I can’t believe we’re six seasons deep. For this to be the finale season made it special in ways I can’t even fully put into words 🥹
Pulling this show together was truly a labour of love, rooted in community and carried by pure faith. I feel so honoured to have helped bring something so personal to life. To everyone who jumped on board without seeing the full picture, but simply because you believed in the vision it felt like divine alignment every step of the way.
Fashion Week can be stressful, but doing it with the right people makes all the difference. I want to shout out my incredible team @lodina.agyeman@flococodelacreme@ranaissance__@debsservestea . I genuinely couldn’t have done this without you.
@ernieboatz I honestly don’t know how I would have navigated these past few months without you. Thank you for being my sounding board and for all the unseen work you do behind the scenes.
And to everyone who played a part behind the scenes, never underestimate how many hands it takes to create a 10-minute show. I appreciate every single one of you! Especially @britishfashioncouncil@nikkijkravshik@agencyeleven@blonsteinproductions for helping us bring this vision to life!
@tolucoker you should be so proud. What a journey this has been. Thank you for trusting me, always 🧡
Last year we had the joy of producing @tolucoker SS25 runway show and collection imagery ✨
Every time we collaborate it always a special moment. From the energy backstage to seeing the final collection come together.
Production @blvdrstudios
📸 @rashidinoah
“Make sure you take the time to rest”
Michelle Smith is a London-based creative producer with extensive experience in fashion, branded, music videos, commercial, and event production, producing award winning projects for clients such as Nike, Nandos, Max & Co, Adidas, Sony, and Spotify to name a few. She started working in production in 2020 after running my own fashion printing business where she was printing for designers like Burberry, Mulberry, Craig Green, Moncler, Lauryn Hill, Tolu Coker, Labrum and more.
Swipe to read her #UpNext profile #thedebrief
Reminiscing back to producing this music video for the legend @craigdavid
Thank you so much @dir.lx & @curated_london for bringing me on and for the amazing team that made this happen!
Here are some of my favourite stills from the video cause the grade by @blackkitestudios was just too beautiful 😍
@maxandco x @richardquinn campaign we created has officially dropped! 🌍✨
We are honoured to have created the first-ever global AI-powered campaign for both these trailblazing brands. Bringing classic fashion and cutting-edge tech together. Proud to bring AI and traditional production crews together to make waves in the fashion world! 💐
Thank you to all who made this possible. ❤️
Creative & Production by @ragefilms__
#MaxAndCoXRQ #GlobalCampaign #AIvibes #RichardQuinn #FashionandTech”