Stoked to finally share a bit of BTS from a game show I lensed for State Farm. What began as e-sports driven experimental content, resulted in undeniable audience and engagement metrics that has carried this show 4 seasons now. This post will showcase seasons 1 and 2 behind the scenes shot in Austin, Texas crewed by the best locals. I’ll share season 3 in another post when we moved this circus to Atlanta and revamped the entire creative.
Here you’ll see over 200 lights, across a few universes, illuminating a couple hundred people’s work across all departments. We shot to tape however it was a real tournament with interactive SFX, so lighting had to be pre-cued and ready for all possible scenarios. This job was definitely an ‘under promise over deliver’ opportunity. Being able to show agency and clients all the creative possibilities once all the prep work and rigging work completed was so rewarding. These are the shows that reinforce my motto of - No job is too small or too big. I’m grateful for any chance to create together.
Director
@brycejrich
Producer
@jeff_walken
Director of Photography
@lightscameron
Production Company
@paperlytefilms
Agency
@infinitymarketing