for the world’s largest handmade bicycle show this August, with hundreds of builders, brands, rides, parties, and community activations. Tickets are on sale MEOW! 🎟️ #madebikeshow #handmade
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1 month ago
Poster Time! 🎉✔️🎉 We are thrilled to partner with the creative powerhouse of Wow What Studio for the 26’ poster, featuring 2025 People’s Choice winner @monebikes . 💕 Now, the only question is what color should we print? 🤷🏽‍♂️ #madebikeshow #handmade
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1 month ago
The curtains of the welding department glowed from the setting sun in the Waterford bicycle Factory. —— Closure: Final Days of the Waterford Bicycle Factory takes the viewer on a tour of a factory that built steel bicycle frames for four decades in rural Wisconsin. ___ Available and shipping now (link in bio) Book Photos & Words by @tuckeverblasting Edited by @t_seplavy of Bicycling Magazine Produced & Published by @wowwhatstudio with @schwinnatallcosts #cycling #madeinusa #steelisreal #bicycles #welding
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1 month ago
The inspection bench in the Waterford bicycle factory where bicycle frames were remeasured against the design drawings. A crucial step before preparing the bicycle frame for paint. This was one of my last roles in the shop and where I spent a lot of time. With metal and machines on one side of the portal and greenery on the other. Closure: Final Days of the Waterford Bicycle Factory takes the viewer on a tour of a factory that built steel bicycle frames for four decades in rural Wisconsin. ___ Closure: Final Days of the Waterford Bicycle Factory Available and shipping now (link in bio) Book Photos & Words by @tuckeverblasting Edited by @t_seplavy of Bicycling Magazine Produced & Published by @wowwhatstudio with @schwinnatallcosts #bicycles #bikes #photography #indiebooks #steelisreal
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2 months ago