a quiet look back at our recent
@ferragamo festive-season series — a project i worked on over the past months. event and community building has long been a core pillar of my work, and in recent years i’ve hosted numerous gatherings to spark new interest and fresh perspectives. for a long time, the brief was unchanged: a cool creative crowd and plenty of social buzz.
but things are shifting. quiet luxury houses like ferragamo now seek „real“ people — those drawn to fashion, heritage and craftsmanship; individuals who embody the brand’s values. adults with careers, lifes, perspectives and — let’s be honest — a certain wallet.
in these intimate settings, there is room to tell the house’s story, including how
@_maximiliandavis_ has spent the past three years shaping ferragamo’s evolution with subtlety and respect for its loyal clientele.
thank you to my wonderful co-hosts
@anja.kaehny and
@studiosarahbock — and to the C_ community for lending depth and character to these gatherings.
#ferragamo #quietluxury #festiveseason #events #shift #communitybuilding #artandfashion #craftsmanship #maximiliandavis #ferragamomunich pics by C_ and #voguerunway
