for
@jumpman23 x Super Bowl LIX
In just 18 days and 500 hours, we transformed a historic New Orleans mansion into The Jordan House — an invitation-only retreat for Jordan Brand friends and family.
Built to honor 40 Years of Greatness, the space became a living archive: original MJ artifacts, unreleased product, wellness suites, courtyard beignets, and an energy only New Orleans can deliver.
Every room told a story. Every detail served the legacy.
Strategy, Creative Direction, Creative Development, Spatial Design, Programming, and Production by Juice House.
creative + production
@juicehousecreative @satchellee @sirjacksonlewislee
photos
@jamiepixx @izzyrobertti
sound
@lovie.world @007silky
live brass band
@kinfolkbrassbandnola
florals
@collettefloral @freshcutofjxn
commissioned artwork
@visiongraceful @davidgilmore 
