In a space full of cheap alternatives, @nomad was built on premium craftsmanship. Co-founder @noahdentzel shares his philosophy around being product-first in the crowded tech accessories market.
Everyone’s moving into retail. Most underestimate how hard it actually is. You can’t muscle your way to a good store. And when stores don’t work…it’s usually not the stores.
Building a marketplace in a space driven by hype and scarcity is challenging. Building one that scales to global markets is a masterclass in execution.
Liam Millward sat down with Justin Truong, co-founder of @pushasofficial , who breaks down the exact strategies he used to scale the company into a multi-million dollar platform across sneakers, streetwear, and collectibles.
Catch the full story on how @pushasofficial evolved from a simple reselling operation into a global platform.
Youtube: https://lnkd.in/g9sU_ieN
Spotify: https://lnkd.in/gMrYBGbF
There is a massive gaping hole that many brands ignore: List growth is not a Q4 strategy. Brands that focus on building their email list between Q1 and Q3 saw significantly higher conversion during Black Friday/Cyber Monday. Stop waking up in Q4 realizing email drove 40% of last year’s revenue and you haven’t thought about it all year.
Brands are obsessed with driving traffic with influencers, new campaigns, and product page refreshes. But they completely forget the biggest missed opportunity: What about all the people who landed and still leave without converting? A lot of people forget to focus on that segment, allowing huge revenue potential to walk away.
