Introducing 𝗔𝗶𝗿 𝗖𝗮𝗿𝗿𝗶𝗲𝗿 – a passion project long in the making.
Brought to life with a dream team of creatives, the idea from the very beginning was clear: we wanted to work with 𝗱𝗲𝗮𝗱𝘀𝘁𝗼𝗰𝗸 materials in a meaningful way. With access to Lamintess’ archive, our journey unfolded through countless design iterations, prototypes, naming phases and branding directions. Our aim was simple: create a functional product with a strong fashion appeal.
𝗔𝗶𝗿 𝗖𝗮𝗿𝗿𝗶𝗲𝗿 features the 𝗦𝗽𝗶𝗻𝗻𝗮𝗸𝗲𝗿 𝟱𝟭𝟱𝟵 Tinto Mosso WR by @lamintess_srl — a micro–ripstop nylon with a dry touch and slightly crinkled look, enhanced by a piece-dyed treatment. A light WR finish adds water repellency, making it even more adaptable.
Working intentionally with 𝗱𝗲𝗮𝗱𝘀𝘁𝗼𝗰𝗸 was central to this project. Discovering this specific cut of Spinnaker fabric wasn’t just luck — it was exactly the kind of lightweight, packable, functional material we set out to repurpose into a convenient companion for fast, everyday life.
Team
Initiators: @hamelmann.work aka @erossolutions & @material.archive
Bag Design: @mo.bilephone
Graphic Design / Branding: @martinmajor
Air Carrier Production: @rovo_group
Photography: @maximilian_semlinger
Talent: @ha.n._.n.ah
Styling: @lottidefant
Packaging: C/O Lauscher