Heard that “dates help with labour” but not sure how… or if it’s even true? Here’s what the science actually says about dates in pregnancy.
Dive into our latest journal post for more and a close look at the studies đź“’
Save this post for your third trimester đź“Ś
Or tag a friend who’s nearly there 🤰
A huge thank you to the @mission.kitchen team for capturing the story behind our chocolate date truffles (back when they were round)!
@final.dates started as the treat I wish I’d had during my own pregnancy — a way to enjoy dates daily and that actually felt like a treat 🍫
A little indulgence, a little nourishment, made for mums-to-be 🤰🏻
Why dates? Tap the link in bio 🫶
🎥 @mission.kitchen & @_studiomon
#FinalDates #PregnancyGifts #PregnancyCravings #FounderStory #MumsToBe
Hi, I’m Ananda! 👋 I’m the founder of @final.dates
There are some new faces around here, so I wanted to say a huge thank you for supporting this little business. It really means the world!
These chocolate date truffles started as the recipe I wish I’d had during my own pregnancy — a way to enjoy dates on a daily basis while feeling like a treat 🍫
If you’re pregnant or know someone who is, tap the link in our bio to grab a box — we can’t wait for you to try them!
P.S.
THE FINAL DATES EDIT is here: your dose of curated picks, community, and cravings—right in your inbox. Sign up 👆💌
#FinalDates #PregnancyGifts #PregnancyCravings #MumsToBe #Motherhood
I sat down with Lucy, senior midwife and the founder of @hellolittleoneclasses to talk about the side of pregnancy we don’t always get to cover at a midwife appointment. The full Q&A is on the website now > JOURNAL. 

We talked about everything from managing birth anxiety to bringing a newborn home. Lucy’s advice and joyful energy is the grounding force every mama-to-be needs right now.

Lucy has years of hands-on experience supporting women and birthing people through pregnancy, birth, and beyond. @hellolittleoneclasses antenatal classes she combines real-life insight with expert knowledge to create relaxed, personalised classes that actually feel relevant (and even a bit fun).

#FinalDates #MumsToBe #Pregnancy #Motherhood #PregnancyCravings
Meet The “Just Because” You Deserve It ✨
Sometimes the best gifts to ourselves or others aren’t for an occasion—they’re for the moments in between. Whether you’re looking to brighten a friend’s pregnancy, or you’re simply ready to bite into something that feels as good as it tastes, our chocolate date truffles are here for the journey 🤎
Designed with the mama-to-be in mind, they’re the perfect balance of indulgence and nourishment. No occasion required. Just a quiet moment and a box of something special to sweeten the final stretch with the power of dates 💪
Take this as your sign to send a box to a friend or a gift to yourself. Tap the link in bio to shop 💝🍫
#FinalDates #MumsToBe #Pregnancy #Motherhood #PregnancyCravings
MOTHER+ MEETS… Ananda Eidelstein, founder of FINAL DATES @final.dates
From chef and food editor to founder of one of the chicest wellness brands for mothers-to-be, Ananda launched FINAL DATES after turning a simple pregnancy ritual into a beautifully considered business.
We spoke about motherhood shifting her career path, building a brand from scratch, balancing founder life with family life, and the reality of growing a small food business.
“Motherhood shifted my values and perspective, and I found myself waiting for the right idea to channel my energy into a business.”
Read the full interview now at wearemotherplus.com and on stories.
Motherhood | Wellness | Female Founders | Food | London
The late-night thoughts, the “am I ready for this?” moments, and the shifts in identity that no one quite prepares you for. It can hit like a ton of bricks, even amongst the excitement of it all.
Motherhood is the ultimate form of multitasking, and let’s be honest, the mental load starts long before the baby arrives 🕊️✨

For Maternal Mental Health Week, we’re talking about the “50 tabs open” feeling. When the brain just feels full. 

It’s okay to not be “glowing” every single second. 

And it’s okay to share how you are really, truly doing, whether that’s with your partner, family, friend, therapist, GP, midwife, person you just met. It’s actually important that you do. 

If your brain feels a little crowded today: this is your gentle reminder to close the tabs for a moment. You’ve got this, but you don’t have to do it perfectly 🫂
Share this with a mama in the thick of it, or save it for when you need a gentle reminder 🤎
#FinalDates #MumsToBe #Pregnancy #Motherhood #MaternalMentalHealthWeek
Lately, life has been a beautiful, slightly chaotic mix of “pinch-me” moments and hand-folding many, many boxes 📦 💌
Between connecting with an incredible group of female founders and mamas at an event hosted by @f_ourmamas and @toallthemamas (nothing beats honest conversations with women who just get it; more on this on the newsletter going out later this week) and fulfilling a fresh wave of orders heading out across the UK—the hustle is real.
Half the battle is in the details…the prep, the packing, the admin, but the IRL connection with new and old friends keeps the energy high 💥
It’s all about accepting that we can’t really juggle it all and that’s ok! A (very messy) attempt at it is what counts 🫶
#FinalDates #MumsToBe #PregnancyCravings #Motherhood #FounderStory
Nature’s sweetest little table for our truffles🤰
Of course a bump makes the perfect snack tray. (Finally, a pregnancy perk that isn’t just priority seating!)✨
While you’re busy growing a human, let us handle the snack situation. Our chocolate date truffles are crafted to support those sweet cravings and give you a natural energy boost powered by dates 💪
Because if you’re providing the 5-star accommodation, you deserve a 5-star treat ⚡️🤎
Grab a box (or three) at the link in bio. Your bump will thank you!
#FinalDates #MumsToBe #PregnancyCravings #Motherhood #PregnancyGifts
ICYMI, @final.dates was featured on @sheerluxe parenting! 💅✨
Still blushing from the lovely write-up. It’s official, our truffles are the pregnancy snack upgrade you’ve been waiting for. Whether you’re fueling your final weeks, ramping up your date intake, or looking for the perfect gift for a mum-to-be that says “You’ve got this, mama,” we’ve got you covered.
Indulgent, nourishing, and Sheerluxe-approved. What more could you ask for? 🍫
Treat your bump (or your bestie) to the good stuff. Tap the link in bio to shop the Sheerluxe pick 🤎
#FinalDates #MumsToBe #PregnancyCravings #Motherhood #PregnancyGifts
Whether you’re nourishing and treating yourself through the third trimester or looking for the perfect way to spoil a friend who’s glowing, these chocolate date truffles are the ultimate mood-booster for you or any mums-to-be in your life ✨🍫
High-quality ingredients meet that “I need chocolate right now” craving while leaning on the power of dates in the run up to the final stretch 📆
Tag someone who’d love these… or take this as your sign to send a hint 👀👇
#FinalDates #MumsToBe #PregnancyCravings #BabyShowerGifts #PregnancyGifts
Sooo excited to be partnering with @hatchgal 🫶
Shop around for gorgeous bump-friendly clothing while you snack on chocolate date truffles and other bits from the complimentary Cravings Bar. Find @final.dates at the HATCH London store on King’s Road.
In good company with @fooddoula and @themamabrew đź’›
🛍️ 🍫🤰🏻
206 King’s Road
SW3 5XP
