Second Sight - Brand Identity & Strategy

The kind of cross-disciplinary conversations that rarely happen in one room are all happening in one day at Virginia MOCA. You’ll want to be here for this.💡 Join us for a one-day convening inspired by the exhibition Seamless: Art and Design and the opening of our new home. This full-day conference-style gathering brings together artists, designers, architects, and creative practitioners for featured conversations, concurrent breakout sessions, and opportunities to connect, exchange ideas, and celebrate local creative work, exploring how creative disciplines can share ideas and solve problems together. 🎟️ $75 for Virginia MOCA Members; $90 for nonmembers. Breakfast and lunch included. Link in bio. 🔗 — FEATURED CONVERSATIONS — Our New Home | Executive Director @alison___byrne and Michael Schnekser, @tymoffmoss From the Streets to the Studio | Exhibiting artists @andyhowell43 and @erichazenyc with Senior Curator Heather Hakimzadeh @art__hak — BREAKOUT SESSIONS — Immersive Design | Thom White, @wpa_design & Patrick Mullins, @wearerougeva Concept to Cafe | Ron Thompson, @italicstudio Craft in the Age of AI | Jeff White, @secondsight_creative Behind the Wall | Virginia MOCA Gallery & Exhibitions Manager Dave Culpepper @goblinfineartservices The Multidisciplinary Business of Hospitality | Ethel Grace Daito Delacruz @ethelgrace.d , @haveagoodday.studio While We Wait | Ryan Fremeau, Work Program Architects Soundings: Art, Ecology, Collaboration | Brendan Baylor, @olddominionu & Kelly Morse, @70_30design

An evening well spent surrounded by beautiful things and even better company. ✨ Stop by and discover something special. 🌺 #OlasRoom #Hanalei #Kauai

Home. ♥️

Growing up there was never a shortage of wine or food in my house. My Italian grandmother and my mother were always cooking feasts, and the table was always set - silver, china and real linen napkins. Even when no one special was coming. The house was always loud and it always smelled so good. The wine was simple and generous: jugged Chianti poured into stemless bistro glasses. Sunday Best wasn’t about formality or saving things for later - it was about showing up, feed people well, and making everyday meals feel cared for. This wine is inspired by that spirit. It’s a glow up from the jugged Chianti, sure - but it’s still rooted in the same idea: wine as a part of the table meant to be shared, not saved. Good folks. Good soil. Something worth sharing. #sundaybest

Jaton joined our team 30 years ago, and since then he’s been the steady hand behind Virginia MOCA’s day-to-day operations. He keeps our building running, our galleries secure, and the artwork—and people—inside them cared for. Whether you’ve visited for an exhibition, a class, a wedding, or anything in between, Jaton has helped make it happen, often behind the scenes. As we move into our new state-of-the-art museum, the foundation Jaton helped build is stronger than ever—giving us the stability to focus more resources on powerful exhibitions, meaningful education programs, and unforgettable experiences for our community. Here’s to Jaton, and to Virginia MOCA’s next chapter. #ArtMovesUs

One year in. What started as an idea — rooted in relationships, trust, and a belief that wine is better when it brings people together — became something real because so many people said yes along the way. This first year taught us a lot. About patience. About showing up. About choosing care and integrity, even when it wasn’t the easiest path. To the producers who trusted us with their wines, the partners and buyers who took a chance, the friends who supported us quietly and loudly, and the community that welcomed us in. Thank you. Truly. This exists because of you. Year one was about listening, learning, and laying the groundwork. We’re grateful for the work, and for everyone who’s been a part of it. 🫶 📸: @amber.breitenberg

Signage, but make it soulful. We knew printed foam board wasn’t the move, so we called up @igors_custom and asked for something a little more us. A vintage tabletop became a one-of-a-kind sign with our logo and the phrase “Gather here. Drink well.” The fact that it was a tabletop — a place where people come together — makes it all the more special. Our goal has always been to create and host meaningful gatherings, and now that’s built right into the sign. An old aluminum cooler? Now a branded wine chiller we’ll be bringing to every outdoor pour. Igor didn’t just build signs, he built pieces of the In Good Co. story. And working with him? An absolute blast. He’s as creative and clever as the work he turns out. #alwaysingoodco #igorscustom #gatherheredrinkwell #keepitchill #ingoodcowith 📸: @amber.breitenberg

Whether you’re chasing the view, the vibe, or the backstory behind the ingredients, FXBG serves it all à la carte. Come hungry. Go home with a story. #VisitFXBG #loveva

Still thinking about how much fun we had hanging with our friends @BackBayHoneyCo 🍯 We learned a lot about bees and honey, and even slowed down to enjoy a picnic. We left feeling extra grateful for the little things like pollinators 🐝 and good company. #alwaysingoodco #backbayhoneyco #pungohoney #virginiahoney #ingoodcowith #picnic #picnicwine 🎥: @secondsight_creative

It all starts with a search. Maybe it’s “fresh air near me” or “weekend trips I can train to.” Either way, all signs point to Fredericksburg. From morning walks along the Rappahannock River to afternoons at Braehead Farm or Historic Kenmore, and golden hour cocktails at Ironclad Inn & Distillery — this is your permission to unplug, slow down, and breathe a little deeper. Hop off @amtrak in FXBG and go home with a story. #visitfxbg #loveva

Take this as your sign to unplug, slow down, and breathe a little deeper - hop off the @amtrak in FXBG and go home with a story. #visitFXBG #LoveVA

Will It Pair? It did. 👏💥🤌 Crispy pork belly with Thai chili glaze, pickled veg + sesame from @highstreetpizza was made for the bright, juicy bite of @privatepropertywines Rosé. Rich meets refreshing. Spice meets chill. This one nailed it. #WillItPair #alwaysingoodco #PerfectPairing #PorkBellyAndRosé #HighStreetPizza