16 million views on TikTok ๐คฏ๐ฅ
In a campaign with @deezer , we brought together over 30 TikTok creators and allies from the LGBTQ+ community to drive streams for Mila Jam's single, 'It's Raining Them.' ๐
The result?
650K hearts and over 75K clicks to stream the song on the Deezer app! ๐คฉ
To find out just how we did it, check out the link in our IG Stories to the read the full case study. ๐
#ItsRainingThem #influencermarketing #agencylife #tiktokmarketing #genzmarketing#lgbtqcommunity
We know what you're thinking...what a good looking table that is, right? ๐
Last week, we celebrated our award nominations including 'Best Use of TikTok' and 'Best Use of Social Media in a Crisis' at the UK Social Media Awards with @dontpanicevents . ๐
Shout out to @amysusskind , @soniagordhandas , @alexscarlett_ and @annalie_coia for producing some trailblazing campaigns with our clients from Public Health England and @lelo_official . ๐ฅ
Finally, a special thank you to Jan Nixon and @valentina.wendy for all of their support along the way. ๐งก
#UKSocialMediaAwards #marketingawards #awardsnews
Donโt our Fanbyters just look fabulous? ๐
Weโre so proud of our Marketing team for being shortlisted Marketing Team of the Year at this yearโs Marketing Week awards alongside some incredible brands like @aldiuk , @tuiuk , @uktv and @virginmedia O2. ๐
Check out some of their big wins from this year๐
๐ Hosting the #FanbytesLIVE TikTok marketing event series attended by over 400 attendees from global brands.
๐ Producing industry-leading marketing reports and guides to help brands establish their social media presence, all in-house.
๐ Featuring our Gen Z expertsโ insights in media publications like @adweek , @digiday , @businessinsider and many more!
See you next year! ๐
#maawards #awardsnight #marketingweek #influencermarketingagency
And the award goes to...๐ฅ
Tbt to our Influencer Marketing Team awards ๐๐
From Biggest Team Player to Most Likely to Start a TikTok Trend, big thank you to everyone to joined us and shout out to all the winners! ๐
#agencylife #genzmarketing #influencermarketing #tiktokers
We ๐ really ๐ did ๐ that ๐
From being crowned Best Large Influencer Marketing Agency of the Year at the @influencermarketingawards to moving into our shiny new HQ at @brainlabs , it's been an unforgettable year for us. ๐
Bring on 2023! ๐ฅ
#influenceragency #genzmarketing #2022recap #celebratingsuccesss #marketingandadvertising #fanbyteswrapped
Whoโs better: Eminem or Beyoncรฉ? ๐
Our Brand Partnerships Manager, @sophie._.booth answers all lifeโs important questions - as well as some must-know facts about her role. ๐
At @fanbytes , we work with some of the biggest brands across the globe including @esteelauder , @sonymusicuk and many more to deliver award-winning social media & influencer marketing campaigns. ๐ฅ
Passionate about all things Gen Z and social media? Find out how you can join the team via the Careers link in our pinned Stories. ๐
#agencylife #influencermarketing #marketingcareers #hiring
Meet @dan_clack , Business Development Exec at @fanbytes and... ๐ฅ part-time model!
At Fanbytes by Brainlabs, weโre an entrepreneurial lot... and weโre not alone. 42% of Gen Zs have a side hustle (Deloitte, 2022). ๐ค
If you think you have what it takes to be a Fanbyter, visit our website for the latest job openings
(and you read that right - you *will* be working with male models...)
#FanbytesSideHustle #sidehustle #influencermarketing #agencylife
Missed our #FanbytesLIVE event, 'My Brand Went Viral on TikTok - Now What?' ๐ญ?
No worries: we've featured the top takeouts in our latest guide. ๐ฅ
Get your copy for:
๐ก Our key takeouts from our experts and brands including @esteelauder , @deliveroo , @myunidays , @ebay , @wagamama_uk and @asda .
๐๏ธ The top tips to create TikTok campaigns that get consumers talking about you long after they hit the โbuyโ button.
Read the guide via the link in our pinned stories ๐
#influencermarketing #tiktokmarketing #socialmediainsights #tiktokaccountgrowth
We surveyed over 2,000 Gen Zers to find out what they really think of the social media platforms theyโre using. ๐๐ฎ
Here's a sneak peak of what we found:
One size does not fit all ๐
๐ Gen Z's user behaviour varies massively across different social media platforms.
Girls' social worlds๐ฅ
๐ Our research shows female Gen Zers use both TikTok and Instagram the most, but for different reasons, such as education and entertainment vs. keeping up with friends and family.
Gen Z's shopping habits ๐๏ธ
๐ Instagram's popularity amongst female Gen Zers suggests they are more likely to use Instagram Shopping to discover and purchase products.
Check out the link in our IG Stories to read our full Gen Z Social Media Research Report. ๐ ๐
#socialmediamarketing #socialmedianews #influencermarketing #instagramusage #userbehaviour #socialmediaresearch #GenZmarketing
Name a better start to the week? (we'll wait!) ๐คฉ
Our Marketing team has just won 'Marketing Strategy of the Year' at the The Drum Agency Business Awards! ๐
Check out some of the highlights from this year๐
๐ฅ Pioneering #FanbytesLIVE, a series of Gen Z & influencer marketing events attracting over 400 brands.
๐ฅ Launching creative strategy masterclasses including #FanbytesBeauty to equip brands with the tools that they need to navigate influencer marketing.
๐ฅ Creating industry-leading marketing content including articles, reports and guides, all in-house.
๐ฅ Featuring our social media experts in media publications including @digiday@adweek , @bbc and many more!
See you next year @thedrumawards ๐
#TheDrumAwards #marketingandadvertising #marketingstrategy #influencermarketing
Want to join the @fanbytes team? Existential crisis not guaranteed but co-workers with a good sense of humour are! ๐
Shout out @dan_j1995 for giving us our weekly dose of #mondaymotivation ๐๐
Interested in working at Fanbytes by Brainlabs? Check out the โCareersโ link in our IG Stories. ๐งก
#agencylife #influencermarketing #mondays #genzmarketing
Gen Z consumers are shaping a new social media era. ๐
This week, our Co-Founder - Timothy Armoo joined @adweek at Social Media Week Europe to discuss how brands can keep up with Gen Z online using predictive trends. ๐๐ฑ
Check out the key takeouts using the link in our IG Stories.๐ฅ
#adweek #socialmedianews #influencermarketing #genzmarketing #SMWEurope