The Funnel Creative

@thefunnelcreative

• A production agency built to innovate. ⚡ • Empowering + uplifting Black directors, creatives, talent, crew + women
Followers
320
Following
125
Account Insight
Score
21.03%
Index
Health Rate
%
Users Ratio
3:1
Weeks posts
@rockthebells x @Ford “Rock the Campus”, @2chainz brought the vibes to @alabamastate1867 Check out episode 1 on @youtube Director @Mayatable EP’s: @adiclere , john lathan, @cisconewman Writer @kennykeil Production Supervisor @willhickox_resolve Prod. Coordinator @therealshenell 1st AD Ibrahim Villa 2nd AD @kniabonds Event Production @vaughndawson_ Dop @sambrave Cam Op @jalani.riley SteadiCam @christopherdavidsmith 1st AC @cams3400 2nd AC Legrand Joseph DIT @irie.khiry Gaffer Bre Boiling BB Electric Damien Harris Key Grip @aarontoups BB Grip Mike Richardson H/M @iam_beautybyrenee Art Director @akblanco5 Photographer @kpthenbdy Director Assist @jon.wayne_ PA @ohdollynetworks PA @timmythongkham PA Shamarr Jackson PA Troy Staime Editor @emcarp0206 Colorist @lorenjameswhite
27 3
2 years ago
Shooting with some of our extended family we have in the world of film.⁠ ⁠ This photo captures the essence of what we do - a talented crew working together, supporting each other, and creating something special.⁠ ⁠ It's the late-night shoots, the laughter, the challenges, and the dope work that connects us.⁠ ⁠ Here's to this incredible journey we're on together. ⁠ ⁠ Cheers to the film family that's always got our backs! ⁠ ⁠ #FilmFamily #BehindTheScenes #SetLife⁠ ⁠ Production Co:⁠ @TheFunnelCreative 🙋🏽‍♀️🙋🏽‍♂️🙋🏽‍♂️⁠ ⁠ EP⁠:⁠ @adiclere@cisconewman ⁠ John Lathan⁠ ⁠ DIRECTOR:⁠ @mayatable ⁠ ⁠ PRODUCTION ⁠DEPT:⁠ @tdspicer99@willhickox_resolve@therealshenell ⁠ ⁠ AD DEPT⁠:⁠ @haitianev@kniabonds ⁠ ⁠ DP⁠ & CAMERA⁠:⁠ @sambrave ⁠ Aggrey Paul⁠ Legrand Joseph⁠ Khiry Morgan⁠ West Chambliss⁠ Joel Brambila⁠ Mark Fisher⁠ ⁠ ELECTRIC DEPT:⁠ Bre Boiling⁠ Damien Harris⁠ Antimo Ponticello⁠ Alex Smith⁠ ⁠ GRIP DEPT:⁠ Aaron Toups⁠ Mike Richardson⁠ Joesph Lee⁠ Justin Viger⁠ ⁠ ART DEPT:⁠ Shauna Wilcox-Strickland⁠ CJ Brown⁠ Chelsey Brown⁠ Alex Chiang⁠ Luke Sanders⁠ Mike Connell⁠ Steve Printup⁠ ⁠ VTR:⁠ Darius Birden⁠ ⁠ SOUND:⁠ Jermaine Thomas⁠ Eli Buglar⁠ ⁠ SCRIPT:⁠ Victoria Porter⁠ ⁠ WARDROBE:⁠ @joseyandthe@thisisakilah ⁠ ⁠ HAIR/MAKE UP:⁠ @lisapopeoneword@thebriaalexis@hopelynns ⁠ Hailey Stevenson⁠ ⁠ LOCATIONS:⁠ Ab Cooper⁠ Cam Torain⁠ ⁠ CRAFT SERVICE:⁠ Todd Ramsey⁠ ⁠ PRODUCTION ASST’S⁠:⁠ Custis Sutton Jr.⁠ Donalia Jones⁠ @naywayshotit ⁠ Shamarr Jackson⁠ Dorien Jaeger⁠ Troy Staime⁠ Fidel Azih⁠ ⁠
44 3
2 years ago
A look behind-the-scenes at Cisco Newman, our Executive Producer, who is teaming up with Detroit-based Production Manager Karl Williams, on our latest project. Two heads together are better than one on set! Stay tuned to see what they are cooking. #videoproductioncrew #commercialtvproduction
31 3
2 years ago
#DidYouKnow that in a survey of the top 100 production companies, only 4% work with Black directors, and only 1% work with Black camera operators?    That’s why Executive Producers Adiclere Evans, John Lathan, and Cisco Newman founded The Funnel Creative, an award-winning video production company, in response to the lack of Black creative and crew representation in the entertainment industry.   To address these racial inequities and tell more Black-led stories, the goal of The Funnel Creative is clear: By 2030, The Funnel Creative will produce $100 million of television and film content utilizing Black creative talent behind the scenes.   The Funnel Creative utilizes a community of Black directors, creatives, talent, and crew who produce cutting-edge content for agencies, artists, and brands. Clients include Amazon, BET Networks, Carol H. Williams Advertising, Chevrolet, Comcast, Doritos, Leo Burnett, Paramount, The Kraft Heinz Company, Universal Music Group, Velocity, and Wingstop. To view our latest work, visit thefunnelcreative.com.    Thank you for following us, and we look forward to engaging in a conversation with you! #VideoProduction #Production #BlackCreatives
60 12
3 years ago
You’re invited to join us at @TheAICP show in Atlanta, GA this year! Come visit our own Cisco Newman, along with creatives from Wunderman Thompson, Object & Animal and more! Check the link in our bio for a great night of speakers, awards, creativity and community.
