AstroReality asked us to bring Lunar to life.
We created a film that moves from the craft of the 3D print to the precision of the final object, letting people understand what they are actually holding.
Paired with the app, it unlocks endless amount of information about the moon and other inter-terrestrial facts. The film needed to carry that sense of discovery, so we shaped the script, imagery, and finish around that idea.
A small win for the theorists out there.
Jordan Spieth approaches the course with calculation.
The spot follows that discipline.
Every graphic and mark comes from his real process of reading distance, slope, and conditions.
The visual language grows from that way of thinking.
Our team shaped the narrative, design, and post to keep the idea clear from start to finish.
This is the work we love.
Finding the logic behind the action and turning it into something you can see and feel.
Stories don’t only live in the scenes.
They breathe in the transitions — the in-betweens that tie emotion to precision.
For Acura, every shift between cities and characters became a bridge, not a break.
Those moments held more than motion — they carried connection.
That’s the difference between production and storytelling.
Between craft and meaning.
Shot @nantstudios , with @robhauer and @jsoutullo
Grateful for the trust from @acura and our friends @orciadvertising
Fast paced, and always on point, turnaround by the @fellowla crew, @vinzwatts@brett.nicoletti@insane_succulents@jrockaway
Special thanks to @alfonsodrn for the great pics :)
Ah, the thrilling world of product stories.
Feast your eyes on a snippet of our craft. Intrigued?
Dive deeper at fellowla.com for the full experience.
@fellow_la
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#fellowla #branding #creativeagency #advertisinglife #brandstrategy #creativecontent #advertisingcampaign #brandcampaign #digitalmarketing #branddevelopment
#videoproduction #liveaction #cg #cgi #commercials #product #productlaunch
