Packaging for THIL @thil.co identity inspired by shadows — drift between what’s visible and what’s felt. Blind emboss, earth paper, organic cotton garment wraps with raw edges and loose threads.
#brandidentity #packagngdesign #quietluxury #graphicdesign #odditystudio
Naming, logotype and basic brand identity for @espresso_tecnica_hk
At first glance, it seemed to be an impossible task to combine dedication to perfect Italian espresso, love to art, special location at the @cyberporthkofficial — tech hub of the city, and very specific architectural features of the space (triangle roof) into one brand concept.
And yet, it nicely landed as unison of art and tech.
Tecnica Espresso is inspired by ideas of futurism, formed in Italy in 1909, at the same time first espresso machine was made.
Tecnica means art and technology at the same time (from Greek “techne”). It is a tribute to the union of human and machine craft that goes into making a perfect classic cup of espresso.
Logotype is set in monospaced typeface in angle. Viva dynamic energy of angles and triangles!
In use CMM Coda @commatype
#odditystudio #brandidentity
Art Week is a good time to speak of art at the bar. Truth is, the art lives here all year.
Now we have a new piece. A balancing mobile called Relations. Made with @odditystudio it carries the stories of our twelve signature cocktails.
It works by pure balance. No fixed attachments. Only equilibrium holds it.
The menu says it straight: Nothing exists in isolation. We complete each other.
The sculpture draws from Calder. But this one belongs to Hong Kong. Everyday objects from the back alleys. The kind Michael Wolf photographed.
It moves slow and steady behind the bar. A living thing while we work.
#theoldmanbar #theoldmanhk #artweek
Our avant-garde horses running fast. Happy Spring Festival! 🧧🐎🌕♥️
Made with love, by hands, no horses are the same. And we still have a few left, take your chances and ask for it! #odditystudio #cny2026 #graphic
New menu alert: Liquid Gallery. Each cocktail’s a painter’s ghost — legendary vibes poured liquid, from wild swirls to brutal edges. Come lose yourself in the canvas. 🪦🎨🍸#deadpoetshk #deadpoetsbar #newmenu #cocktailmenu
Is creativity alive? This question really makes me want to prove it by making, seeing, discussing, and highlighting excellent work. And I hope it does the same for you.
I always saw @d_and_ad as the highest standard in the industry, the hardest to achieve. Each time I have received the pencil, it boosted my work, and most importantly, in days when I felt low, it lit up my darkest doubts — reminding me that it is possible to stay true to myself and create work outside any expectations, the work to be celebrated and that can inspire the next generation.
And this year I am beyond honoured to announce that I will be joining the New Brand Identity jury for the D&AD Awards 2026 to celebrate creative excellence, and I can’t wait to see all your entries and to meet with fellow judges!
If you believe creativity is alive, prove it. Show us your best work now > dandad.org/awards #dandad26
Last days of the 3rd menu that we have designed for @deadpoetshk 🪦 It was dedicated to writers, a little hand binded zine.
#graphicsdesign #artofmenu #odditystudio #deadpoetshk
Time passes but feelings doesn’t change. It was and always will be a joy to see @myzvyk identity and packaging design shaped by the type.
A tin case to store pimple patches, and patches design. Flash back to 2023, builded on concept of habits: start small, repeat it over and over again to feel the impact.
#odditystudio #myzvyk #typeinuse #grahicdesign #branding
*closed*
We are hiring full time designer. Based in Hong Kong, Shenzhen, Guangzhou or anywhere near. English and Chinese (Cantonese or Mandarin) are mandatory.
With passion in branding, addictions in typography, and experiments in motion. Bonus if you show interest in collecting physical materials and working with hands.
AI generated emails will not be reviewed.
Send your portfolio to hey@odditystudio .
Remember, years is just a number, we care about the work you create, not your CV.
#odditystudio
Brand identity for @nownunown — niche perfume brand that sees scents as a self-reflection.
In use ES Build by @extraset.ch
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#odditystudio #brandidentity #graphicdesign #typography
Menu for The Old Man Bar @theoldman_hk that pays homage to Ernest Hemingway. Each year we create experimental menu for the bar, and this is 7th menu. After so many years of collaboration we decided to pay tribute to all the people who shaped the work and called the menu “Relations”. It is inspired by the idea that nothing exists in isolation. People, flavors, dreams — everything exists in relation to one another and the spaces between. Nothing is whole on its own. We complete each other. Through discussions, different points of view, agreements and disagreements, we shape one another: inspire, motivate, push — as well as hold back. This menu explores how one thing affects another — people, stories, flavors, words, objects.
We chose sheer bible paper, where each following page affects the previews one. Phrases and words become nearly animated as you flip trough the book. Whole layout made with type only. Featuring GT Alpina by @grillitype
#odditystudio #graphicdesign #typography #exprimentaltypography #artofmenu #bookdesing
