From the first day
@playlabinc was born, over a ridiculous and equally emotional conversation with
@rrracecar , we had a few extremely specific dreams, and we hoped to build a place where maybe, just maybe, those dreams would be possible. Making a product with
@alessi_official was always one. It was personal for us. The day
@carloegasparini trusted us was transformative, and in all our experiences: rare. The process was humbling.
@andreapedulli was patient.
Now, after 21 years of dreaming, PlayLab has its first product, as a brand, as a designer, as a company. There are no words or metrics to describe how much this means to us, and how thankful we are to our family at Alessi. I still can’t believe it.
Carol, Nick and Holly are available at pleaselook.org and Alessi.com, but will live on our tree forever.
Grazie, Alessi.
