Breaking social media sabbatical to share a milestone at
@proton_radio that’s been over a year in the making. Today the company stands in support of Palestine and against the genocide, announcing partnership with
@fakelines.studio — a new non profit music label born in collaboration with the co-founders of
@alt_orient . They’re of Palestinian descent, I’m of Jewish descent, and together we collaborated on a compilation helping raise funds for “Revive Gaza Farmlands” from
@apnorg , a project aspiring to food sovereignty in Palestine and the wider Levant. As Israel restricts aid into Gaza, restoring local capacity to grow food is one of the only viable lifelines.
Silence from other music companies on the genocide in Palestine has been scary, depressing, and sobering, but this helped inspire an evolution of Proton’s core company values. I’m proud and grateful for the crew I work with for being brave to go ahead. I hope what we’ve done helps give other music companies the courage to speak up. Being the first distributor to do so (to our knowledge) was scary for some of our crew.
Catalyzed by the partnership, Proton has upgraded our Release Links platform to support direct donations that unlock access to HD streaming & downloads — no 3rd party platform required, with 100% of proceeds going to charity. In the future, we hope to expand direct donation to all our labels and artists, empowering our creative community to raise funds and awareness for causes they’re passionate about.
“Sono Levant” is a 36 track compilation uniting artists from the fractured and conquered Levant region and its diaspora, alongside guest musicians from Tunisia, Algeria, Iraq, Turkey, France, Venezuela, Italy and India. Spanning alternative and anti-pop sounds, the compilation journeys through experimental, rock, hip-hop, ambient and electronica genres, offering an international rallying cry to resilience and resistance through music.
“Sono Levant” is available on vinyl, all major digital platforms, and direct from Proton. Everywhere Proton donates our share as the distributor. You're invited to listen, share, and help amplify these voices!
Link in bio.