Fashion Friday đ
This weekâs feature is Feedy, a fashion stylist whoâs worked with some of your favorite footballers & music artists. Hereâs what he told us about his journey & recent
@pumafootball project:
Football has always been Feedyâs passion, and his deeper dive into fashion started when interning under Styledbyreus, a Lagos-based celebrity fashion stylist. âThe idea for footy fashion came to me during the COVID-19 lockdown. At that time, I was feeling uninspired & wanted to stand out from my industry peers by merging my two lovesâ
In regard to the philosophy of styling, he said he values creative freedom when working with talent, while tailoring his ideas to fit their personality & needs. Feedy is drawn to talents who exude finesse and have natural confidence in their fashion choices as their unique personalities + experimentation often bring out the best in his creativity.
He shouted LB & Treeps as some of his favorite music artists to work with and musical geniuses to watch out for. Heâs also had the opportunity to work on a basketball project with Sunday School.
In terms of lows & highs, he stated, âIn Nigeria, unlike what people might assume from the outside, as a fashion stylist, the amount of work or gigs you get is heavily influenced by how many record label executives or production managers you know. This can sometimes overshadow talent or skillâ
Despite this, he remains confident âIn the next 5 years, I see myself as a pioneer in establishing & innovatively shaping the football-fashion scene in Nigeria. My work will gain worldwide recognition, positioning me as a leading voice in this unique intersection of sports and style. Through this journey, I aim to inspire and empower younger creatives to continue to push boundaries, driving a new wave of originality & excellence.â
Lastly, Feedyâs been incredibly excited about his recent collaboration with Puma. âThe experience on my Puma project was incredible! We had so much fun bringing our vision to life. A big shoutout to the amazing creatives on set with me Cardi Clicks, Ore, and Ice Wataa for making it all come togetherâ