And that’s a wrap - My baby solo trip (12 strangers at first. Friends after.) to Annapurna Base Camp, Nepal. 1. The sunrise I crossed 3000km for, 70km trekking up and down to 4130m under -13°C. Totally worth the frozen face. 2. Kathmandu welcomed me with surprising things. 3. The Nepali song followed us from the mountain to the bar. 4. First 5km hiking: up and up staircase nonstop under the rain. 5. I’m officially retiring from Nepali food. 6. Sleeping at tea house was super cold even with 5 layers and 2 blankets. 7. Respect Sherpa life. 8. Day 2: 12km from early morning till 5PM. 9. Tired legs to 2700m and up to Himalaya, altitude started. 10. Heavy legs, thin air, low oxygen. And I made it at 4:14PM. 11. My heart full. My family and my man waiting every minute I texted them I’m safe 🥹 12. And to me, thank you for believing in yourself from day 0.
Throwback to that lovely Saturday morning when I got to join a sharing workshop with @thelabsaigon and @noicommunity
It was such a blast meeting you all, listening to your thoughts and your feels in the creative industry.
And to the girl I forgot to ask your name, thank you for telling me what you feel. That moment touched me more than I could say. 🤍
2022 was my baby bambi learning how to walk year. 🐣
Below is my designs at Shadow inside a space that I designed w my team a year ago.
Thank you my friend, my colleagues, my boss that always support me.
Hope to surprise you and myself in 2023
Our Bakes Turtle Lake location just got a refresh to keep up with the times.
This place was special to us. It was our first big bet on Bakes, giving an online bakery a physical home. The rent was 6x our previous concept. But somehow, it felt right. It still does.
Spatial design: @thtram_
Graphic design: @sachiiva
This year I joined @thelabconcepts as an in-house creative, shifting my focus to brands.
Mooncake 2025 of @bakes.saigon was one of the first big projects, where I worked across departments and with external studios while keeping brand standards and budgets in balance.
Working in-house means you wear all the hats: you plan, you work, you track, and you see directly how creativity supports the business.
•
Creative Credits:
• Creative Director/ Writer: Tuan Le
• Creative Executives: Tram Dang, Trinh Nguyen, Thuy Truc, Kim Chi Tran, Bao Han, Thong Le, India Merhib, Nga Pham
• Brand Executives: Eve Tran, Thuyen Do, Dieu Thu
• Graphic Design: Tuan Ha, Thinh Tran
• Spatial Design: Tu Trinh, Thien Thanh, Hung Le
• Miniature Artist: Windsbay Studio
• Films: TheTripodguys, Thinh Pham,vv
And many more ❤️
Những bàn tay phía sâu chiến dịch Trung Thu của Bakes.
Vì chỉ collab post với 6 người cho nên xin phép ghi nhận ekip trong phim ạ.
(Trong phim thiếu hai bạn Giang Nguyễn, Project Manager, và Hạo Nhiên, Prop Maker. Thành thật xin lỗi hai bạn nhé!)
Animation @squangdo
Bakes D7 marked a little personal first for me, the very first time I led the spatial direction for @bakes.saigon
It came with chaos, doubt, wins, and way too many late night edits. But in the end, it turned out just right.
Massive thanks to my creative team, ops, finance, procurement and BOD for building this with me.
This wasn’t just a design project. It was people, process, and a whole lot of heart.
I tried to pour my hospitality spirit into every corner as a kick-off, a hope to grow together and a quiet start to something of my own.
🧗
Full credits on @thelabsaigon
Leaving is tough, but I had my fun.
A year of really getting to know myself, focusing on my well being, being loved, and loving.
Goodbye to this journey at this place 🏡
If you’ve been here, you know you’re VIP 🫵—sorry no pics, only my apartment photo dump
° ˛ ° ˚* _Π_____*☽*˚ ˛
✩ ˚˛˚*/______/__＼。✩˚ ˚˛ ♡
˚ ˛˚˛˚｜ 田田｜門｜ ˚ ˚