22 4
3 years ago
Let’s Gooo! @EternalPolk did his thing directing “Square It” for @kraft.singles and the @vmas with @murdabeatz , @darrenbrand_ @timchantarangsu . To say we had fun on set would be an understatement! Shout out to the squad for pullin’ up to make this happen. Client: @kraft.singles Agency: @velocity_paramount EP’s: @cisconewman , @adiclere , John Lathan Director @EternalPolk Producer @Nilespeaker AD @mrmarckelly DP @sambrave Key Grip @allcitysmitty Gaffer @wavey_photo Prod. Designer Mike Mills Stylist @rogermckenzie Hair/Makup @iamstacygray BTS @superzay
25 6
3 years ago
#ICYMI @TheFunnelCreative got stupid with @LosAngelesConfidential @BigSean & @HitBoy John Lathan served as the EP on set, where we were able to capture some of music's best. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Director: @bennyboom Producer: Matt Cheaton @mnc Production Supervisor: Taylor Gerber @Tayy.g Production Coordinator:Turquesa Elias @turkfckinalert1 1st AD: Leland Smith @lee.smith215 DP: Carlos Vernon @carlosvernondp 1st AC: Angel Rodriguez @angelrod_films Drone Op: Rodrigo dena_drones_media Jib Op: Myles Erfurth @thatsmrbigshot Job Tech: Brian Williams DIT: Robert Alpine Playback: Zechariah Gonzales zechariahh__ Gaffer:Josh Lehnerd @joshlehnerd BB Electric: Simeon Mihaylow @cinemeon Key Grip: Eddie Ruiz @KAL1S_F1N3ST BB Grip: Gavin Samples Grip: Luis Cardenas @luiscardenassv Swing: William Dana Powell Production Designer: Marshall King @ilumeniking Swing guy: Maurice charles - @yasky321 + Bootz Lieberman @rollerbootz + Keith Moore - @keifer1la
23 0
3 years ago
A Love Letter to my Daughter A Salute to Black Fatherhood Our Director, Eternal Polk created this short film in the spirit of fatherhood. This project with @visitnc was perfect, because his daughter is the reason he moved to North Carolina. Together Father and Daughter have created so many firsts! Check out the film and go vote at visitnc.com! Link in bio. Special thanks to the local crew in Charlotte you made this happen. Prod. Co: @thefunnelcreative Director: @eternalpolk EP: @cisconewman @adiclere John Lathan DP: @phileysanneh Drone: @maleekloyd Editor: @mgordon550 Composer: @omarijazz Color: @davidtorcivia Special Thanks to: @rickcarmonadp @VisitNC
17 2
3 years ago
No one has a better take on the industry’s rush to court Black directors than the Execuitve Producers at Black-owned production houses. Yet for all the industry’s talk about DE&I initiatives, many feel they’re still not getting the same level of opportunity as others. Simian reached out to the EPs at The Funnel Creative's Adiclere Evans, along with EPs from KUAMP, Mass Media Films, FELA and more to talk about the pressures they’re under, the challenges they’re facing and the way they’d like to be perceived. It’s an eye-opening read, and you’ll only find it on the Simian blog.
26 0
3 years ago
That’s a wrap, thanks again to the @bet fam 🔥
37 2
4 years ago
Hey everyone we have some amazing news! We are expanding our footprint and now have exclusive commercial representation in the Midwest territory - with Sonia Reps! This is a critical move for us in efforts to broaden our reach and empower black directors, creators, talent and women. We are on a mission to produce $100 million dollars worth of content by 2030 - utilizing black creative talent behind the scenes - lets go team 👏🏼👏🏼👏🏼👏🏼! To read the article in @shots_creative , click on the link in our bio @sonia_reps
27 7
4 years ago
The Funnel Creative welcomes director Devkamera to our roster. He was born and raised in the Philadelphia section of Pennsylvania. He began directing in 2013 videos for his neighborhood friends and eventually locally in the city. Through a fellow partner he linked with music video legend, and film director Benny Boom where he began working with him as an editor. While doing so, Benny took him on as an apprentice to help shape his film career.
25 1
4 years ago