Erick Hercules

@erickhercules

NYC / 🌐 | 🇪🇨 Creative Director | Brand Advisor @hercules.newyork • @welevitate • @tiendawastaken • @siete_nyc @sonyalpha Ambassador
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108k
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4,725
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Weeks posts
Made it to @jumpman23 ’s first official book, which celebrates 40 years of history between the 🐐 and the swoosh. Coming out Dec 8th. Page 195 It takes a village; Talent: @djkhaled Client: @airbnb Partner: @jumpman23 | @teamepiphany Portrait Photographer: Erick Hercules Lighting: Oliver Covrett, @Olivercovrett Production Company: Hogwash Studios, @hogwash_studios Creative Director: Tori Nygren, @torvault Creative Producer: Klair Siciliano, @klairqqq Art Director: May Parsey, @maymayparsey —— Assouline Photo Editor| @claire_ruch
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5 months ago
Last night with @nycmayor , @nyccouncil and @cmfranciscomoya (aka the first Ecuadorian-American elected to public office in the United States) and Ecuador’s Consul General in attendance, honored my contributions to the community of New York as an Ecuadorian-born leader in my field 🤝 🇪🇨 Mom always said “let your work do the talking, and make it be so good they can’t ignore you”. After a decade of being quiet and letting it speak for itself, it’s empowering to see the work - of which I gave my life to - be celebrated not only by @cmfranciscomoya & the city that I love, but by the key members who represent my country in the States. And all of this took place on my mom’s birthday, so it was extra special having her and dad by my side 💎 This year we’re finally collecting the fruit of our labor. Yes. It’s not just my fruit. It’s our fruit. One thing I’ve learned being a Latino immigrant is that we are born givers. But that gift is not just random. It’s passed down through our parents. My mom and dad have shared their life philosophy with us through words and actions, and I’m always honored to share it with those who listen. So here is a lesson comprised of many my mom gave my sisters and I when we were little; “You can do anything you set your mind to. We’ll one day die and realize we were all the same to begin with, so act accordingly. Be honest. Be respectful. Act with rectitude” Now go chase that vision of yours. Ps. @cmfranciscomoya | @franciscomoyany . Thanks for leading the way. Keep shining brother 🗽 Let’s all win. 📸 @shotbynikhil @diarydrifter
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2 years ago
Just Signed my 8th year with @SonyAlpha 💎 From the streets to the valleys to the galleries, this team doesn’t just capture moments but CREATES them. Pushing culture forward is about investing in the outliers that blend multiple creative languages and ideas into one beautiful tapestry, breaking down barriers and blurring the lines between genres, cultures, color of skin, and dialects. Sony was the first brand to see that vision through and bring together a global family of AVENGERS all with crazy creative superpowers. To celebrate, here are some of my favorite campaigns in blue and white, levitations and angles shot on SONY from these last 8 years. LET’S GO 😤💎💎💎💎 #SonyAlphaAmbassador
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2 years ago
@therealjimmyfm being fly
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2 months ago
Pa’ La Cultura ; Past, present, and future. @_quispeazul_ creates small batch, 100% alpaca wool garments. Milled, colored, and handwoven by Ecuadorian master artisans. Designed and envisioned by @quispedesign , who has led major footwear designs @ Adidas and Brooks, and who left it all to start this label - focused on bringing back the natural ways of creating garments with a soul. He’s poured his skills, heart, & soul into these pieces. I’ve felt it since I first met him and his work over coffee a couple of months ago. Give @_quispeazul_ & @quispedesign a follow. It’s time to invest back in small batch pieces. Creative direction @quispedesign Photography @erickhercules Styling, makeup @teanysdiaz Hair braiding @aynimunay_ Models @teanysdiaz @aynimunay_ kendy_munay
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2 months ago
Life is crazy y’all…. Recent life thoughts + blessings + moments + my peoples. Let’s keep it moving.
1,232 87
2 months ago
6 years later… new website launch is live, new Angle Study class later today… and SURPRISE… First print in 4 years, OUT NOW. Link in bio. “Jordan 1. Angle Study” Printed on Hahnemühle Fine Art Paper with white border Print size - 12”x18” Limited to 40 Signed. Ships worldwide LFG. See y’all later today 💎
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5 months ago
Angles Studies are backkk 📐 📸 Join me at @adorama next week as we dive deep into angles and how to decode them: Dutch tilts, power angles, leading lines, foreground play — all the tricks that make a frame feel alive. Send me questions you’d like me to answer then! Seats are limited. Bring your energy (no camera necessary) Link in bio.
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5 months ago
Outtake season 🗄️🎞️ @cooper_flagg warming up for the camera
1,291 46
7 months ago
Glimpses Between Us is a new photo-essay series celebrating extraordinary people in my orbit and capturing their humanity. Christina McHale has spent most of her life on a tennis court - Grand Slams, the Olympics - yet what stands out most is her grounded, graceful presence. Full piece via link in bio.

Credits
Director: @itsmelmay 
Photographer: @erickhercules 
Talent: @christina_mchale 
Photography Assistant: @nicktkpinto 
Photography Studio: @boerumstudios
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7 months ago
24 hours in New York 🗽
3,106 122
8 months ago
As I was scrolling through my phone looking for inspiration for upcoming projects, I stumbled on these shots from 2019, and couldn’t resist resharing them 📸 These photos are from the early beginnings of my Levitation & Architecture series, this time with the incredible @erickhercules behind the lens 👊🏼 Where should I go next to shoot more architecture like this? Drop your favorite cities or hidden gem buildings below 👇 #ShotOniPhone En faisant défiler mon téléphone à la recherche d’inspiration pour mes prochains projets, je suis retombé sur ces photos de 2019, impossible de ne pas les repartager 📸 Elles marquent les débuts de ma série Levitation & Architecture, cette fois capturées avec l’incroyable @erickhercules derrière l’objectif 👊🏼 Où devrais-je aller ensuite pour photographier d’autres bâtiments comme celui-ci ? Partagez-moi vos villes préférées ou vos bâtiments cachés en commentaires 👇
2,026 39
10 months ago