We are honored to host a beautiful runway production for
@faitparlui . Their collection is live December 15th!
Words from
@moremurdah -
“I know this might not matter to everyone, but this show meant more to me than most people will ever realize...
A Cold Winter wasn’t just a show or a collection-it was many months of my life and work. Long nights in the studio, questioning myself, restarting pieces days before showing, working until my brain hurt, running on no sleep, and pushing through days where I literally didn’t know if we could finish everything in time.
With a very, very small team, we built basically all 24 looks from scratch. Every pattern, every fit, every fabric choice was something we obsessed over. I wanted the clothes to tell a story-how you start fragile, cold, and uncertain and over time you build warmth, strength, and confidence until you become the best version of yourself.
That’s what this collection is really about.
Watching the models walk during the rehearsal... hearing and feeling the room go silent... seeing people actually feel something hit harder than expected. This was my first time ever showing my work on this scale. It was so scary, but it was the most beautiful moment with my work I’ve experienced.
I’m grateful for everyone who helped make this possible. For the people who believed in the brand before it was anything.
For the ones who pushed me, supported me, or even just checked in when I was losing my mind in the studio.
If you’re new to my work, welcome If you’ve been here, thank you.
There’s so much more coming, and this is just the start.”
#hubblestudio
